Pharma Marketing Network

APRIL 10, 2025

In today’s competitive healthcare landscape, PPC campaigns (Pay-Per-Click advertising) have emerged as a critical lever for pharma marketers aiming to deliver timely, targeted, and measurable impact. These long-tail terms may have lower competition and higher conversion intent. Clear calls to action (e.g.,

Marketing 52

Marketing Pharma Networking Medical 52

pharmaphorum

JANUARY 3, 2023

Side-effect data from the open-label studies was also encouraging, helping to downplay concerns abut evenamide’s cardiovascular and central nervous system safety that emerged in 2019. ” The new data could accelerate partnering efforts of the drug this year.

Side effects 105

Side effects Biopharma Patients Medical 105

Pharmaceutical Technology

FEBRUARY 17, 2023

In January, amidst calls to improve patient safety by optimizing licensed drug formulations, the FDA released a draft guidance that signalled a departure from the most commonly used method of identifying a new therapy’s ideal dosage. For this approach, a “3+3” model is used where a study enrolls three patients into a given dose cohort.

FDA 115

FDA Side effects Pharmacology Patients 115

Pharmaceutical Technology

JANUARY 27, 2023

As for Briumvi’s side effects, around 45% of patients experienced infections of the upper respiratory tract, which was 4% higher in comparison to Aubagio. Competitive pricing will therefore be essential if the drug is to compete effectively in the MS market and gain a significant patient share.

Marketing 52

Marketing Side effects Safety Patients 52

Contrarian Sales Techniques

JANUARY 27, 2023

It can be challenging when you find yourself promoting products that seem to contradict each other, as it can raise questions about the effectiveness and safety of the products you're selling. However, it's important to understand that they work differently, have different side effects and are regulated differently.

Sales 52

Sales Side effects Education Competition 52

Impetus Digital

AUGUST 2, 2024

In theory, this will allow for highly tailored, personalized therapy plans with superior efficacy and minimal side effects. To avoid compliance issues , it is essential to keep up with new regulatory changes, including updated reporting guidelines and safety requirements.

Pharma 92

Pharma Manufacturing Medicine Marketing 92

European Pharmaceutical Review

MARCH 24, 2023

According to GlobalData, competition to develop a first-to-market drug for NASH is strong. Pegozafermin also has a favourable safety and tolerability profile, with few gastrointestinal (GI) side effects. 89bio is one of several companies advancing treatments. What data highlights can you share from the trial?

Medical 108

Medical Side effects Safety Pharmaceutical 108

PM360

SEPTEMBER 21, 2023

Attention deficit hyperactivity disorder (ADHD) drug Vyvanse (lisdexamfetamine dimesylate) , manufactured by Takeda, also is facing generic competition. In the respiratory area with inhalers, it’s tough to get drugs approved, so the competition comes slowly,” he said.

Management 105

Management Manufacturing Sales Competition 105

Pharmaceutical Technology

JANUARY 22, 2023

Dr. Jerry Mendell, MD, professor of paediatrics and neurology at the Ohio State University College of Medicine, is optimistic for its approval and says the drug has a good safety profile. However, before the drug can receive an approval, Santhera will have to overcome doubts about vamorolone’s safety. compared to 38.5% on placebo.

FDA 126

FDA Safety Pharmaceutical Patients 126

Pharmaceutical Technology

MAY 31, 2023

The Danish CRISPR biotech SNIPR BIOME has released the first glimpse at the safety profile for SNIPR001, a gene therapy intended to target antibiotic resistance. Interim clinical results from a Phase I trial have demonstrated SNIPR001’s safety in healthy volunteers.

Food and Drug Administration 98

Food and Drug Administration Safety Side effects FDA 98

Contrarian Sales Techniques

MAY 17, 2024

As a male rep entering this competitive field, I felt the pressure to absorb every bit of information and perfect my pitch to stand out. We were drilled on the science behind our medications, their benefits, potential side effects, and the competitive landscape. It was a lot to take in, but I understood its importance.

Training 52

Training Pharmaceutical Ethics Healthcare Provider 52

Pharma Marketing Network

JANUARY 9, 2025

Understanding these trends ensures your team remains competitive and relevant. Sustainability Messaging: As environmental concerns grow, companies adopting eco-friendly practices gain a competitive edge. Disclosing side effects and potential risks builds credibility. Transparency in Advertising: Consumers demand honesty.

Marketing 52

Marketing Pharma Competition Media 52

Pharma Marketing Network

OCTOBER 3, 2024

In the competitive landscape of the pharmaceutical industry, effective marketing strategies are crucial for brand success. In addition to understanding the broader market dynamics, pharmaceutical marketers must also consider the competitive landscape. Consistency is another critical factor in crafting a compelling brand message.

Marketing 52

Marketing Pharmaceutical Healthcare Healthcare 52

Clarivate

OCTOBER 19, 2023

Drug candidates have a high rate of failure, as only 10% of de-novo drugs put through clinical trials finally obtain market approval, with the highest rate of attrition occurring at phase I and II of clinical trials (assessing safety, tolerability, dosage, efficacy, and side effects).

Networking 59

Networking Consulting Safety Side effects 59

Contrarian Sales Techniques

FEBRUARY 26, 2023

Pharmaceutical experts have spoken about four aspects that generic manufacturers must take into account when purchasing active pharmaceutical ingredients, such as cost, quality, availability, quality control, and safety. Indian and Chinese companies that produce high-quality generic medicines and export them around the world are competing.

Pharmaceutical 52

Pharmaceutical Medicine Government Manufacturing 52

Pharmaceutical Representative Training

JANUARY 8, 2025

Without this information, providers cant ensure the safety or efficacy of the medications they prescribe. 1] How can mastering pharmacology give sales reps a competitive advantage when meeting with prospective HCPs? link] How can mastering pharmacology give sales reps a competitive advantage when meeting with prospective HCPs?

Pharmacology 52

Pharmacology Pharma sales reps Sales Pharma 52

Pharmaceutical Representative Training

OCTOBER 9, 2024

In the competitive world of pharmaceutical sales, effectively handling customer objections is crucial for success. 3 By actively listening to providers and addressing their objections with tailored solutions, sales professionals can cultivate strong relationships that lead to success in this competitive field.

Sales 52

Sales Pharma Pharmaceutical Sales Prospecting 52

Pharma Marketing Network

OCTOBER 1, 2024

One of the primary objectives of pharma marketing is to communicate the benefits and safety profiles of medications to healthcare providers and patients. Advertisements must clearly communicate potential side effects and contraindications, ensuring that consumers and healthcare professionals can make informed decisions.

Marketing 52

Marketing Pharma Media Education 52

Quantified

MAY 2, 2024

They also need to know which conditions each medication treats and accurately convey their therapeutic benefits, safety profiles, possible side effects, and the most recent data available related to patient outcomes. In today’s increasingly competitive landscape, that alone can be a game-changer.

Training 52

Training Sales Pharma Sales Management 52

Pharmaceutical Technology

JUNE 5, 2023

With a higher expression of PD-1 and VEGF in tumour tissue and the tumour microenvironment, Summit claims that ivonescimab can more effectively target tumour tissue to provide safer treatment with fewer side effects. The treatment had an acceptable safety profile in combination with chemotherapy.

Side effects 52

Side effects Patients Leads Prospecting 52

Contrarian Sales Techniques

DECEMBER 4, 2023

Imagine this: a pharmaceutical sales representative, armed with the latest and greatest in medical advancements, sets out to make their mark in the competitive healthcare industry. Patient Safety and Product Integrity A key ethical concern in the distribution of pharmaceutical samples is patient safety. But here’s the catch.

Sales 52

Sales Pharmaceutical Sales Pharma Transportation 52

Evolve Your Success

MARCH 19, 2025

These side effects are obviously not super attractive to men, so this is a focal therapy. You know, I approach it like a competitive athlete. I played sports all through high school and I’ve just always had this really competitive edge to me and that breeds my you know just sheer determination to win.

Medical sales 130

Medical sales Sales Medical Healthcare 130

Medico Reach

FEBRUARY 8, 2023

The Emergence of the Pharmacovigilance Market Medicines and vaccines often have unwanted and severe side effects. Such results call for stringent vigilance on the medicines quality and after-effects, nudging the emergence of the pharmacovigilance market. The global pharmacovigilance (PV) market stood at USD 7.80

Pharma 52

Pharma Medicine Marketing Prospecting 52

Pharmaceutical Technology

MAY 31, 2023

The document would include the drug/biological product name, side effects, directions for use, safety information, and a concise summary of indications and uses. 2021 was a year of continued innovation and change in the Biopharmaceutical industry.

Prescription 52

Prescription FDA Food and Drug Administration Medical 52

European Pharmaceutical Review

DECEMBER 14, 2023

Over the past few years, we have researched the types of evidence used in regulatory decisions for drug product withdrawals due to safety concerns in Europe. But from a safety point of view, observational studies can be more representative of the population the drug will serve.

Medicine 116

Medicine Safety Competition Medical 116

Pharma Marketing Network

APRIL 11, 2025

SEO marketing strategies** enable brands to reach audiences actively searching for information about diseases, treatments, side effects, and support. Focus on optimizing for brand-specific keywords like Rinvoq dosing, Skyrizi injection instructions, or Jardiance side effects.

Marketing 52

Marketing Pharma Education Side effects 52

Evolve Your Success

MARCH 19, 2025

These side effects are obviously not super attractive to men, so this is a focal therapy. You know, I approach it like a competitive athlete. I played sports all through high school and I’ve just always had this really competitive edge to me and that breeds my you know just sheer determination to win.

Medical sales 130

Medical sales Sales Medical Healthcare 130