Remove Doctors Remove FDA Remove Product promotion
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How Has Patient Marketing Changed in the Digital Age?

Pharma Marketing Network

Imagine a time when pharmaceutical ads simply told patients what to ask their doctor. Instead, they actively research symptoms, treatments, and medication reviews before visiting a doctor. Navigating Compliance While personalization and interactivity are powerful, they must align with FDA regulations.

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Social Media Strategies for Pharma Marketing: Engaging HCPs & Patients

Pharma Marketing Network

Use Twitter for Real-Time Medical Conversations Twitter is widely used by doctors, researchers, and healthcare journalists to discuss medical advancements and industry trends. Pharma brands have a responsibility to provide educational and empathetic content while avoiding direct product promotion.

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