World of DTC Marketing

SEPTEMBER 15, 2021

SUMMARY: With patients staying away from their doctors because of COVID, DTC messages need to add incentives and better messaging to get people to take action rather than wait. My doctor’s office recently sent me an email that they had plenty of telehealth appointments available for patients who didn’t want to come to the office.

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MedReps

DECEMBER 13, 2022

Doctors are inevitably busy people. For these reasons, as well as plenty of others, medical sales reps need to adhere to three main fundamentals when pitching their products to doctors. For these reasons, as well as plenty of others, medical sales reps need to adhere to three main fundamentals when pitching their products to doctors.

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Scott’s Directories

OCTOBER 21, 2024

A healthy professional network is most important for healthcare businesses to succeed and land. A BC physician directory provides accurate and comprehensive information about doctors, enabling companies to streamline operations, connect with the right professionals, and achieve their objectives.

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Scott’s Directories

JANUARY 23, 2025

A reliable Nova Scotia doctors directory provides healthcare businesses and organizations access to accurate information about physicians across the province. A comprehensive Nova Scotia physician directory simplifies this process by consolidating essential details such as contact information, specialties, and practice locations.

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Scott’s Directories

AUGUST 13, 2024

Establishing strong patient-doctor connections is vital for effective healthcare delivery in British Columbia. Comprehensive Access to Medical Professionals The BC Doctors Directory offers a comprehensive list of medical professionals categorized by specialty and location.

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New to Medical Device Sales

JANUARY 17, 2022

Networking It’s not what you know, but who you know. By networking you will get your foot in the door. You should also network with everyone: associate sales rep (most likely what you would be coming in as), Full Line Sales Rep/Territory Manager, District/Regional Manager (this is the hiring manager).

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Scott’s Directories

AUGUST 20, 2024

Telemedicine is becoming increasingly vital in healthcare delivery, especially in Alberta, where distances between patients and doctors can be vast. The Role of the Alberta Doctors Directory in Telemedicine As telemedicine grows, so does the need for a reliable source of information on healthcare providers.

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Scott’s Directories

APRIL 10, 2023

Are you a marketer looking to sell your services to doctors in New Brunswick? If so, a list of doctors may just be the tool you need to reach potential clients. In this blog post, we’ll explore some of the top reasons why marketing teams should utilize a list of doctors in New Brunswick to sell their services.

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Pharma Marketing Network

MARCH 25, 2025

HCPs value scientifically backed content delivered through channels they rely on, such as peer-reviewed journals, CME platforms, and professional networks. This means connecting with HCPs across multiple touchpointsemail, mobile apps, professional networks, live and virtual events, and in-office digital displaysall with consistent messaging.

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Pharma Marketing Network

MARCH 13, 2025

For more insights into pharma marketing shifts, visit Pharma Marketing Network. Google Ads and Paid Search : Patients frequently search for information about treatments and symptoms. High-quality articles, patient testimonials, and whitepapers provide valuable information while building trust.

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Pharma Marketing Network

NOVEMBER 20, 2024

Patients and healthcare providers need timely, accurate information about medications. Key options include: Google Display Network : Vast reach with advanced targeting. request information). By providing clear, compelling information, these ads help patients and doctors make informed decisions. Absolutely.

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Scott’s Directories

JUNE 11, 2024

Navigating the healthcare landscape to connect with doctors can be challenging, especially for busy sales reps. Here, we discuss five top doctor lead generation strategies that will streamline your outreach and help you connect with healthcare professionals effectively. Prepare informative materials to share at events.

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Pharma Marketing Network

MARCH 8, 2025

It must convert visitors into leads , provide clear and accurate medical information , and ensure compliance with FDA, HIPAA, and ad platform policies. Patient Awareness: Helps provide disease information, medication adherence tips, and support program details. For expert pharma marketing insights, visit Pharma Marketing Network.

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Pharma Marketing Network

APRIL 3, 2025

Imagine a time when pharmaceutical ads simply told patients what to ask their doctor. Modern patient marketing now recognizes the informed, digitally savvy healthcare consumer. Patients are not passive recipients of information. Meanwhile, platforms such as eHealthcare Solutions offer precise targeting across endemic networks.

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Pharma Marketing Network

MARCH 5, 2025

With millions of healthcare professionals (HCPs) and patients turning to Google for medical information, paid search ads present a huge opportunity for pharma brands to boost engagement and conversions. For expert insights on pharma digital advertising , visit Pharma Marketing Network. However, the landscape isnt simple.

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Medical Device Success

MARCH 13, 2022

In 2016, Geoffrey Hinton, PhD, famous for his work on artificial neural networks said, “It is quite obvious that we should stop training radiologists”. As usual, this is an information packed episode that will position you to better understand AI and how it can contribute to your future and your company’s future. The Imaging Wire link.

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Scott’s Directories

SEPTEMBER 5, 2024

With a list of doctors in Ontario and services, gaining a foothold requires careful planning, strategic partnerships, and reliable information. It is where the Ontario Doctors Directory becomes a crucial tool for startups navigating the complex healthcare landscape.

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Pharma Marketing Network

APRIL 10, 2025

With platforms like Bing, LinkedIn, and programmatic networks, pharma marketers can scale efforts across search engines and display placements. For more insights into how top pharma companies are adapting to digital-first strategies, check the latest insights on Pharma Marketing Network. Moreover, PPC isnt just about Google Ads.

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Scott’s Directories

JULY 11, 2024

This article explores the key aspects of leveraging a list of doctors in Manitoba to tap into this lucrative market. The province’s population relies heavily on a network of skilled physicians, surgeons, and nurse practitioners, making it an essential hub for healthcare services.

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Scott’s Directories

NOVEMBER 2, 2022

Doctors are an important demographic for any business looking to increase their sales. When targeting doctors, it’s essential to understand their needs and be able to effectively communicate your product or service as a solution. Take the time to research the specific specialties and interests of the doctors you are targeting.

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Pharma Marketing Network

NOVEMBER 15, 2024

Understanding the Basics of Digital Advertising Digital advertising involves promoting your brand online through channels like search engines, social media, and display networks. Bonus: Always include clear call-to-actions (CTAs) like “Learn More” or “Talk to Your Doctor.” Imagine digital advertising as a well-orchestrated symphony.

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Scott’s Directories

JULY 12, 2024

This article explores the key aspects of leveraging a list of doctors in Manitoba to tap into this lucrative market. The province’s population relies heavily on a network of skilled physicians, surgeons, and nurse practitioners, making it an essential hub for healthcare services.

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PM360

SEPTEMBER 19, 2023

Digital Health Networks has announced the winners of the first annual Cinehealth International Health and Wellness Film and Video Festival. It was exciting to see Cinehealth come to life in Philadelphia and we appreciate the partnership with Digital Pharma East to make it happen,” said Jon Cody, CEO of Digital Health Networks. “I

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eMediWrite

AUGUST 24, 2023

Medical publications are often highly valued by doctors because they are essential to their professional practice and continuous education. The main source of new and up-to-date information on medical research, clinical trials, treatment recommendations, and developments in medical science is medical journals.

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Pharma Marketing Network

JANUARY 11, 2025

Clear Call-to-Action (CTA): Whether encouraging patients to ask their doctors about Jardiance or guiding providers to visit your portal, a strong CTA drives results. Ensure that your campaign includes accurate risk information alongside the products advantages. Use disclaimers effectively and link to detailed product information.

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Pharmaceutical Representative Training

MARCH 17, 2025

According to a study by MedData Group, 38% of doctors use Instagram and LinkedIn on a weekly basis , and 72% of doctors use Facebook. This issue can be prevented by combining diverse information from different teams into a single, straightforward outcome by using data unification tools and platforms.

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Healthcare Success

OCTOBER 30, 2024

Can healthcare organizations leverage influencer marketing to authentically connect with high-value patients and referring doctors, while staying compliant and brand safe? Is getting their information from and experiencing the DNC. Like my husband and I sat and watched it, like on TV, on network TV. We watched it taking place.

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Scott’s Directories

AUGUST 14, 2023

Understanding the Importance of a Comprehensive Mailing List Direct communication in the digital age has become an essential tool for networking, outreach, and fostering business relationships. All-Inclusive Contact Information : This isn’t just any healthcare mailing list.

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Medical Device Success

MAY 22, 2018

Just work with one doctor for 6 months to a year. First , find out from your network in your market what KOLs cost per hour. That is why doctors never write white papers. But you can interview the doctor and write the white paper for him/her. Then all the doctor has to do is review it, edit it and sign off on it.

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Pharma Marketing Network

APRIL 12, 2025

Imagine a doctors waiting room filled with brochures; only a few stand out. For examples of industry-leading content, visit the Pharma Marketing Networks Featured Articles. HCP content should focus on clinical outcomes, peer-reviewed data, mechanism of action (MOA) explanations, and prescribing information.

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Healthcare Success

OCTOBER 25, 2024

As a result, healthcare providers still heavily rely on positive relationships with their referring doctors and other healthcare professionals (HCPs). This is very informal. It was like, can we go out and just talk to primary care doctors? I know they know all the doctors all of that. So welcome, ladies, good to have you.

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Evolve Your Success

FEBRUARY 26, 2025

They’re going up against doctors, they’re going up against big procurement agencies and really tough economic customers at IDNs and GPOs and big hospitals and you would think these are great negotiators. 22:16 Today I’d like to talk with you, doctor, about one, two and three, or A, b and C. Let’s start with one.

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Pharma Marketing Network

APRIL 20, 2025

Consumers are more informed than ever, so transparency and consistent messaging across platforms is non-negotiable. These solutions allow for increased personalizationkey in a world where doctors, nurses, and patients expect tailored experiences. Explore more insights like this at Pharma Marketing Network. Another key factor?

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Scott’s Directories

JULY 16, 2024

This guide explores effective strategies for engaging with these professionals, utilizing resources like the New Brunswick doctors directory to foster meaningful connections. Using a comprehensive New Brunswick doctors directory allows businesses to identify key players, understand their specialties, and connect with them effectively.

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PM360

NOVEMBER 29, 2022

To be most effective, MSLs are expected to do more—capture more of the latest advances in respective therapy areas, ingest more nuanced scientific information on more complex therapies, communicate across more channels, coordinate with more internal teams, and bring back more insights to share with their organization. It’s a lot to juggle.

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Medical science Medical Customer Relationship Management Doctors 95

pharmaphorum

OCTOBER 3, 2022

Pharma hasn’t fully moved into the experiential content space and is stuck on brand-centric content, which is not as engaging as experiential content that can make one question how a product impacts their life and how it helps doctors treat their patients better, Kapoor reasons. Indegene has profiled 1.8

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Scott’s Directories

JUNE 8, 2023

The Power of Directories: Nova Scotia Doctors Directory When it comes to B2B medical marketing, having access to reliable directories is like having a treasure trove of potential prospects at your fingertips. The Nova Scotia doctors directory, offered by MD Select, provides an invaluable resource for businesses in the medical industry.

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