Digital Media Healthcare Healthcare Provider 
Evolve Your Success
FEBRUARY 26, 2025
billion worth of healthcare products on five continents. So I love working with high performers and I love training and working with sales teams, and all of that came after about 20 years working in healthcare marketing, sales and leadership positions. You would think most people in healthcare they’re expert negotiators.
Pharma Marketing Network
MARCH 24, 2025
The pace of change in healthcare marketing has reached an all-time high. However, the healthcare landscape is no longer static. Pharma marketers need to consider their audiences not just as prescribers and patients, but as digital users with evolving expectations. What platforms can support agile healthcare marketing?
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PM360
DECEMBER 14, 2023
Empowering patients with comprehensive information about their health and medical conditions is a critical step towards fostering their active involvement in healthcare decisions. But pharma can rely on more innovative ways of using digital media to bring crucial content to prospective patients. References: 1.
PM360
MAY 21, 2024
And the percentage of streaming impressions in the digital media mix almost doubled in the last three years going from 9% to 17%. CTV has emerged as an innovative tool in marketing strategies in recent years, providing advertisers with powerful new avenues to reach patients directly via the big screen.
LEVO Health
SEPTEMBER 7, 2022
With the rise of digital media, healthcare marketers are looking for new ways to reach consumers and healthcare providers (HCPs). For the past two years, there has been an upward trend in incorporating native advertising into healthcare marketing strategies. When it comes to healthcare, trust is everything.
Pharma Marketing Network
OCTOBER 6, 2021
Working with some of the world’s leading brands and agencies — including advertisers in the pharma and healthcare space — Adelaide has proven that optimizing towards attention metrics drives more impactful and efficient brand outcomes throughout the funnel. Optimizing to AU Results in Better Full-Funnel Outcomes.
Evolve Your Success
MAY 30, 2023
Gain the essential skills that inspire customers to say yes, paving the way for success and making a lasting impact in healthcare. The Trilogy of Yes: Connection, Communication, & Cooperation: A Trilogy of Sales Skills That Inspire Customers to Say Yes He has many years of experience in sales leadership in healthcare.
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