Contrarian Sales Techniques

NOVEMBER 21, 2024

For pharma sales reps, these programs are not just tools for market penetration – they’re lifelines that improve healthcare accessibility across the country. Similarly, oncology drug programs often provide free cycles of treatment to help patients manage costs while maintaining access to critical care.

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Contrarian Sales Techniques

NOVEMBER 19, 2024

Imagine spending weeks building trust with a doctor or pharmacist, only to find out that counterfeit versions of your product are circulating in the market. It’s a reality for many of us in pharma sales in Malaysia. Why This Hits Close to Home for Pharma Reps As someone in pharma sales, this problem feels personal.

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Contrarian Sales Techniques

NOVEMBER 27, 2024

Especially in Malaysia, where healthcare needs are diverse, success often comes down to how well you can offer solutions that truly make a difference. Instead of focusing on one product at a time, this approach helps pharma reps present a range of options that work together. That’s where portfolio selling comes in.

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Pharmaceutical Representative Training

JANUARY 11, 2021

Pharmaceutical sales representatives (often times referred to as pharma reps) are hired by pharmaceutical/biotech companies to educate healthcare providers (HCPs) such as physicians, pharmacists, nurses, and physician assistants (PAs) on their company’s product. What’s a day in the life like for a pharma rep?

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Pharmaceutical Representative Training

FEBRUARY 4, 2021

As the healthcare industry evolves with novel and innovative therapies, it brings the need for highly specialized conversations with healthcare providers (HCPs) and key opinion leaders (KOLs). How are sales reps and Medical Science Liaisons (MSLs) the same?

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PM360

OCTOBER 22, 2024

4 These statistics tell a story of trust, concern, and changing dynamics in healthcare communication. As a former pharma rep and district manager, I would value any tool that echoed my brand’s message to HCPs. Reps spend most of their time identifying patient type and efficacy.

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Pharmaceutical Representative Training

JUNE 22, 2024

Pharmaceutical representatives (pharma reps) are facing new challenges as a result of these transformations that have drastically altered the pharmaceutical sales landscape. Essential Competencies in Pharmaceutical Sales First, let’s review the competencies of a successful sales rep in pharma.

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