Contrarian Sales Techniques

JULY 12, 2024

What if there were unseen side effects? She consulted with a trusted cardiologist friend and did a deep dive into research papers comparing the brand name to the generic version of Sarah's medication. The evidence was clear: the generic was just as effective, with a side effect profile virtually identical to the brand name.

Doctors 52

Doctors Side effects Medical Patients 52

Celeritas

MARCH 3, 2023

Predictive : future trends based on past trends Prescriptive : what to do based on the current situation and future likelihoods. Because drugs aren’t personalized, they often have irregular side effects. A highly accurate way to prescribe drugs could be made possible by prescriptive analytics.

Food 98

Food Training Management Prescription 98

PM360

JULY 13, 2023

Nearly three in five people have experienced out-of-pocket prescription costs they couldn’t afford. In fact, after learning about prescription medications on Healthline Media’s website, 69% of visitors say they are extremely or very likely to refill their current prescription. 1 About half of the general U.S. 1 References: 1.

Education 89

Education Medical Patients Media 89

LEVO Health

JULY 15, 2024

Educational Content Provide patients with comprehensive information about GLP-1 medications, their benefits, potential side effects, and how they work. Key benefits of partnering with WellSync include: Fast Start-up Times: Quick deployment of your GLP-1 prescription program to meet patient demand swiftly.

Marketing 52

Marketing Side effects Education Medical 52

Pharma Marketing Network

MARCH 25, 2023

This type of advertising is crucial in promoting new drugs and informing healthcare professionals about their benefits and potential side effects. “Direct-to-Consumer Advertising of Prescription Drugs.” “The Impact of Direct-to-Consumer Advertising on Prescription Drug Spending.” ” U.S.

Pharma 52

Pharma Food and Drug Administration Pharmaceutical Prescription 52

PM360

SEPTEMBER 21, 2023

Jeff Casberg, MS, RPh, Senior Vice President of Clinical Pharmacy at IPD Analytics, a managed care and pharmaceutical consultancy, highlighted a wide range of 2023 key events that will affect managed care professionals by the end of the year. This product would be a more potent prescription version than the OTCs, Casberg notes.

Management 105

Management Manufacturing Sales Competition 105

Referral MD

JULY 10, 2023

They can also offer additional information, such as side effects, ensuring patients are well-informed about their prescriptions. The chatbot asks patients about their complaints and uses AI algorithms to provide a potential diagnosis, reducing the need for in-person consultations for minor issues.

Patients 59

Patients Healthcare Healthcare Healthcare Provider 59

PM360

JUNE 11, 2022

Their authenticity and credibility is their superpower—don’t diminish that by being overly prescriptive. These topics might include side effect management, patient compliance, and needs for other resources such as mental healthcare, general wellness, etc.

Patients 59

Patients Pharma Education Media 59

World of DTC Marketing

JANUARY 20, 2022

We have had the best results when we use long-tail search terms like “what are the side effects of new psoriasis treatments” or “what are the symptoms of depression.” According to Pew Internet, “two-thirds of all health seekers (64%) have looked for information about prescription drugs.

Digital Media 232

Digital Media Media Pharma Doctors 232

World of DTC Marketing

AUGUST 1, 2022

Democrats have been campaigning for 30 years on promises they’d let Medicare directly negotiate the cost of prescription drugs. Now, after the majority of voters want reduced costs for their prescription drugs, the bill seems ready to pass despite record pharma lobbying. They can be expensive and have serious side effects.

Healthcare 234

Healthcare Healthcare Insurance Prescription 234