Pharma Marketing Network

NOVEMBER 13, 2020

On November 12, 2020, The Pharma CX Tech Summit held their third annual conference. The topics focused on the emerging technologies that pharma is implementing to enhance customer experiences for patients, payers, and HCPs. The question is, how are pharma marketers actually utilizing these technologies and what needs improvement? .

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PM360

MARCH 24, 2023

We covered the first one by looking at Organizational Structures , today, let’s dive into the second which is the toughest, not just for pharma, but for the entire country: Diversity, Equity, and Inclusion (DE&I). When we look at DE&I in pharma, how well we are doing depends on who you ask. population. Another fun fact—the U.S.

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Pharma Marketing Network

AUGUST 14, 2020

2022 will usher in the demise of third-party cookies—that means pharma brands must change their approach to targeting and measurement. For decades, the third-party cookie has been a core component of any digital marketing strategy, allowing advertisers to deliver targeted ads and measure their effectiveness.

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Pharma Marketing Network

SEPTEMBER 15, 2021

For more information please contact: Ria Kiayia, Digital Media and PR Marketing Executive at riak@marcusevanscy.com or visit: [link]. The post EU Medical Device Safety Monitoring & Reporting Conference | October 26-28, 2021 | Berlin, Germany and Virtual appeared first on Pharma Marketing Network. REGISTER TODAY.

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Pharma Marketing Network

OCTOBER 30, 2020

Digital Spending – Pandemic Bump. So, what is driving the overall healthcare and pharma digital ad spending growth? of healthcare and pharma’s digital spending going towards mobile, 42.5% US Healthcare and Pharma Digital Ad Spending Outlook. of the vertical’s digital ad spending.

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Pharma Marketing Network

APRIL 7, 2021

Tune in and listen to the Pharma Marketing Network and fellow thought leaders from, ROI Marketplace, MedThink, and Sharecare.com, discuss their learnings and insights on native advertising from each of their respective vantage points – pharma-marketer, publisher, and agency. . She has worked across multiple disciplines (e.g.,

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PM360

JUNE 11, 2022

While pharma brands have learned many valuable lessons during the COVID-19 pandemic, some painful realities of digital marketing still remain. On average, pharmaceutical companies have increased their overall digital media spend more than 50% compared to pre-COVID-19 levels. We have created our own clutter.

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Pharma Marketing Network

JUNE 10, 2020

RJ Lewis (EHS): Hello, this is RJ Lewis from Pharma Marketing Network. He’s the Chief Digital Officer for Health at Ogilvy. And he’s also a Pharma Marketing Network Editorial Advisory Board member. Do you think that that’s happening within pharma now? I’ll be your host today.

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Pharma Marketing Network

JUNE 10, 2020

RJ Lewis (EHS): Hello, this is RJ Lewis from Pharma Marketing Network. He’s the Chief Digital Officer for Health at Ogilvy. And he’s also a Pharma Marketing Network Editorial Advisory Board member. Do you think that that’s happening within pharma now? I’ll be your host today.

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Pharma Marketing Network

OCTOBER 29, 2020

RJ (PMN): Hi this is RJ Lewis your host of the Pharma Marketing Podcast and I’m here today with Stephanie Berez who is the founder and managing director of HEART OF WHY MARKETING and a good friend welcome Stephanie. 011 – Stephanie Berez Podcast Transcript. Stephanie (HOWM): Thanks for having me. RJ (PMN): So so true.

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