World of DTC Marketing

FEBRUARY 18, 2022

Today, with that infection risk easing for those who have been vaccinated, many patients nevertheless prefer that doctors, nurses, and other health workers be able to examine and talk to them in person. Of those, 82% reported satisfaction, yet nearly two-thirds — 64% — would have preferred to see their nurse or doctor in person.

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Doctors Physicians Insurance Medicine 247

World of DTC Marketing

AUGUST 7, 2022

First, the health insurance companies are making a lot of money while burying doctors in paperwork and limiting treatment options. Patients and doctors are tired, and insurance companies are raising rates after two years of making a surplus because nobody went to the doctor during the pandemic. The result:?

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Insurance Doctors Government Physicians 263

European Pharmaceutical Review

APRIL 13, 2023

The Schedule 1 classification means that these substances cannot be administered by doctors and, though they may be used for the purposes of research a government licence is often required. 6 Therefore, the quality of data provided to regulators will be key in obtaining MAs and subsequently marketing of psychedelic medicines.

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Medicine Food and Drug Administration Doctors Medical 131

MedCity News

FEBRUARY 2, 2024

Foodsmart is rolling out its new program that enables doctors to refer their patients to Foodsmart’s dieticians and healthy eating platform, as well as write prescriptions for healthy food just as easily as they might a normal pharmacy prescription.

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Doctors Prescription Food Medical 115

Medical Device Success

AUGUST 23, 2020

Reading time: 2 – 2 minutes What do doctors think of this virtual world of events and contacts? In this podcast and video cast, Lisa Bichsel, Lauren Dustman and I interview a multi-specialty panel of 5 doctors to hear what they have to say. What do doctors think of this virtual world of events and contacts?

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Doctors Medical Physicians Medicine 100

MedReps

DECEMBER 13, 2022

Doctors are inevitably busy people. For these reasons, as well as plenty of others, medical sales reps need to adhere to three main fundamentals when pitching their products to doctors. For these reasons, as well as plenty of others, medical sales reps need to adhere to three main fundamentals when pitching their products to doctors.

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Doctors Sales pitches Medical sales reps Sales 83

World of DTC Marketing

JUNE 3, 2022

. “The broad scope of digital health includes categories such as mobile health (mHealth), health information technology (IT), wearable devices, telehealth and telemedicine, and personalized medicine. However, doctors should embrace patients who are keen to manage their chronic conditions and support them.

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Doctors Insurance Medical Patients 291

European Pharmaceutical Review

NOVEMBER 10, 2022

A new wave of medicines has emerged in recent years to supplement the well-established small and large molecule platforms that have historically dominated the market. Complex medicines offer diverse therapeutic modalities, including RNA therapeutics and antibody-drug conjugates (ADCs). What constitutes a complex medicine?

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Medicine Distribution Engineering Electronics 105

World of DTC Marketing

APRIL 20, 2021

After a year of pandemic-delayed medical tr eatments, doctors are seeing more cases of advanced illnesses. To their doctors, will we see a huge increase in MRI and other tests? In the US, we practice medicine to prevent litigation, and ordering tests is a way to ensure all the bases are covered. Now that people are returning.

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Pharma Doctors Physicians Recruitment 253

World of DTC Marketing

JULY 1, 2021

Nobody will see an online ad for a prescription drug and ask their doctor about it without doing some research first. Pharma websites, more and more, are becoming less relevant when it comes to intent to ask their doctor about a new drug because they too often are hard to read and don’t answer patients’ questions.

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Side effects Doctors Prescription Media 217

pharmaphorum

JULY 5, 2022

Using drones will cut the transit time for the medicines from four hours to 30 minutes, and will also require less fuel – an increasingly important consideration as prices rocket at petrol pumps. Medical drone startup Apian – founded by a team of NHS doctors in training and ex-Google staffers – is supplying the drones for the pilot study.

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Medicine Transportation Distribution Patients 105

Contrarian Sales Techniques

NOVEMBER 19, 2024

Imagine spending weeks building trust with a doctor or pharmacist, only to find out that counterfeit versions of your product are circulating in the market. Counterfeit medicines aren’t just a risk to patients’ health – they’re a blow to the industry’s reputation and our efforts to promote genuine, high-quality treatments.

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Medicine Sales Pharma Doctors 52

European Pharmaceutical Review

AUGUST 23, 2022

FAKE MEDICINES are not a new problem, and pose a tremendous threat to patient safety and public health in society regardless of a country’s economic status. Some, 250,000 child deaths per year can be attributed to counterfeit malaria and pneumonia medicines. The prevalence of fake drugs is a continually growing problem worldwide.

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Medicine Food and Drug Administration Pharmaceutical products Pharmaceutical 98

Scott’s Directories

AUGUST 13, 2024

Establishing strong patient-doctor connections is vital for effective healthcare delivery in British Columbia. Comprehensive Access to Medical Professionals The BC Doctors Directory offers a comprehensive list of medical professionals categorized by specialty and location.

Doctors 52

Doctors Patients Healthcare Provider Physicians 52

World of DTC Marketing

JULY 5, 2022

Imagine a medicine that reduced the death rate of breast cancer and risk of recurrent breast cancer by 50% lowered the risks of colon cancer and type 2 diabetes by two-thirds, and those of heart disease, hypertension, and Alzheimer’s’ disease by 40%. Why don’t doctors have the “the talk”?

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Insurance Doctors Pharma Side effects 200

World of DTC Marketing

AUGUST 14, 2022

Telehealth can be advantageous to patients who need an Rx refill or are following up on a treatment option, but it has been my experience that most doctors are still very cautious about its use. TermLife 2 go surveyed 500 people to find out if they’ve ever lied to their doctors, and 23% said they have.

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Doctors Physicians Healthcare Healthcare 154

Healthcare Success

JULY 5, 2022

Marketing to doctors, physicians, surgeons, and other health care professionals can be extremely challenging, complicated, and expensive. What’s more, most doctors work in a hospital or multilocation medical practice, making it even more challenging to identify key decision-makers. Step 1: How to Define Your Doctor Audience .

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Doctors Physicians Marketing Prospecting 62

World of DTC Marketing

DECEMBER 23, 2020

According to a study in the Journal for American Board of Family Medicine “respondents (76%) said they were likely to ask a health care provider about advertised drugs; 26% said they had already done so. The old belief is that patients who are interested in new treatments ask their doctor about them. What are the side effects?

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Prescription Doctors Side effects Marketing 249

World of DTC Marketing

AUGUST 29, 2022

On physician social media sites, doctors are talking about how to treat patients, including a better understanding of patient attitudes. Most physicians are trained in medicine and rely on their experiences to understand patients. Patients who experienced side one or more side effects were more likely to delay or stop treatment.

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Side effects Physicians Insurance Marketing 203

Scott’s Directories

NOVEMBER 2, 2022

Doctors are an important demographic for any business looking to increase their sales. When targeting doctors, it’s essential to understand their needs and be able to effectively communicate your product or service as a solution. Take the time to research the specific specialties and interests of the doctors you are targeting.

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Doctors Sales Media Medical 52

World of DTC Marketing

SEPTEMBER 24, 2021

This drug was never about patients; it was about a company whose ego got too big and needed a savior in the form of a medicine that could bring in hundreds of millions of dollars. Many doctors also became upset at the idea of telling Alzheimer’s patients that the drug didn’t work.

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Insurance Pharma Doctors Physicians 222

World of DTC Marketing

MARCH 23, 2022

Of course, they should, but in the end, it’s going to come down to trust in their doctor and the FDA. Patients trust their doctors, so the accelerated approval process must be modified to increase their trust with physicians and explain to patients precisely what accelerated drug approval means.

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Patients FDA Doctors Physicians 200

eMediWrite

OCTOBER 9, 2023

Leave Behind Literatures (LBLs) serves as a powerful tool that allows pharmaceutical marketers to provide tangible resources for doctors to refer to. According to the Journal of General Internal Medicine, physicians find booklets to be an effective means of learning about new treatments.

Doctors 52

Doctors Physicians Education Marketing 52

Healthcare Success

OCTOBER 25, 2024

As a result, healthcare providers still heavily rely on positive relationships with their referring doctors and other healthcare professionals (HCPs). It was like, can we go out and just talk to primary care doctors? I know they know all the doctors all of that. Go order pizza for the doctor's office. I'm going to guess.

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Physicians Doctors Sales Marketing 62

World of DTC Marketing

DECEMBER 1, 2021

Your risk of bleeding may increase if you are also taking a blood thinner medicine. Doctors use every tool they have to get rid of, or at least control, your cancer. The side effects: Bleeding problems (hemorrhage) are common during treatment with IMBRUVICA® and can be severe and lead to death. Heart problems.

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Side effects Doctors Physicians Leads 210

pharmaphorum

OCTOBER 11, 2022

In the rapidly changing field of medicine, effective communications are essential to ensuring that innovations are cascaded out across the health system. Faced with increasing wait times and delays in patient diagnosis and treatment, many healthcare systems are struggling to cope, with ever growing pressures on doctors’ time.

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Doctors Physicians Pharma Consulting 52

Medical Device Success

FEBRUARY 6, 2022

To help us understand this huge issue is our guest, Jonathan Chen, MD, PhD, Assistant Professor of Stanford Department of Medicine and the Center for Biomedical Informatics. Jonathan will help us out in this second episode related to Artificial Intelligence in medicine and MedTech.He recommender algorithms. Now Go Win Your Week!!

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Healthcare Healthcare Medicine Medical 130

World of DTC Marketing

MAY 30, 2021

Via The New Republic “whether it believes its own rhetoric—or just smells another profit opportunity—the tech industry shows little sign of slowing its march into the world of commercialized medicine. Amazon also has a forthcoming public health care offering known as Amazon Care, in which it will offer telemedicine and in-person care.

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Healthcare Healthcare Insurance Medical 198

European Pharmaceutical Review

SEPTEMBER 20, 2022

The Heads of Medicines Agencies (HMA) and the European Medicines Agency (EMA) have announced that biosimilar medicines authorised in the European Union (EU) can now be interchanged with their reference medicine or an equivalent biosimilar product. New regulatory guidance could lead to UK biosimilar boom.

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Medicine Side effects Safety Doctors 98

Scott’s Directories

JANUARY 17, 2024

Reaching the right doctors in New Brunswick can feel like navigating a vast medical landscape. This is where MD Select’s list of doctors in New Brunswick steps in, offering a comprehensive solution for targeted outreach and successful engagement. Why Use a Doctor Directory?

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Doctors Physicians Regional sales Healthcare 40

Medical Device Success

FEBRUARY 28, 2021

Even people with advanced degrees like MBAs, Doctors of Medicine and Doctors in science take this course. Even people with advanced degrees like MBAs, Doctors of Medicine and Doctors in science take this course. In fact, in the most recent course there were participants from 13 countries and 4 continents.

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Management Doctors Medical Education 100

European Pharmaceutical Review

NOVEMBER 24, 2022

The first significant clinical report about the success of the CAR T therapy was published in Nature Medicine. Therefore, experimental CAR T therapies can employ existing anti-B-cell designs. 10 6 CAR T cells per kg body weight into the patients after lymphodepletion with fludarabine and cyclophosphamide.

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Side effects Medicine Doctors Patients 116

European Pharmaceutical Review

DECEMBER 12, 2022

The Scottish Medicines Consortium (SMC) has accepted Utrogestan, the only adjunctive micronised progesterone available as hormone replacement therapy (HRT) for use alongside any oestrogen-only HRT for women with an intact uterus. Adjunctive micronised progesterone – a menopause milestone for Scottish women.

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Medicine Doctors Consulting Management 105

World of DTC Marketing

FEBRUARY 7, 2021

Precision medicine or next-generation sequencing helps in the faster discovery of drugs and tailored medication for individual patients. . There is nothing more frustrating for patients than trying to speak to someone at a doctor’s office only to go through a layered phone tree. Measuring RNA, DNA quickly.

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Pharma Doctors Side effects Physicians 164

World of DTC Marketing

APRIL 7, 2021

The government often funds research and development and then hands off the ownership of vaccines and medicines to companies that can charge whatever price they think the market will bear. Patients are becoming healthcare consumers, but their doctor is still the gatekeeper of health recommendations.

Healthcare 162

Healthcare Healthcare Food and Drug Administration Pharma 162

pharmaphorum

OCTOBER 19, 2022

Although I had stopped breastfeeding three months earlier, my doctor was convinced I was suffering from a bad case of mastitis – an inflammation usually caused by breastfeeding. I was referred to my first team of doctors by my primary care physician. The post Battling breast cancer with precision medicine appeared first on.

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Medicine Doctors Physicians Healthcare 52

World of DTC Marketing

AUGUST 10, 2021

Source: US Library of Medicine ) There is a huge opportunity to help online health seekers cut through health misinformation. It’s reasonable to believe that, because of the COVID surge, people are once again putting off some treatments and canceling appointments with their doctors.

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