Remove Customer Relationship Management Remove Marketing Remove Prospecting
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How to Distribute Content to Doctors (Plus, 7 Tips on Email Marketing to Doctors)

Healthcare Success

Welcome to step four of our “Marketing to Doctors” blog series. market their products and services directly to doctors, physicians, surgeons, and other healthcare professionals. No matter what you’re marketing, getting your content seen by your target audience is critical. Invest in Email Marketing to Doctors.

Doctors 102
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15 Healthcare Marketing Strategies to Attract Today’s Healthcare Consumer

Healthcare Success

Healthcare consumerism has drastically changed the way healthcare professionals need to market and deliver their services. Even if you’re happy with your current patient volumes, healthcare marketing can’t happen without a planned medical marketing strategy to keep your healthcare brand at the forefront of people’s minds.

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Choosing the Right Prospects: A Sales Rep’s Guide

Pharmaceutical Representative Training

Identifying and engaging the right prospects can make all the difference between success and stagnation, making it crucial to driving sales growth. According to the latest State of Sales report, 81% of potential customers research your product or service before reaching out. So what is an ICP?

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Key Strategies and Supporting Tactics – Turning Talk into Action!

Medical Device Success

Lead management software and/or system in place by April 1 st. The Key Strategy could be: “Improve return on marketing investments by implementing a lead management system that assures complete qualification and follow-up of leads.” Assign project manager by January 14. Write draft lead management protocol by February 11.

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How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. According to Forrester Research, only 8% of marketing professionals have confidence that their data is 90-100% accurate.

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The 6 Best Sales Funnel Software Tools to Categorize Your Prospects and Customers

Map My Customers

Digital marketing is becoming more important every day, so the need for the right sales funnel software to manage analytics and customer information is more important than ever. A sales funnel is a tool to help sales teams and leaders visualize the customer's buying journey through the sales cycle.

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Maximize Marketing ROI With Call Tracking for Healthcare

Healthcare Success

Though well-intentioned, this first step toward identifying the best marketing channel for your business relied solely—and heavily—on front office personnel. Call tracking software helps you identify which marketing campaign or tactic drove the phone call and what the result of the call was. What is Call Tracking for Healthcare?