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3 Steps for More Effective HCP Marketing with Insights from Pfizer

PM360

Melanoma Lead at Pfizer, has successfully put this into practice. But our marketing and commercial leads have made this a big priority to ensure those sales and marketing connections grow.” With full alignment, the sales goals are the same as the media goals, which are the same as the marketing goals,” he said.

Marketing 105
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Effective People Leading and Motivating Sales Teams with Bryant Davis at SC Johnson

Map My Customers

Sales is hard work. These days the majority of sales reps don’t meet their sales goals. Like SC Johnson’s Bryant Davis shared on the latest Field Sales Guide podcast from Map My Customers, “As you start thinking about a frontline sales team, they’ve got a million things coming at them.

Sales 70
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62 High-Impact Sales Enablement Tools for 2023 (By Category)

Spotio

Its goal is to provide sales reps with the information, customer-facing content, and tools they need to guide a buyer through the purchase process successfully. This could involve creating fact sheets, industry-specific case studies, and comparison tables that help a rep persuade a lead to buy.

Sales 98
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64 Statistics To Help You Hit Your Sales Quota in 2022

Map My Customers

Even if your sales team has perfected the research-driven method, it is important to continually benchmark your sales team’s performance against other sales and marketing teams to ensure your team is continually improving. Much of this benchmarking can be done through understanding sales and lead generation statistics.

Sales 74
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Sales Team Management: 24 Practical Strategies You Need to Know

Spotio

Let’s be honest, managing a high-performance sales team is hard. Especially when you consider that 91% of sales reps missed their sales quotas last year. How can anyone be expected to lead a group of sellers effectively when almost all of them are likely to underperform in some way? Let’s dive in!

Sales 98
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7 Step Guide to Building a Profitable Sales Territory Plan (with Examples)

Spotio

Good sales territory planning provides a framework to measure sales potential, set goals, and focus your team’s sales efforts for maximum success. What is a Sales Territory? What is Sales Territory Planning . Benefits of Sales Territory Planning. How to Divide Sales Territories. Inbound Leads.

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Sales Territory Design: Simple 10-Step Process for Field Sales Teams

Spotio

Lead generators are a great way to identify key territories and engage both existing customers and potential customers based on market demographics. 6 Signs of Poor Sales Territory Design Establishing a thoughtful sales territory design will take a lot of effort in the beginning. They lose their drive and hunger.