Penrod

NOVEMBER 9, 2023

The patient intake experience is a patient’s first impression of your clinic, hospital, or practice. By approaching the intake experience as a competitive advantage, you will attract more patients, decrease patient leakage, and drive more revenue. Let’s seize this moment to redefine healthcare together.

Competition 52

Competition Patients Insurance Healthcare 52

World of DTC Marketing

MARCH 1, 2022

Most Americans don’t have much of a choice for their insurance plan. Mor than 54 % get health insurance through their employer. The lack of choice limits competition, which can drive prices higher. Tho e who are covered by health insurance are not immune to the burden of health care costs.

Insurance 154

Insurance Prescription Healthcare Healthcare 154

World of DTC Marketing

JANUARY 31, 2021

Still, she is missing a lot of facts at a time when hospital and health insurance costs are soaring. I always have pointed instances in which pharma puts Wall Street first and patients second. PBM’s and insurers required that patients with high cholesterol first use generic versions of Lipitor and Crestor to save money.

Pharma 187

Pharma Insurance Pharmaceutical Healthcare 187

MedCity News

JUNE 16, 2023

Investors in 2022 appeared confident that the continued transformation of drug research and development protocols and the overall life sciences industry will not only include digital health solutions, but will even depend on them for data collection, analysis, patient engagement, and even their therapeutic properties.

Pharma 304

Pharma Food and Drug Administration Recruitment Patients 304

LEVO Health

JANUARY 13, 2025

Artificial intelligence (AI) is rapidly revolutionizing the healthcare industry, reshaping the patient experience in the process. By leveraging AI in patient care, healthcare providers can improve patient outcomes, enhance efficiency, and reduce costs all while providing a more personalized and seamless patient experience.

Patients 52

Patients Healthcare Healthcare Healthcare Provider 52

Pharmacy Times

APRIL 3, 2024

The results indicate the need for targeted policies so that biosimilar competition can increase cost savings and affordability for patients with commercial insurance.

Competition 46

Competition Patients Insurance 46

Healthcare Success

OCTOBER 17, 2024

Struggling with burnout while maintaining high-quality healthcare services that patients love? Tune in to our latest podcast as Lee Aase, founder of HELPCare, LLC, shares how he transitioned from his pioneering social media work at Mayo Clinic to lead an innovative membership-based direct-to-patient healthcare business.

Healthcare 109

Healthcare Healthcare Patients Insurance 109

Pharma Marketing Network

MARCH 11, 2025

Which platforms provide valuable insights for reaching healthcare professionals (HCPs) and patients? Digital platforms provide a way to streamline outreach efforts, measure campaign performance, and engage with both healthcare professionals and patients.

Marketing 52

Marketing Pharma Food and Drug Administration Education 52

Pharmaceutical Technology

MARCH 8, 2023

Eli Lilly has announced that it will reduce the price of its most commonly used insulin, Humalog, in the US, by 70% and cap the out-of-pocket cost for those on commercial insurance at $35. This recent price reduction to $35 has significant impact as rationing of insulin dosing has led to an increasing number of deaths among diabetics.

Competition 105

Competition Insurance Leads Marketing 105

Clarify Health

DECEMBER 6, 2023

The strategic use of competitive intelligence data is increasingly becoming a crucial factor for healthcare payers looking to make informed decisions around strategic market expansion and strengthen their market position.

Competition 52

Competition Insurance Networking Marketing 52

PM360

SEPTEMBER 28, 2022

Market access stands at the cusp of a golden opportunity to help increase healthcare efficiency, improve outcomes, and transform the patient experience—but only if we’re brave enough to recalibrate our approach. it’s “what insurance do you have?” Incorporate Patient Experience Benefits into Your Payer Value Proposition.

Patients 105

Patients Marketing Healthcare Healthcare 105

Clarify Health

JUNE 29, 2023

Ideon will power Clarify Networks’ competitive intelligence software module with national insurance network data across commercial, Affordable Care Act (ACA), and Medicare Advantage (MA) markets to empower health plans to gain valuable insights into their competitors’ networks.

Networking 52

Networking Competition Insurance Healthcare 52

Referral MD

DECEMBER 6, 2024

Yet in healthcare, one of the most critical services, patients often face barriers to access and information. They may be limited to providers within their insurance network or unsure about the costs of treatments until after the fact. Photo by stevepb on Pixabay Top Benefits of Improving Patient Access 1.

Healthcare 83

Healthcare Healthcare Patients Healthcare Provider 83

Healthcare Success

MAY 9, 2022

The QR code allows hospitals and healthcare providers to satisfy this need with immediate physician-patient interaction and engagement – all through smartphones and tablets. . Ready to start leveraging QR code technology and stay ahead of your competition? QR codes are also proving valuable for storing confidential patient information.

Leads 109

Leads Patients Healthcare Provider Healthcare 109

Healthcare Success

DECEMBER 6, 2022

In this blog, I share nine healthcare marketing trends you need to embrace in 2023 to remain competitive in today’s ever-changing healthcare marketplace. Competition from Retail and Telehealth Disruptors Continues to Intensif y. The COVID-19 pandemic supercharged a new type of competition for legacy healthcare organizations.

Healthcare 109

Healthcare Healthcare Marketing Competition 109

Clarify Health

FEBRUARY 20, 2024

Since July 2022, CMS has required most group health plans and issuers of group or individual health insurance to post price information for covered items and health services. For most, the concept of price transparency has been approached as a compliance necessity. However, it offers far more than just adherence to regulations.

Competition 52

Competition Marketing Healthcare Healthcare 52

Evolve Your Success

MARCH 14, 2023

We talked about when you go out and you get a job, and it was a good job, had benefits, was a cool facility, and was a big company in Cedar Rapids, Iowa, which is the insurance capital of the world that no one knows about. It was like, “I need to get as many patients that have this condition to him, and he will give it as an option.”

Doctors 246

Doctors Medical sales Sales Medical 246

Pharmaceutical Technology

FEBRUARY 10, 2023

4DMT had paused enrollment of patients to two of its trials for 4D-310 last month following a significant adverse event where three patients experienced kidney issues; however, these were treated and resolved in a four-week period.

FDA 105

FDA Leads Competition Marketing 105

PM360

JANUARY 24, 2025

Unlike previous years where five to seven trends were examined, the 2025 report narrowed its focus to three that matter most and will make the most impact across the pharma landscape this year: applied AI, the Direct-to-Patient (DTP) model, as well as globalization and health equity. insured-only thinking remains surprising.

Marketing 52

Marketing Pharma Healthcare Healthcare 52

PM360

APRIL 7, 2023

However, we expect drugs without strong therapeutic alternatives to have an advantage in negotiations, while drugs in highly competitive classes will be negotiating from a weaker position. The business-to-business market leaders must find new and creative ways to help patients receive their treatments. The 340B battle will rage on.

Manufacturing 97

Manufacturing Insurance Marketing Government 97

Healthcare Success

NOVEMBER 1, 2024

The Four Critical Digital Optimizations Discover why consumer demand, in-the-machine optimization, landing pages, and conversion process are all equally important to generating patients. Centralized, well-trained, and empathetic call centers can drastically improve patient experience and satisfaction. I've got great insurance.

Healthcare 59

Healthcare Healthcare Marketing Media 59

Healthcare Success

SEPTEMBER 12, 2024

In this two-part series, I explore the evolution of organic and paid search, discuss its impact on your SEO strategy, and share how your healthcare organization can navigate these changes to enhance online visibility and remain competitive. car insurance and auto insurance), expanding your content’s reach.

Engineering 96

Engineering Insurance Competition Leads 96

PM360

SEPTEMBER 21, 2023

This article covers some of the reasons these drugs were chosen, how the process for price negotiation will occur, and the impact for the industry and for patients. They do not have biosimilar or generic competition available in the market. However, the impact of the new law will reverberate in the industry for years to come.

Manufacturing 111

Manufacturing Marketing Competition Physicians 111

Clarify Health

JANUARY 23, 2024

With deep expertise in the healthcare and insurance fields and in-depth knowledge of industry standards, laws, and regulations, they can help businesses plan health benefits, streamline processes, and manage costs. Beyond accessibility, quality, and cost concerns, TPAs must also consider member and patient satisfaction with an eye to renewal.

Networking 52

Networking Competition Healthcare Healthcare 52

Evolve Your Success

MAY 2, 2023

She offers tips and insights on how to write a winning medical sales resume that will help you stand out from the competition and land your dream job. I went with clients of insurance companies to their doctor’s appointments to try to expedite care for them, help them get back to work faster, or minimize the insurance company’s loss.

Medical sales 246

Medical sales Medical Sales Management 246

Clarify Health

MARCH 22, 2024

While healthcare price transparency regulations aim to empower patients and promote competition in the market, providers face significant challenges in implementing and complying with these requirements effectively. This can reduce administrative burden and errors associated with manual billing processes.

Healthcare Provider 52

Healthcare Provider Healthcare Healthcare Competition 52

Clarify Health

OCTOBER 17, 2023

It empowers decision-makers to craft strategies for coverage, pricing, and provider partnerships that better serve both patients and profitability. By analyzing patient outcomes, health plans can assess the value of the care being provided and make informed decisions about coverage, pricing, and provider partnerships.

Insurance 59

Insurance Networking Healthcare Healthcare 59

Healthcare Success

APRIL 8, 2024

As an engineering undergrad, I took a Marketing 101 class on a lark, seeking to better understand the psychology behind consumer behavior and developing products with a competitive edge. The 7 tactics of marketing can help you: Develop a competitive advantage. Promote that competitive edge with vigor. Reach a broader audience.

Marketing 109

Marketing Competition Patients Healthcare 109

LEVO Health

MAY 8, 2024

As healthcare practices strive to navigate the complexities of patient needs and preferences, the importance of fostering robust patient engagement strategies cannot be overstated. The Importance of Patient Engagement Personalization for patients is a key driver of improved healthcare outcomes.

Healthcare 52

Healthcare Healthcare Patients Healthcare Provider 52

Clarify Health

NOVEMBER 22, 2023

Today’s healthcare providers are seeing significantly more patients than they did a decade ago – many of whom are often sicker and have more complex care needs. These patients have evolving and growing needs and expectations for the quality of care delivered and overall patient experience.

Leads 52

Leads Healthcare Healthcare Patients 52

Clarivate

JULY 5, 2023

The Biosimilars Forum has hailed 2022 as a watershed year that could create a more competitive U.S. The larger discount will be available to insurers who choose not to utilize those discounts and rebates. Clarivate research indicates biosimilar competition will drive down prices and relative market share of HUMIRA ® in the U.S.

Marketing 97

Marketing Physicians Manufacturing Competition 97

MedReps

SEPTEMBER 19, 2022

Often we’re lucky if we even get to see our physicians, let alone overcome their objections regarding insurance coverage and competitive claims. Insurance Coverage. Another enduring wall for medical sales reps to climb is making their products affordable to patients. Physician Apathy.

Medical sales 66

Medical sales Medical sales reps Sales Medical 66

Impetus Digital

MARCH 15, 2024

In fact, for the past five years, the number of treated patients with cancer has seen an average annual increase of 5% globally (1). Increased competition and evolving standard of care New competitors are entering the market at a rapid pace, and competition is intensifying. However, with rapid growth comes growing pains.

Recruitment 78

Recruitment Patients Healthcare Provider Healthcare 78

Salesforce

OCTOBER 10, 2024

HLS organizations are feeling the pressure to adopt new technologies that improve patient care , boost operational efficiency, and make better use of data. To stay competitive and better serve their patients and stakeholders, they need to strike the right balance between speed, innovation, and security.

Patients 52

Patients Healthcare Healthcare Healthcare Provider 52

Impetus Digital

AUGUST 2, 2024

From the drug discovery phase to patient care, AI has the potential to enhance almost every stage of the product life cycle. Among others, ML algorithms can predict trial outcomes, write protocols, optimize eligibility criteria, identify and recruit the most suitable candidates for trials, monitor patient health remotely, and analyze data.

Pharma 92

Pharma Manufacturing Medicine Marketing 92

Clarify Health

AUGUST 15, 2023

Providers can use price transparency data to enhance contracting efficiency, demonstrate value to improve their position, and, ultimately, help propel greater affordability for patients. Patients often don’t know how much a service will cost or how much of it is covered until they get a bill.

Insurance 52

Insurance Healthcare Healthcare Competition 52

Clarify Health

OCTOBER 13, 2021

Healthcare price transparency continues to grow, with health insurers required to release cost-sharing estimates beginning in 2022. After decades of negotiations between health insurance companies and healthcare providers being clothed in secrecy, Americans can now access negotiated prices before receiving care.

Healthcare 52

Healthcare Healthcare Insurance Networking 52