Healthcare Docket: Help Wanted — Doctor Expert Witnesses
MedCity News
APRIL 18, 2024
The post Healthcare Docket: Help Wanted — Doctor Expert Witnesses appeared first on MedCity News. Major malpractice verdicts have spiked in recent years.
Medicare Reimbursement for Doctors is in Critical Condition
MedCity News
SEPTEMBER 19, 2024
Doctor’s offices are the front door of the American healthcare system. The post Medicare Reimbursement for Doctors is in Critical Condition appeared first on MedCity News. We owe it to them to support H.R. 2474 and put an end to annual Congressional stop-gap spending bills.
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ChatGPT Outperforms Doctors In Answering Patient Messages, Study Shows
MedCity News
APRIL 30, 2023
A new study found that ChatGPT might actually be quite successful in providing high-quality answers to patient questions during an era in which doctors and nurses are too busy to do so. A panel of healthcare professionals determined that ChatGPT’s answers were significantly more detailed and empathetic.
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When It Comes to AI, Rural Doctors Have FOMO — Meditech & Suki Are Teaming Up to Address This
MedCity News
SEPTEMBER 20, 2024
Mary’s Healthcare in New York and Decatur County Memorial Hospital in Indiana. The post When It Comes to AI, Rural Doctors Have FOMO — Meditech & Suki Are Teaming Up to Address This appeared first on MedCity News. Meditech is integrating Suki’s AI assistant into more than a dozen rural health systems, including St.
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Some of Your Doctors’ Best Qualities are the Same Ones Stifling Your Healthcare Experience
MedCity News
DECEMBER 10, 2023
Although problems in US healthcare abound, the most insidious challenges are often tightly coupled with the industry’s most appealing and instilled virtues — a highly selective and independent workforce, (b) an extremely low tolerance for risk, and (c) a high degree of professional oversight.
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Should doctors refuse to treat obese patients?
World of DTC Marketing
MARCH 28, 2021
IN BRIEF: Doctors are not required to treat obese patients who won’t do anything to lose weight but the problem is more than reminding patients they need to get exercise and drop pounds. This is leading to excessive costs to out healthcare system and something needs to be done. In another words our diet is killing us.
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Reining in an epidemic of workplace violence in healthcare
MedCity News
OCTOBER 18, 2022
occur in a healthcare setting, according to the CDC. Doctors and nurses don’t have to live in a world where security is just good enough when they could do so much better with proven tools, processes and technology. More than seven out of every 10 instances of workplace violence in the U.S.
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Parakeet Health Flies Onto The Scene to Automate Healthcare Call Centers
MedCity News
OCTOBER 15, 2024
The startup seeks to automate many of the interactions that patients have with their doctor’s staff, such as scheduling appointments and answering billing questions. The post Parakeet Health Flies Onto The Scene to Automate Healthcare Call Centers appeared first on MedCity News.
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Helping Doctors Help Patients: Digital Health’s Role in Reinventing How the Work That is Healthcare is Delivered
MedCity News
OCTOBER 18, 2023
Investing in Friction-reducing tactics such as community building and providing benefits, training, and personalized support to employees will yield compounding long-term benefits while reducing churn rate.
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The future of healthcare is efficient, effective … and surprisingly personal
MedCity News
SEPTEMBER 30, 2022
Virtual specialty care networks may provide the sort of longitudinal healthcare relationship we haven’t seen since the era of house calls and doctors’ bags—benefiting patients and physicians alike.
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Aneesh Chopra: VBC Will Bring ‘Radical’ Transparency to Healthcare for These 3 Reasons
MedCity News
MARCH 28, 2023
He thinks this will greatly increase healthcare transparency for a few reasons, including making data more available and influencing more primary care doctors to act as health information fiduciaries on behalf of their patients.
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Should More Doctors Be on TikTok? This One Says Yes
MedCity News
SEPTEMBER 20, 2023
By having a presence on these platforms, healthcare professionals demonstrate their commitment to meeting patients where they are, he said. Austin Chiang has about a decade of experience as a physician influencer on social media. During a conference in Chicago, he encouraged more providers to share their expertise on social media.
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Microsoft’s Healthcare AI Efforts Holds Huge Promise for Patients
MedCity News
OCTOBER 16, 2023
Called Microsoft Fabric, which was rolled out broadly in May, the announcement on October 10 marks the availability of Fabric’s capabilities specifically for the healthcare vertical – to clinicians, administrators but perhaps, most importantly, to patients. ” The ambient AI heard “pendicular” and “cord.”
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Voice transcription AI: The future of doctor-patient interactions
MedCity News
AUGUST 17, 2022
Its early results suggest the technology could be a game-changer for a healthcare industry in desperate need of one, boosting morale in the short-term while potentially saving money down the road. Voice-recognition AI software has the potential to be the rare smartphone app that encourages face-to-face interactions.
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Is There a Doctor on the Plane?
MedCity News
JUNE 18, 2024
Three reasons you should hire physicians for your product teams The post Is There a Doctor on the Plane? appeared first on MedCity News.
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The biggest challenge for healthcare
World of DTC Marketing
MARCH 5, 2022
American healthcare is the most expensive globally, but it’s not close to being the best. Our healthcare system has become like a mass-market retailer, in the door to treat the problem and out the door with an Rx or other treatment recommendation. All Pete’s doctors did was treat his condition.
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Wearable Tech is Empowering Patients To Be Proactive in Their Health
MedCity News
AUGUST 8, 2024
This potential for self-management can reduce the burden on the healthcare system, resulting in fewer doctor visits, lower hospitalization risks, and fewer diagnostic tests as patients can take corrective action earlier or identify issues sooner.
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Innovaccer Unveils AI Suite With Automation Tools For Doctors, C-Suite Execs, Care Managers & More
MedCity News
AUGUST 22, 2023
Innovaccer announced a new suite of healthcare products. It comprises four different solutions — one for answering healthcare executives’ questions about their business metrics, one for automating care planning and documentation, one for generating clinical visit summaries, and one for streamlining workflows at contact centers.
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A realistic view of healthcare in 2022
World of DTC Marketing
JANUARY 1, 2022
Yes, there will be changes in healthcare in the coming years but put away the thoughts that telehealth and wearable devices will revolutionize healthcare. 2wo: Telehealth will find use among patients because of convenience – No need to go to the doctor to ask for an Rx renewal and, in some cases, a new Rx.
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Our healthcare system is really screwed up
World of DTC Marketing
MAY 4, 2022
American healthcare is screwed up and meant to enrich the providers. I experienced the inadequacy of our healthcare system firsthand. After a few days of pain and discomfort in my shoulder, I emailed my doctor to get an MRI. This is today’s American healthcare. This IS the future of healthcare.
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How Telemedicine Can Combat Clinician Burnout, the Biggest Challenge Facing the Healthcare Industry
MedCity News
JUNE 29, 2023
Clinicians, doctors, and other medical care providers should all be trained on telehealth software — its functionality, integration into their workflow, effective communication during consultations, and where to seek technical assistance.
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Disruption in healthcare is coming
World of DTC Marketing
JUNE 22, 2022
America’s profit-riddled healthcare-industrial complex consumes 17% of GDP, equivalent to $3.6trn a year. However, changes are slowly being implemented that could lower healthcare costs. Healthcare is ripe for disruption, but any attempt to disrupt our state of healthcare has been met with pushback and challenges.
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The Journey to Personalized Healthcare
MedCity News
AUGUST 27, 2023
doctor visits, prescription pickups) and enriching our insights with the micro-moments surrounding these obvious events. The Walt Disney Company excels in designing exceptional service because they are hyper-focused on listening, tracking, designing, and measuring the experiences of guests visiting their properties.
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Integrated evidence: How patient data derived from digital healthcare delivery can drive innovation
MedCity News
SEPTEMBER 16, 2022
For a long time, doctors’ offices, large or small, operated under a seeming contradiction; even […].
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6 ways to defeat physician fatigue
MedCity News
OCTOBER 19, 2022
The pandemic placed an unfathomable burden on the country’s doctors. Here are six ways healthcare providers can lighten the physician’s burden. For years to come, we’ll be dissecting its implications.
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Doctor Marketing: How to Integrate Doctors Into Your Marketing Programs
Healthcare Success
NOVEMBER 27, 2023
Doctors are central to the success of virtually every multi-location healthcare practice and health system we work with. Moreover, today’s doctor partners have strong opinions about marketing and growing their locations within the larger business. Do your doctors look, sound, and feel like they are a part of your organization?
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The social media problem for healthcare
World of DTC Marketing
OCTOBER 4, 2021
I believe too many are making treatment decisions because they don’t have a close relationship with their doctors; even if one person makes a wrong decision, that is one person too many. When advertisers start withholding ad dollars and demanding change in ALL areas, including healthcare. Bob Hoffman.
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The need for mental healthcare is great
World of DTC Marketing
MARCH 27, 2022
Every new doctor and therapist a patient visits must be given a copy of those laws that the patient must read and sign. Healthcare in the U.S. The post The need for mental healthcare is great appeared first on World of DTC Marketing.com. The Federal Government has a list of laws to protect patient privacy.
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Get ready for HUGE healthcare changes
World of DTC Marketing
OCTOBER 12, 2020
There is going to be more coverage for virtual doctors’ visits in new employee health plans along with expanded mental health benefits and access to on-site health clinics. Pharma marketers need to go where patients are going but that does not mean they have permission to interrupt employees while they are online for healthcare.
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Disruption my ass! Tech companies want healthcare dollars
World of DTC Marketing
MAY 30, 2021
SUMMARY: Amazon has set its sights on healthcare as it smells another profit opportunity. Google has signed an agreement with the Mayo clinic to help analyze data as they want a slice of healthcare dollars but what’s missing from these tech companies is “the human touch” that patients want. We are heading that way.
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Views of Digital Health from the Oregon Trail
MedCity News
FEBRUARY 12, 2024
Perhaps it will, but the claim that better technology will necessarily improve healthcare is no longer credible. Having lived in both analog and digital worlds, who better than us Oregon Trail doctors to help ensure digital health technologies best serve our workforce, patients, and communities?
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Reaching HCPs online
World of DTC Marketing
APRIL 13, 2021
The most desired information doctors now want is about patient assistance programs, with 49% saying they want pharma reps to provide that information. Most doctors sign on in the morning and see a snapshot of what’s happening by their specialty. doctors and 45% of all NPS and physician assistants as verified members.
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How Digital Patient Intake is Revolutionizing Healthcare
Referral MD
FEBRUARY 28, 2025
Yet, the healthcare experience often begins with a decidedly analog ritual: The dreaded patient intake form. For too long, the administrative side of healthcare has lagged behind its clinical advancements. In this blog, well explore how digital patient intake can revolutionize healthcare efficiency, one click (or tap) at a time.
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Healthcare is about profits, not patients
World of DTC Marketing
APRIL 5, 2021
Some are also increasing their profit margins by forcing out healthcare staff who have seniority and earn more. One of the best ways is to cut costs which means letting experienced healthcare workers go. Still, older healthcare employees who are at the top of the earnings schedule are being forced out. Changes are imminent.
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Is Your SEO Strategy Outdated? The Critical Shift to AI and Intent-Driven Search in Healthcare
Healthcare Success
DECEMBER 10, 2024
Yet many healthcare organizations still rely on SEO strategies and tactics that were "best practices" a decade ago. Its no surprise that countless healthcare providers and other businesses are seeing drops in rankings and traffic after Google's Helpful Content Update. Did you know Google changes its algorithm up to 200 times a day?
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Our abysmal health care system
World of DTC Marketing
AUGUST 7, 2022
One in three GoFundMe campaigns is now for healthcare-related costs, and it’s getting worse. The passage of the Inflation Control bill is an excellent first step in limiting high drug costs, but our healthcare system is still built for profit at the expense of patients. Prior authorizations are especially bothersome for doctors.
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Why I Went From Abbot Pharma Sales to 1099 With Bruce Brown
Evolve Your Success
FEBRUARY 5, 2025
His candid insights cover everything from managing non-payment issues to adapting to generational shifts among doctors, providing listeners with actionable strategies for success in the medical sales field. Connect with him: LinkedIn Best Book: Founding Fathers: The Essential Guide to the Men Who Made America.
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Telehealth will be worth about $25 billion in 2021
World of DTC Marketing
DECEMBER 15, 2020
SUMMARY: Deloitte predicts that the percentage of virtual video visits to doctors will rise to 5% globally in 2021, up from an estimated 1% in 2019. billion doctor’s visits, worth a total of approximately US$500 billion. The question is what percentage of healthcare visits can be replaced with telehealth? In April 2020, 43.5%
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Amazon’s big gamble
World of DTC Marketing
JULY 26, 2022
Quick Read: Amazon will dramatically expand its healthcare reach with its planned $3.9 I can easily schedule a telehealth appointment with my doctor without paying $199 a year. 2wo: One of the continued challenges for healthcare is coordinating tests such as MRIs and blood work. So let’s diagnose Amazon’s purchase.
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What do future healthcare CEOs look like?
World of DTC Marketing
APRIL 7, 2021
American healthcare is in trouble. Highest-paid CEOs in 2019: Who made the list from healthcare. Healthcare, in short, is capitalism run amok. Online health seekers are often lost and confused with an abundance of health information, which has led to a heavier reliance on their doctors for recommendations and advice.
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Babylon Health’s CEO ‘Should Spend Some Time With Elizabeth Holmes’
MedCity News
SEPTEMBER 12, 2023
doctor David Watkins has been a public critic of Babylon Health for years, during which has received anonymous emails from Babylon employees saying that the company’s AI is a sham. After Babylon collapsed, a former employee also publicly declared that the AI engine was faulty.
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A new normal for digital health?
World of DTC Marketing
DECEMBER 7, 2020
It’s hard to talk to your doctor about certain health issues. In fact, almost half of survey respondents said they feel uncomfortable talking to their doctors about their sexual activities. On the upside, most people (77% of those surveyed) are honest with their doctors. 43% lied about exercise. Why do patients lie?
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Cardiologists say information on wearables isn’t always useful.
World of DTC Marketing
APRIL 25, 2022
Wearable devices can alert patients to potential health issues that require a visit to the doctor. The challenge is getting to the doctor promptly without needing that maze that has become our healthcare system. A new patient, for example, to a cardiologist would require a full battery of tests and a wait time to see the doctor.
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What The Medical Community Needs to Know to Improve Care for Neurodivergent Patients
MedCity News
JUNE 8, 2023
As an autistic person with chronic illness, I’ve sat in my car and cried after doctor’s appointments where debilitating symptoms were dismissed as anxiety or communication with staff broke down. That’s why as a healthcare executive, I’m working to change that experience for others like me. Take autism, for example.
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