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Marketing in Pharma: Strategies that work in 2025

Pharma Marketing Network

Introduction If the past few years have taught pharma marketers anything, it’s that agility, data, and digital-first thinking aren’t just buzzwordsthey’re survival tactics. Marketing in pharma has undergone a radical shift, propelled by digital transformation, patient-centric demands, and evolving regulatory landscapes.

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Choosing the Right Pharmaceutical Marketing Company: Strategies for Pharma Success

Pharma Marketing Network

Introduction: Choosing the right pharmaceutical marketing company is like picking a strategic partnerit can make or break your brands success. In todays competitive market, where digital strategies and patient-centric approaches are essential, having an expert partner is more critical than ever.

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Investing in Small Business Sales Training

Integrity Solutions

This is a transactional view of selling that’s not sustainable, particularly in a competitive market , and these salespeople often quickly hit plateaus and struggle over the long-term. As your sales team becomes more effective, other departments, such as customer service, marketing and product development can also benefit.

Training 250
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What is Medical Sales Enablement?

Infuse Medical

As a sales or marketing professional in the medical device industry, you’ve probably heard the term “sales enablement”. But what exactly is medical sales enablement? Can it really help maximize your sales process and yield a higher ROI for your company? Who Manages Sales Enablement? But are they really?

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The Right Sales Training is Essential to Educating and Motivating Sales Teams

Integrity Solutions

Imagine what a difference it would make if motivating sales teams was tied directly to sales training and increasing their ability develop stronger customer relationships and sell more. Motivating sales teams in volatile times is never easy. They know your CRM processes cold. OK, so what does work then?

Training 171
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How to Market to Doctors, Physicians, and Other Health Care Professionals

Healthcare Success

Marketing to doctors, physicians, surgeons, and other health care professionals can be extremely challenging, complicated, and expensive. The B2B marketing strategy you use has to stand out. The good news is you can find success through many of the best practices marketers have proven over the years.

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12 Ways To Boost Sales Efficiency In 2023

Spotio

Here’s a simple formula you can use to calculate sales efficiency in a specific period: $ Value Of New Revenue / (Sales + Marketing Costs) For instance, if you earn $8,000 in new Q2 revenue and spend $4,000 on sales and marketing in that quarter, your efficiency score is 2.

Sales 103