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5 Core Tenets of HCP-focused Point-of-Care Marketing

PM360

But the marketing landscape is decidedly different in today’s digital era. Fortunately, point-of-care (POC) marketing channels provide effective and efficient options. Let’s briefly unpack five core tenets of an HCP-focused POC marketing plan. Because nearly all prescriptions are now written electronically.

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Why Marketers Can No Longer Wait to Embrace Remote Patient Monitoring

PM360

Patient-centric marketers are always thinking about the micro-moments where they can make a difference in the patient’s life. But the pandemic forced marketers to think differently as the patient’s functional journey was transformed. particularly for life sciences marketers. Tech is being presented as a cost. That must change.

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7 Pharmaceutical Industry Trends for your 2021 Marketing Strategy

Silver Line CRM

Reading time: 7 minutes As we all look to 2021, what are the pharmaceutical industry trends to build into your life sciences marketing strategy? Pharmaceutical, biotech, and life sciences companies bring life-changing medicines to a highly regulated market. Market research insights. One example of this is social listening.

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How Can You Improve Referral Management at Your Practice?

Referral MD

Up to one half of doctors don’t even know if their patients end up seeing the specialist they’ve referred them to. The study showed: 43% of referrals go to doctors that the referring physician does not know well. 17% of referrals so to specialists that the referring doctor has never met. Who are we referring to?

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Medgadget Visits Healthcare? Expo Taiwan

Medgadget

In virtual care, the aim is to create a digital twin of the doctor-patient relationship to better communicate, with a heavy use of remote monitoring, telemedicine, and AR/VR care. Next, Brad Haczynski, VP/GM of Network and Edge Global sales at Intel spoke via video about the CPU giant’s work in the healthcare space.

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6 Best Practices for Enhancing Patient Referrals

Referral MD

Partner with specialty care providers and refer each other Network with specialty care providers in your service area and create a physician referral system between one another. Female Doctor Job Doctor’s Office Profession Doctor ( Image Source ) More on technology in a bit.

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3 Ways to Grow your Healthcare Practice in 2022

Referral MD

There is a technological disruption that the healthcare industry is currently experiencing and it might seem that it’s time-consuming and challenging to develop new a different ways to market your practice. “ One effective way to extend your reach over social media is by including content marketing within your growth strategy. .