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Reinventing the Veeva CRM Desktop Experience

Veeva

Imagine what a pharma rep will look like in 10 years. That’s why Veeva is making heavy investments into optimizing the Veeva CRM desktop experience for this digital-first approach. Here’s a sneak peek into the future of our desktop experience so that you can easily transition and get the most value out of Veeva CRM.

CRM 52
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Agile Deployment: Embracing AI-Powered CRM for Modern HCP Engagement

Close-Up CRM

While digital channels are gaining traction, there’s an interesting paradox HCPs still place immense value on face-to-face interactions with pharma reps. Close-Up International’s CRM solution empowers pharma companies to adapt their resource allocation and deployment models seamlessly.

CRM 52
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How the strategic use of multiple customer engagement channels makes pharma reps more effective

Veeva

To create the most effective strategy for reps to engage with HCPs, not only the number but also the type of interactions must be considered. MCCPs , part of Veeva’s Customer Relationship Management (CRM) tool, enable users to view call goals for each target account, and record progress toward those goals.

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How to Thrive in Pharma Digital Marketing

Pharma Marketing Network

Pharma digital marketing strategies must meet users where they areonline. According to a recent survey by Accenture, 87% of healthcare professionals want either all-digital or hybrid engagements from pharma reps. Moreover, patients rely heavily on social media, forums, and mobile apps for health information and support.

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How the Pandemic Transformed HCP Engagement for Pharma Companies in India

Veeva

The findings presented here are based on pharma sales rep activities that were captured in Veeva CRM between 1 January 2020 and 5 April 2021. Before COVID-19, pharmaceutical sales reps had been accustomed to meeting HCPs in person. Emergence of digital. Will the HCP engagement model return to face to face?

Pharma 52
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Case Study: Powering Pharmaceutical Reps' Sales

Storyvine

Storyvine allows your company to scale video generation to create personalized video outreach to your HCPs that’s regulatory friendly, simple to use, cost effective, integrates with your CRM, and more importantly, get more HCPs writing new scripts.

Sales 52
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Pharmaceutical Sales Training: Mastering the Art of Modern Pharma Sales

Contrarian Sales Techniques

From cutting-edge training techniques that break the mold, to the latest industry trends making waves, and the career development hacks every pharma rep should know – we've got it all covered. With e-learning platforms, virtual reality simulations, and CRM software, training is now more dynamic and data-driven.