Pharmaceutical Technology

SEPTEMBER 5, 2022

Direct-to-consumer pharmaceutical marketing promotes patient dialogue with healthcare professionals, and encourages patient compliance, product competition and competitive pricing, in addition to reducing underdiagnosis and undertreatment of conditions.

Leads 52

Leads Pharmaceutical Marketing Media 52

PM360

JUNE 24, 2024

To do this consistently, biopharma companies need to stay abreast of regulatory guidelines and compliance requirements related to pre-approval healthcare marketing, education, and patient privacy. Utilizing Digital Media for Scalability Digital media should be highly customized pre- and postcommercialization.

Marketing 52

Marketing Patients Food and Drug Administration Digital Media 52

LEVO Health

JANUARY 30, 2024

The fast-paced nature of digital media has shifted consumer behavior, making digital video advertising one of the most powerful tools for reaching your target audience. Why Video Advertising Matters for Healthcare Video advertising is more than a trend. Types of Digital Video Ads for Healthcare 1.

Healthcare 52

Healthcare Healthcare Education Healthcare Provider 52

Pharma Marketing Network

OCTOBER 30, 2020

Digital Spending – Pandemic Bump. So, what is driving the overall healthcare and pharma digital ad spending growth? The crisis also led to an influx of marketing around medical supplies, consumer adoption of telemedicine, and regional advertising for reopening doctor offices and medical clinics. With 57.5%

Pharma 52

Pharma Media Healthcare Healthcare 52

PM360

JUNE 11, 2022

On average, pharmaceutical companies have increased their overall digital media spend more than 50% compared to pre-COVID-19 levels. Four in five consumers have shared their preference moving forward of digital channels for healthcare communications. The Pain Points of Digital Clutter Are Pervasive.

Marketing 75

Marketing Physicians Media Patients 75

PM360

JULY 21, 2022

Though 80% of healthcare providers (HCPs) identified as “rep-accessible” in 2008 (that is, willing to meet with over 70% of the sales reps who try to approach them), that number had decreased to 44% in 2017. Try Veradigm Digital Health Media for Highly Targeted Messages. Fierce Healthcare. References: 1. Finnegan J.

Physicians 52

Physicians Media Pharma sales reps Electronics 52

Evolve Your Success

MAY 30, 2023

Gain the essential skills that inspire customers to say yes, paving the way for success and making a lasting impact in healthcare. The Trilogy of Yes: Connection, Communication, & Cooperation: A Trilogy of Sales Skills That Inspire Customers to Say Yes He has many years of experience in sales leadership in healthcare.

Medical sales reps 52

Medical sales reps Medical sales Sales Medical 52