World of DTC Marketing

MAY 13, 2021

You can give them a list of doctors to target, and they will report metrics on how many of them have engaged your content. I hear now that pharma companies are mostly mute when it comes to what doctors have gone through in the last few years. Drug samples are still effective. What about physician social media sites?

Physicians 173

Physicians Marketing Drug Sample Pharma 173

Pharma Marketing Network

MARCH 5, 2025

Lead Generation: HCPs looking for drug samples, whitepapers, or medical education can be driven to tailored landing pages. Challenges of Google Ads for Pharma Unlike e-commerce or SaaS brands , pharma advertising on Google faces several restrictions : No direct promotion of prescription drugs without certification.

Management 52

Management Pharma Marketing Prescription 52

Pharma Marketing Network

MARCH 8, 2025

The Role of Landing Pages in Pharma Marketing HCP Engagement: Used for medical education, clinical trial recruitment, and drug sample requests. Request a Free Sample for HCPs or Find a Doctor Near You for patients). Lead Generation: Captures email sign-ups, webinar registrations, and telehealth inquiries.

Marketing 59

Marketing Pharma FDA Leads 59

Salesforce

DECEMBER 1, 2021

Visits to a doctor’s office to hand out drug samples are more limited, as are “lunch and learn” sessions to explain the latest technology to staff. Now you no longer have to manually search that system for customers or colleagues who might know one of the trial doctors.

Medical sales 97

Medical sales Sales Medical Physicians 97

MedReps

MAY 9, 2022

After all, your main goal is for all the doctors in your sales network to begin prescribing the medications that you sell. In order to meet and exceed their sales quotas, it’s important to know how to approach those doctors. For example, some doctors respond well to small talk, while others prefer samples.

Medical sales reps 52

Medical sales reps Medical sales Medical Sales 52

Pharma Marketing Network

MARCH 3, 2025

Imagine launching a campaign that reaches the right doctor at the right time or helps a patient understand treatment options without feeling overwhelmed. Short-Form Video Ads Quick, informative clips highlighting new drug mechanisms, clinical trial data, or FDA approvals. The key is precision, personalization, and compliance.

Pharma 52

Pharma Patients Physicians Doctors 52

Pharma Marketing Network

MARCH 3, 2025

Imagine launching a campaign that reaches the right doctor at the right time or helps a patient understand treatment options without feeling overwhelmed. Short-Form Video Ads Quick, informative clips highlighting new drug mechanisms, clinical trial data, or FDA approvals. The key is precision, personalization, and compliance.

Pharma 52

Pharma Patients Physicians Doctors 52