Remove CRM Remove Media Remove Sales pitches
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Marketing in Pharma: Strategies that work in 2025

Pharma Marketing Network

From webinars and social media to AI-powered chatbots and targeted programmatic ads, digital touchpoints now define the majority of brand interactions. Meanwhile, engaging HCPs has become more about value-driven content than sales pitches. That said, human interaction still holds weight.

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Choosing the Right Pharmaceutical Marketing Company: Strategies for Pharma Success

Pharma Marketing Network

Advanced Digital Strategies: They leverage tools like programmatic advertising, AI-driven personalization, and social media campaigns tailored for HCPs and patients. Finding the right one requires looking beyond their sales pitch to see if they truly understand your brand, your market, and your goals.

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The Science of Stories: Leveraging Storytelling to Enhance Sales

Quantified

For instance, a case study showing how a new CRM system improved a sales team’s efficiency by 30%. Customer Interactions: Weave stories about other customers’ successes into sales calls or meetings, helping prospects see real-world benefits and building trust. What do you want the prospect to take away from your story?

Sales 98
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5 Key Elements of a Modern Sales Approach: Building Authentic and Personalized Relationships in the Digital Age

Contrarian Sales Techniques

By using these channels, sales reps can build trust and rapport with their prospects, and tailor their sales pitch to their specific needs and interests. Another key element of the modern sales approach is the use of data and technology to personalize the sales process.

Sales 52
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8 Tips to Re-engage Old Leads

CloserIQ

If you took good notes in your CRM, take advantage of them. . Finally, skim your lead’s social media accounts. As mentioned earlier, scan through your leads’ social media profiles. Skip the sales pitch in this email — congratulate them, keeping it brief and honest. . Test your subject line.

Leads 86
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62 High-Impact Sales Enablement Tools for 2023 (By Category)

Spotio

It provides data on 4,000,000 companies and 20,000,000 contacts imported via API into your CRM, or in exports to spreadsheets. With Mattermark automatically gathering data on prospects, the sales enablement process is made simpler; far less manual research is needed when a tool can fill in the blanks. Get pricing.

Sales 98
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11 Practical Direct Sales Tips

Spotio

Craft your sales pitch The best sales pitches convey information in clear and compelling ways. Now, there are two specific pitch examples you should be aware of: Storyteller : This sales pitch uses storytelling principles to earn a prospect’s trust. Or qualify leads and forecast sales.

Sales 52