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Are digital pharmacies the answer?

World of DTC Marketing

Allowing patients to order medications online and get delivery via Fed-Ex or the mail does offer time savings. Using CVS.com, patients can order medications online and, for a small charge, even deliver them. We’re also going to see changes at the retail level. Digital pharmacies seem to be springing up everywhere.

Doctors 245
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Healthcare’s greater good?

World of DTC Marketing

The promise of one-stop, total healthcare was supposed to be led by retailers like Wal*Mart and CVS, but they’re finding out it costs a lot of money to equip and market these facilities. Second, patients want their doctors. Patients still want convenience in their healthcare, but it may take decades to materialize.

Retail 212
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DTC forecasts are not really that reliable

World of DTC Marketing

They give us insights like this “dollars are being spent on advertising related to COVID-19, as public health organizations and private medical institutions raised awareness around testing, safety measures, and other pandemic-related information,” which aren’t insights at all. END Points.

Pharma 227
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The biggest challenge for healthcare

World of DTC Marketing

Our healthcare system has become like a mass-market retailer, in the door to treat the problem and out the door with an Rx or other treatment recommendation. His doctors never warned him about the disease, and he would only give himself daily injections without checking his blood sugar.

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Obesity: Is killing us all

World of DTC Marketing

Annual obesity-related medical care costs in the United States, in 2019 dollars, were estimated to be nearly $173 billion. While some medical issues cause obesity, the most significant cause is eating the wrong foods and lack of exercise. An analysis predicts that by 2030, 48.9% of adults in the United States will be obese, and 24.2%

Food 48
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A Mother’s 20 Years Experience In Medical Device Sales With Dena Lewis

Evolve Your Success

You can be a mom and still be a top performing medical sales professional. Not many moms figure in our industry for now, but those who do really excel at their job. — Watch the episode here Listen to the podcast here A Mother’s 20 Years Experience In Medical Device Sales With Dena Lewis We have with us Dena Lewis. How are you?

Sales 130
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Cardiovascular Medical Device Sales With Marc Toth

Evolve Your Success

In this episode, Samuel Adeyinka interviews Marc Toth , who shares his entrepreneurial journey in the cardiovascular medical device sales industry. He discusses how to find the right medical device for your company, determine which products are in demand nowadays, and make sure you’re getting a good deal on each purchase.

Sales 130