Pharma Marketing Network

SEPTEMBER 15, 2021

For more information please contact: Ria Kiayia, Digital Media and PR Marketing Executive at riak@marcusevanscy.com or visit: [link]. The post EU Medical Device Safety Monitoring & Reporting Conference | October 26-28, 2021 | Berlin, Germany and Virtual appeared first on Pharma Marketing Network. REGISTER TODAY.

Safety 52

Safety Medical Digital Media Marketing 52

PM360

JUNE 24, 2024

A strategy for marketing to rare disease patients should be comprehensive and dynamic, uniting both traditional funnel-based marketing and digital media strategies into an omnichannel program. Utilizing Digital Media for Scalability Digital media should be highly customized pre- and postcommercialization.

Marketing 52

Marketing Patients Food and Drug Administration Digital Media 52

Pharma Marketing Network

OCTOBER 6, 2021

Adelaide, a leader in the evidence-based media quality measurement space, provides marketers with a way to navigate the consumer privacy movement responsibly. Leveraging attention metrics, Adelaide has helped leading brands across all verticals understand true media quality to deliver better full-funnel outcomes.

Pharma 98

Pharma Media Digital Media Marketing 98

Pharma Marketing Network

AUGUST 14, 2020

Luckily, the major media and measurement players are highly motivated to figure out what comes next—their business model depends on the data and insights garnered from third-party cookies today. The cookie’s death can lead to a better future for digital media globally, ” says Dennis Buchheim, EVP and General Manager, IAB Tech Lab.

Media 98

Media Marketing Pharma Prescription 98

PM360

MARCH 24, 2023

Bayer, where I was the Executive Director of Digital Media Strategy and Operations was the top brand. Leading the media team, I can assure you our engagement with these communities mirrored the company’s engagement with us as employees. Lips are saying all the right things, but where are the results? That is weird!

Pharma 94

Pharma Education Digital Media Media 94

PM360

JUNE 11, 2022

On average, pharmaceutical companies have increased their overall digital media spend more than 50% compared to pre-COVID-19 levels. Cognizant of this, brand marketers need to capitalize on the best data and technology sources to adopt a digital strategy that is more meaningful to their audiences.

Marketing 75

Marketing Physicians Media Patients 75

Pharma Marketing Network

DECEMBER 17, 2021

One lasting effect we see for pharma is the their “Digital Transformation” which was accelerated due to COVID, is here to stay and is not likely to unwind any time soon – in fact continues to accelerate. The post 2022 Predictions From the Front-Lines of Pharma Digital Advertising appeared first on Pharma Marketing Network.

Pharma 105

Pharma Marketing Engineering Digital Media 105