Digital Media and Pharma reps

Pharma needs to move to digital NOW

World of DTC Marketing

NOVEMBER 12, 2021

Health care professionals are finding that pharma sites don’t provide enough answers and are using HCP-targeted sites more and more. This is a severe concern in an era where more HCPs are refusing to meet with pharma reps. Senior management needs to push for digitalization. So what’s the answer?

Pharma

Pharma Digital Media Pharma reps Pharma Rep

Veradigm® Digital Health Media Works to Message the Right Physicians at the Right Time

PM360

JULY 21, 2022

As pharma reps’ access to physicians continues to decline, this case study examines the effectiveness of reaching physicians through other means—the EHR. Veradigm provided the client the unique ability to deliver highly targeted awareness messaging in a channel that HCPs use more often than other digital media channels.

Physicians

Physicians Media Pharma sales reps Electronics

Pharma Rep Focus

Pharma needs to move to digital NOW

Veradigm® Digital Health Media Works to Message the Right Physicians at the Right Time

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