Remove Customer Relationship Management Remove Marketing Remove Prospecting
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How to Distribute Content to Doctors (Plus, 7 Tips on Email Marketing to Doctors)

Healthcare Success

Welcome to step four of our “Marketing to Doctors” blog series. market their products and services directly to doctors, physicians, surgeons, and other healthcare professionals. No matter what you’re marketing, getting your content seen by your target audience is critical. Invest in Email Marketing to Doctors.

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15 Healthcare Marketing Strategies to Attract Today’s Healthcare Consumer

Healthcare Success

Healthcare consumerism has drastically changed the way healthcare professionals need to market and deliver their services. Even if you’re happy with your current patient volumes, healthcare marketing can’t happen without a planned medical marketing strategy to keep your healthcare brand at the forefront of people’s minds.

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Choosing the Right Prospects: A Sales Rep’s Guide

Pharmaceutical Representative Training

Identifying and engaging the right prospects can make all the difference between success and stagnation, making it crucial to driving sales growth. According to the latest State of Sales report, 81% of potential customers research your product or service before reaching out. So what is an ICP?

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Using Tech in Medical Equipment and Pharmaceutical Sales

Infuse Medical

It’s important to make sure your technology stack involves a customer relationship management (CRM) platform to help reduce inaccurate information and the likelihood of errors when engaging with customers. You can automate your marketing and ongoing communications while capturing data about each customer.

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How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. According to Forrester Research, only 8% of marketing professionals have confidence that their data is 90-100% accurate.

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Creating Data-Driven Sales Enablement Strategies

Infuse Medical

Sales enablement is a multifaceted approach to equipping sales teams with the resources, tools, and information necessary to engage with prospects and close deals effectively. These may include: Customer Data: Demographic information, purchase history, and interaction touchpoints. What is Sales Enablement?

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Key Strategies and Supporting Tactics – Turning Talk into Action!

Medical Device Success

Lead management software and/or system in place by April 1 st. The Key Strategy could be: “Improve return on marketing investments by implementing a lead management system that assures complete qualification and follow-up of leads.” Assign project manager by January 14. Write draft lead management protocol by February 11.

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