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How to Run an Effective SKO: A Step-by-Step Guide

Quantified

A Sales Kickoff (SKO) is an annual event where companies energize their sales teams, unveil new strategies, introduce products, and set objectives for the year ahead. Each of these goals plays a crucial role in shaping a motivated and well-prepared salesforce that is equipped to tackle new challenges and achieve greater success.

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The Science of Stories: Leveraging Storytelling to Enhance Sales

Quantified

Research shows that when we listen to a story, our brains simulate the events described, creating a vivid mental image and emotional response. For instance, a case study showing how a new CRM system improved a sales team’s efficiency by 30%. Case Studies: Use detailed real-world applications to demonstrate product effectiveness.

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Choosing the Right Prospects: A Sales Rep’s Guide

Pharmaceutical Representative Training

2 By honing in on the right prospects and understanding their needs, you can enhance their effectiveness and meet their sales goals more efficiently. 2 Discover effective strategies for selecting the right prospects in sales. If not, you risk promoting something they don’t need, which could prevent the sale from happening.

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Effective People Leading and Motivating Sales Teams with Bryant Davis at SC Johnson

Map My Customers

Sales is hard work. These days the majority of sales reps don’t meet their sales goals. Like SC Johnson’s Bryant Davis shared on the latest Field Sales Guide podcast from Map My Customers, “As you start thinking about a frontline sales team, they’ve got a million things coming at them.

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7 Best Sales Forecasting Software (Including Key Features)

Spotio

Integrate third-party sales data Ensure the forecasting software integrates with third-party sales data and historical sales patterns, such as seasonal trends, to create more accurate forecasts that reflect the current selling environment. Best for: Field sales teams. Which Sales Forecasting Software Are You Going to Try?

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62 High-Impact Sales Enablement Tools for 2023 (By Category)

Spotio

Tools are essential to this, and they’re worth the investment, research from Brainshark shows: “ More than 2/3 of companies that invested in sales learning and development technology realized a positive ROI.” On the flip side, companies that failed to invest in sales enablement technology saw a 12% drop in sales goal achievement.

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Building a High-Performing Medical Sales Team

Rep-Lite

Key traits to look for in medical sales reps: Strong communication skills Adaptability to changing markets A deep understanding of medical device sales strategies Problem-solving abilities Self-motivation and resilience Recruitment strategies include networking at industry events, leveraging LinkedIn , and working with specialized recruiters.