Pharma Marketing Network

MARCH 5, 2025

Instead: Use disease-awareness campaigns focused on education rather than direct product promotion. By optimizing bids, testing ad variations, and using ethical retargeting , pharma brands can increase ROI without regulatory risks. For any health issues, always consult a healthcare professional. The challenge?

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Pharma Marketing Network

JANUARY 7, 2025

From detailed product information to open dialogue about potential side effects, transparency fosters trust and credibility. Its why companies like Johnson & Johnson emphasize educational content alongside product promotions. Make sure everyone understands the legal and ethical boundaries of marketing in pharma.

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Marketing Pharma Side effects Education 52

Pharma Marketing Network

JUNE 11, 2020

When we both sold our companies to Med consult. John Mack (PG): So, when I got laid off and as a consultant, I was working for a consulting company, helping them do websites for pharmaceutical companies in the.com bust, you know, a lot of people got laid off. Don Langsdorf (EHS): Shameless promotion, shameless product promotion.

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