Medico Reach

SEPTEMBER 30, 2022

It includes online consultation via video calls, text messages, or live chat. LiveDentist connects patients with certified dental experts to receive immediate treatment, consultation, and suggestions. The doctors will offer valuable insights and consultation to reduce the issues. In fact, the industry will likely cross $2105.76

Consulting 98

Consulting Insurance Doctors Prescription 98

World of DTC Marketing

MARCH 8, 2021

Forget the fact that prescription drugs only account for $.10 Whether it’s through their broker, insurance company, or consultants, businesses should examine these costs closely and understand where they are deviating from benchmarks and why. Millennials now make up the largest share of the U.S.

Healthcare 310

Healthcare Healthcare Insurance Media 310

Pharma Marketing Network

FEBRUARY 17, 2025

Can they navigate FDA guidelines, OPDP (Office of Prescription Drug Promotion) regulations, and ensure your campaigns are compliant? Can they measure ROI, prescription lift, and HCP engagement effectively? increased HCP engagement, prescription growth, or improved patient adherence). This content is not medical advice.

Marketing 52

Marketing Pharmaceutical Pharma Prescription 52

Pharma Marketing Network

MARCH 13, 2025

Television ads, in particular, have played a key role in promoting prescription medications, from cholesterol-lowering statins to GLP-1 receptor agonists like Ozempic. Telehealth and Digital Consultations With the rise of telemedicine , pharma brands can support direct patient engagement beyond TV advertising. In the U.S.,

Pharma 59

Pharma Physicians Education Media 59

Pharma Marketing Network

FEBRUARY 27, 2025

Drive prescription intent by educating HCPs about the latest drug advancements. Using high-reach keywords like “diabetes management,” “oncology treatments,” and “prescription drug savings” , along with location-based SEO, can drive organic traffic to your content.

Pharma 52

Pharma Marketing Prescription Education 52

Pharma Marketing Network

MARCH 5, 2025

Challenges of Google Ads for Pharma Unlike e-commerce or SaaS brands , pharma advertising on Google faces several restrictions : No direct promotion of prescription drugs without certification. Pharma brands must follow Googles healthcare policies , use FDA-compliant messaging , and get certified for prescription drug ads.

Management 52

Management Pharma Marketing Prescription 52

European Pharmaceutical Review

SEPTEMBER 4, 2023

Included in Issue 4 of European Pharmaceutical Review : FOREWORD Dissolution testing – a dual role David Elder, David P Elder Consultancy REGULATORY INSIGHT EU packaging reform: a prescription for change?

Pharmaceutical 97

Pharmaceutical Consulting Prescription 97

World of DTC Marketing

AUGUST 4, 2021

Last year was an excellent year for our consulting group. It’s more about weighing the benefit against the potential side effects. TV spots are the number one way people learn about new pharma products. Our objective was simple: find out what people were doing due to being exposed to DTC TV commercials.

Side effects 279

Side effects Marketing Insurance Pharma 279

PM360

NOVEMBER 12, 2023

Technological innovations and changes in consumer behavior over the past 10 years have reduced friction, saved time, and opened new options for consumers and patients seeking routine prescriptions and refills via telehealth. Let’s face it, most consumers seek convenience wherever they can find it.

Prescription 52

Prescription Media Pharma Patients 52

Pharma Marketing Network

FEBRUARY 17, 2025

Full-page ads with clinical data can drive prescriptions. Here are key methods: Sales Uplift Analysis: Track prescription trends after ad campaigns. A spike in Trulicity prescriptions followed their TV ad blitz. For any health issues, always consult a healthcare professional. Did HCPs remember your journal ad?

Pharma 52

Pharma Prescription Marketing Medical 52

World of DTC Marketing

AUGUST 23, 2020

Fourteen percent of US consumers reported lapses in access to or taking their prescription medications. When patients start to return to doctors’ offices we need to ask “how much time will a doctor have to do online consultations with pharma?”

Doctors 213

Doctors Physicians Pharma Medical 213

Medical Device Success

SEPTEMBER 5, 2021

In other words, a brand prescription for MedTech. On the sales side he talks about one tactic that results in a 75% attention rate and a 3X increase in consultations. In other words, a brand prescription for MedTech. Reading time: 3 – 5 minutes. Matthew has walked the walk. And, much more. The Agency.

Medical 130

Medical Sales Medical sales Marketing 130

PM360

NOVEMBER 29, 2022

1 Yet, most patients haven’t tried prescription therapies, a discovery Phreesia Life Sciences made after surveying 6,780 adults age 18 and older who previously had been diagnosed with or treated for constipation as they checked in for their doctors’ appointments. Address Patients’ Quality of Life.

Patients 98

Patients Prescription Doctors Education 98

Evolve Your Success

MAY 8, 2024

Picture a tool that does more than just scratch the surface; we’re talking about a deep dive into healthcare practitioner’s activities, from the operating room to prescription trends. The defining line in Paul’s path has been his passion for bringing a data-driven approach to various industries.

Medical sales 130

Medical sales Sales Strategy Sales Medical 130

pharmaphorum

SEPTEMBER 1, 2022

As the pandemic progressed, the platform evolved to meet other needs that have materialised within the healthcare sector, including recently unveiling its “Visitless Prescriptions” service. “We are currently focused on offering a convenient way to get prescriptions. Both drugs are accessible via prescription only.

Medical 98

Medical Prescription Doctors Physicians 98

Pharma Marketing Network

NOVEMBER 24, 2024

They are key decision-makers influencing prescription trends. Analyze prescription trends, campaign performance, and patient engagement metrics to refine strategies. Adhering to FDA guidelines, consulting legal experts, and incorporating disclaimers ensure compliance. Targeting Healthcare Professionals (HCPs) Why focus on HCPs?

Pharmaceutical Sales 52

Pharmaceutical Sales Healthcare Healthcare Marketing 52

pharmaphorum

AUGUST 19, 2022

The cash injection will be used to launch a telehealth service that promises to provide prescriptions and services to patients regardless of their ability to pay. The “visitless prescription” service will be available for free for people with low incomes, according to Dr B’s website.

Prescription 98

Prescription Healthcare Healthcare Medicine 98

World of DTC Marketing

JUNE 27, 2021

If insurers really wanted to help obese patients lose weight, they would recommend that patients consult with a registered dietician to work on a diet plan or a psychologist if the patient’s weight loss was due to psychological issues. This drug can be effective if patients follow the directions for weight loss.

Side effects 194

Side effects Patients Insurance Doctors 194

Pharma Marketing Network

MARCH 8, 2025

Google and Social Media Policies for Pharma Ads No direct prescription drug promotions without certification. For any health issues, always consult a healthcare professional. Compliance and Regulatory Considerations Navigating compliance in pharma PPC campaigns is critical to avoiding ad disapprovals and legal risks. diabetes, cancer).

Pharma 59

Pharma Education Media Networking 59

World of DTC Marketing

FEBRUARY 17, 2021

SUMMARY: By far, the biggest question I get as a consultant is, “how much should we spend on DTC ads?” Regardless of what you believe, a physician’s recommendation still holds a lot of weight with prescription drugs. It varies by the size of your audience and the number of diagnosed and undiagnosed patients.

Media 180

Media Marketing Patients Prescription 180

Pharma Marketing Network

MARCH 10, 2025

Google Ads requires pre-approval for prescription drug promotions, while platforms like TikTok prohibit pharma ads entirely. branded prescription drug ads must include fair balance messaging and be FDA-compliant. For any health issues, always consult a healthcare professional. Yes, but regulations vary by region. In the U.S.,

Media 52

Media Pharma Marketing Healthcare 52

Pharma Marketing Network

APRIL 2, 2025

Table of Contents: Rethinking Engagement in a Digital-First World Personalization and Data-Driven Decision Making Multichannel Mastery and HCP Outreach Staying Compliant While Innovating FAQs Rethinking Engagement in a Digital-First World Gone are the days when field reps alone could drive prescriptions.

Marketing 52

Marketing Pharma Sales pitches Networking 52

European Pharmaceutical Review

OCTOBER 24, 2022

AGB-Pharma , the Swedish pharmaceutical company that produced the drug, predicted around 60 percent of all melatonin prescriptions are dispensed to under 18s off-label or unlicensed.

Prescription 75

Prescription Consulting Pharma Pharmaceutical 75

Pharmaceutical Technology

MARCH 19, 2024

Eli Lilly's LillyDirect allows for online consultations and prescriptions, and Amazon delivers medicines to the patient’s home.

Prescription 52

Prescription Consulting Marketing Medicine 52

Pharma Marketing Network

FEBRUARY 17, 2025

Prescription Lift: Is the campaign driving more prescriptions for branded drugs? For any health issues, always consult a healthcare professional. Measuring Success in Programmatic Advertising A successful programmatic campaign isnt just about impressionsits about impact. Heres how to measure success: 1.

Pharma 52

Pharma Marketing Education Prescription 52

Pharmaceutical Technology

AUGUST 4, 2022

Marcos Gallego Llorente, senior consultant, Vintura. Gérard Klop is a partner at Vintura , which provides strategy consultancy to pharma and healthcare providers embracing transformation. At a hospital or speciality care level, digital health can transform early and even incidental detection of serious diseases like cancer.

Healthcare Provider 143

Healthcare Provider Pharma Consulting Healthcare 143

Pharma Marketing Network

MARCH 25, 2025

Understanding how to effectively engage HCPs in pharma marketing is essential for driving brand awareness, product education, and ultimately, prescription behavior. For any health issues, always consult a healthcare professional. This content is not medical advice. In an emergency, call 911 or your local emergency services.

Marketing 52

Marketing Pharma Networking CRM 52

PM360

JULY 26, 2023

In fact, many pharmacists appreciated the increased consulting and educational services they were able to provide customers, citing their accessibility as a key reason for this. The number of vaccines administered increased, the number of consults for advice increased, etc. My role has significantly changed as a pharmacist.

Retail 98

Retail Healthcare Healthcare Consulting 98

Pharma Marketing Network

MARCH 26, 2025

Pharma companies are leveraging AI to: Personalize HCP and patient outreach Optimize digital ad placements Generate high-volume content at scale Predict prescription patterns Analyze social listening data for insights These applications offer the promise of real-time engagement, data-driven decisions, and measurable ROI.

Marketing 52

Marketing Pharma Government Training 52

Celeritas

NOVEMBER 30, 2022

When entering a dog park, they’d need proof of immunization ; when visiting an animal pharmacy, they would benefit from having the prescription ; and if they shift to a new locality, they would need the EMR and medical history records of charge. Owners need timely access to their animal’s medical information on a regular basis.

Prescription 98

Prescription Medical Management Consulting 98

Pharma Marketing Network

MARCH 6, 2025

Can pharma brands advertise prescription drugs on social media? For any health issues, always consult a healthcare professional. Promote webinars and thought leadership content. The key is choosing the right platform based on audience intent HCP education differs from patient engagement. Yes, but strict regulations apply.

Media 52

Media Pharma Education Networking 52

European Pharmaceutical Review

OCTOBER 17, 2024

However, reports and surveys say that only half of people with an epinephrine needle-injector prescription consistently carry their device, 4 and for patients and caregivers who do carry a needle-injector, more than half either delay or do not administer it in an emergency. Prior to Pacific-Link Regulatory Consulting and Research, Inc.,

Food and Drug Administration 121

Food and Drug Administration Medicine Consulting Food 121

Pharma Marketing Network

MARCH 16, 2025

webinar sign-ups or prescription inquiries). For any health issues, always consult a healthcare professional. Pharma marketers should track: CTR (Click-Through Rate) to measure ad engagement. Cost-Per-Click (CPC) to manage ad spend efficiently. Conversion rates to track meaningful actions (e.g.,

Media 52

Media Pharma Networking Education 52

Pharma Marketing Network

MARCH 13, 2025

Optimize inventory management based on prescription trends. For any health issues, always consult a healthcare professional. Predictive Analytics for Smarter Decision-Making AI algorithms can process huge datasets to identify trends before they happen. This allows pharma brands to: Forecast demand for specific medications.

Marketing 52

Marketing Pharma Medical Ethics 52

pharmaphorum

JULY 27, 2022

The new system – called DTx Connect – aims to help physicians order both prescription and non-prescription DTx and diagnostics through a simple interface, and monitor shipping and delivery to their patients. It works like this.

Physicians 72

Physicians Electronics Prescription Doctors 72

European Pharmaceutical Review

JULY 4, 2024

1 For use as prescription drugs, a botanical product must be approved by the FDA: to date, only two have gained this approval. The MA pathway is applicable for herbal medicines designed to treat more serious health conditions and require a medical prescription or the supervision of a medical practitioner. Premier Consulting [Internet].

Marketing 103

Marketing Food and Drug Administration Medicine Prescription 103

Pharma Marketing Network

MARCH 11, 2025

Resources like the FDAs OPDP (Office of Prescription Drug Promotion) provide guidance on drug advertising and communication. For any health issues, always consult a healthcare professional. FDA Guidelines and Promotional Review Committees Understanding FDA regulations is critical for all pharma marketing professionals.

Marketing 52

Marketing Pharma Food and Drug Administration Education 52