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Pharma Sales in Malaysia: The Role of Drug Access Programs in Providing Essential Medications

Contrarian Sales Techniques

For pharma sales reps, these programs are not just tools for market penetration – they’re lifelines that improve healthcare accessibility across the country. Drug access programs are initiatives, often run by pharmaceutical companies in collaboration with healthcare providers, to make essential medications more accessible to patients.

Sales 52
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Navigating Pharma Sales Challenges: Tips to Boost Your Sales Performance (Use of AI and Social Media for Effective brand promotion)

Pharmaceutical Representative Training

Healthcare professionals are also catching up to the patient group, which has long been engaged on social media. According to a study by MedData Group, 38% of doctors use Instagram and LinkedIn on a weekly basis , and 72% of doctors use Facebook.

Media 52
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A Dip Into Technological Medical Innovation With Justin Ramsaran

Evolve Your Success

He is the CEO of R Group, a digital healthcare innovation company focused on developing next-generation clinical data systems to support future healthcare providers. ” Justin is currently a doctoral candidate at Florida Tech, working on his dissertation at NYU Stern.

Medical 130
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Video Agility Case Study: Novartis & Sales Innovation

Storyvine

The Challenge: Novartis wanted to find a way to allow their sales reps to be more innovative in how they engaged with their customers (healthcare providers, or HCPs). One was that the sales reps didn't have access to those doctors’ offices – they couldn't get into them for months if not years. 100 doctors, 1 day.

Sales 85
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Why is the healthcare industry hesitant to join the metaverse?

Pharmaceutical Technology

For pharma and medical devices, AR, VR, and AI are rapidly accelerating drug discovery, manufacturing, and supply chain efficiencies. Holoportation could potentially allow doctors and patients to share the same virtual space and even allow doctors to examine a patient through a 3D projection.

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15 Healthcare Marketing Strategies to Attract Today’s Healthcare Consumer

Healthcare Success

Even if you’re happy with your current patient volumes, healthcare marketing can’t happen without a planned medical marketing strategy to keep your healthcare brand at the forefront of people’s minds. Think of all the reasons someone might decide to switch healthcare providers: . Relocation.

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Competition in Healthcare is Increasing—Rapidly and Dramatically

Healthcare Success

After all, would you trust your own eyes to a surgeon who has done 20 surgeries, or another doctor who has done 2,000 surgeries? One of the biggest reasons doctors choose employment over private practice is changes to reimbursement. Marketing is no longer ornamental in healthcare; it’s a necessity. Most people choose the latter.