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Omnichannel strategies to revolutionize the healthcare professional experience

pharmaphorum

Consultants, doctors, and nurses are overworked, stressed, and tired. The old multichannel approach to medical and commercial strategy is no longer as effective as it once was. As a result, sales representatives and medical science liaisons (MSLs) remain critical to the planning and success of a program.

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How Digital Patient Intake is Revolutionizing Healthcare

Referral MD

While medical science advances, too many clinics still rely on cumbersome paperwork. That way, they can provide the necessary medical history and consent without visiting a physical location. We live in a world of instant communication and on-demand services. Whats the solution to such an age-old problem?

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5 Quick Tips for MSL When Engaging KOLs

Clarity Engagement Solutions

The primary purpose of Medical Science Liaison MSL is to establish and maintain peer-peer relationships with leading physicians, referred to as Key Opinion Leaders KOL’s, at major academic institutions and clinics. Come to ask for consultation, not for engagement. Define the engagement role.

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7 commercial, sales, and marketing predictions for 2023

pharmaphorum

Seamless data sharing between clinical teams and medical science liaisons, for example, could greatly influence clinical trial site selection and ensure more coordinated engagement. This will force a shift in how companies think about incentive comp,” explains Dan Rizzo, VP, global business consulting leader. “In

Marketing 106
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Fireside Chat with Kaitlin Anstett, Senior Medical Advisor at Theratechnologies

Impetus Digital

Kaitlin joined Novartis Canada in 2017 as a Medical Science Liaison in Immunology, prior to becoming a Medical Advisor in the Immunology Franchise in 2021, where she was responsible for chronic urticaria, psoriasis, and food allergy. Book a Consultative Demo.

Medical 52
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MEDICAL AFFAIRS – Mastering Metrics

PM360

Engagement with Healthcare Professionals (HCPs) Medical affairs’ growing role in broader HCP engagement necessitates tracking interaction frequency, engagement quality, and HCP satisfaction–which may be beyond the capabilities of many medical affairs organizations.

Medical 52
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Five Ways Asia Pacific Life Science Industry Leaders Are Enhancing Customer Experience

Veeva

This engagement is continuing to remain high, with evolving requirements and preferences of healthcare practitioners (HCPs) in the ways they engage with pharma reps and medical science liaisons (MSLs) through virtual communications. About Veeva.

Pharma 52