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Pharma’s move to digital Part 1 HCP Marketing

World of DTC Marketing

Before COVID-19, 64% of meetings with pharma sales reps were held in person. no pharmaceutical reps). And 62% said they value tools for remote monitoring of their patients at home more now than they did prior to COVID-19″ The Value of the Pharma Rep. The Challenges for Pharma.

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Pharma Sales in Malaysia: The Role of Drug Access Programs in Providing Essential Medications

Contrarian Sales Techniques

For pharma sales reps, these programs are not just tools for market penetration – they’re lifelines that improve healthcare accessibility across the country. How Drug Access Programs Shape My Role As a pharma rep, I’ve seen the real, transformative impact of these programs. What Are Drug Access Programs?

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How A Pharma Sales Rep Can Contribute to Society

Contrarian Sales Techniques

How A Pharma Sales Rep Can Contribute to Society One way that pharma sales reps can contribute to society is by ensuring that healthcare providers are informed about the latest advances in treatments and therapies. This can have a significant impact on patient outcomes and overall public health.

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Doctors, Digital Tools & Donuts: Building Relationships in the New Era of Pharma

Contrarian Sales Techniques

The Good Old Days and the New Era of Pharma Sales Remember the days when doctors always had time to see us reps? There's a whole arsenal of digital tools out there to help us pharma sales reps stay ahead of the curve. The most important thing is to remember that it's all about the doctors.

Doctors 52
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Why You Don’t Always Need a Doctor for Minor Ailments

Contrarian Sales Techniques

You might think you need to rush to the doctor, but the truth is, many of these minor ailments can be treated with over-the-counter (OTC) medications. Imagine if everyone with a mild fever went to see a doctor – the system would collapse. For pharma sales in Malaysia, OTC medications represent a unique market segment.

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How to Become a Pharmaceutical Sales Representative

Pharmaceutical Representative Training

Pharmaceutical sales representatives (often times referred to as pharma reps) are hired by pharmaceutical/biotech companies to educate healthcare providers (HCPs) such as physicians, pharmacists, nurses, and physician assistants (PAs) on their company’s product. What skills are necessary to become a pharma sales rep?

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Pharma Sales in Malaysia: Why Rural Clinics Stick to Established Brands

Contrarian Sales Techniques

Established brands also bring peace of mind to doctors and pharmacists who don’t have the time or resources to experiment with newer or lesser-known options. I’ve had doctors tell me, ‘Saya nak yang senang dijelaskan kepada pesakit’ (I want something easy to explain to patients).

Sales 52