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Pharma Marketing Resources

Pharma Marketing Network

Which platforms provide valuable insights for reaching healthcare professionals (HCPs) and patients? Digital platforms provide a way to streamline outreach efforts, measure campaign performance, and engage with both healthcare professionals and patients. What are the best platforms for reaching healthcare professionals?

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The Role of Blockchain Technology in Healthcare Data Security

Referral MD

Healthcare is big and regulated. Data breaches can result in fines for healthcare organizations under US and EU privacy and security laws. Healthcare organizations are considering blockchain to secure data due to the value of healthcare data and other international laws governing cloud data storage.

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DTC Marketers job just got harder

World of DTC Marketing

Perhaps the best way is to partner with insurers and HCP’s to get patients back into physicians’ offices. billion was connected to telemedicine schemes and about $800 million each to substance abuse treatment and illegal opioid distribution. Of that, $4.5 has dropped more than 20% since May.

Marketing 155
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Dr. B: Expanding the business model from COVID vaccines to antiviral medications

pharmaphorum

“We have created the first telehealth company that makes healthcare services available regardless of a patient’s ability to pay. I have always been passionate about improving the efficiency and equity of healthcare. One of my biggest regrets with Zocdoc is that we didn’t do enough to ensure everyone has access to healthcare.

Medical 98
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Reaching Crucial Hispanic Patient Audiences

PM360

Above all was the importance of delivering the right information to diverse groups in an age of misinformation and inequitable distribution of care. The consequences for the health industry are huge—especially considering the Hispanic population is traditionally considered a “healthcare powerhouse.” A study of Hispanic patients’ U.S.

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Salesforce Care for Health: No Cost COVID-19 Care Response Solution

Salesforce

We have since expanded the solution to aid health insurers, and other healthcare and life sciences organizations that have also been impacted by the novel coronavirus pandemic. Learning Platform: Quickly distribute the latest safety and testing protocols to enable staff and ensure certification through an on-demand, learning platform.

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Network Optimization Strategies for Payers: A Look at Provider Network Adequacy

Clarify Health

A well-balanced and adequately resourced provider network is a strategic asset for payers in the highly competitive healthcare insurance market. When looking to optimize, it is critical to ensure network adequacy or the provider network’s ability to meet the healthcare needs of an insured population.