Healthcare Success

JUNE 6, 2022

Whether you represent a hospital, health system, or multilocation practice, competing healthcare businesses are developing innovative business models—right now—and they’re targeting your market. What’s more, your highest revenue service lines are likely already facing stiff competition from all angles. .

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Competition Healthcare Healthcare Marketing 109

MedCity News

JUNE 1, 2023

Increasingly, it’s a competitive differentiator – and it can help drive clinical improvements. Access and accessibility aren’t the same All three regulations have good intentions, but they unfortunately demonstrate an all-too-familiar refrain in healthcare. Access to information is one thing, but accessibility is another.

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Patients Healthcare Healthcare Electronics 316

World of DTC Marketing

AUGUST 19, 2022

The Inflation Reduction Act’s health insurance subsidies and drug pricing reforms will improve health care affordability for Americans but won’t do a damn thing for our overall healthcare costs, which will keep rising. A staggering 85% of healthcare costs in the U.S. Finally, there are healthcare administrative costs.

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Healthcare Healthcare Insurance Competition 204

World of DTC Marketing

JULY 12, 2022

Innovation and Competition Act. There are also programs administered through state governments that can help with healthcare-related needs. The post Can we get healthcare right? These benefits, known as entitlements, are primarily set up for low-income households, older adults, and the disabled. Administration on Aging.

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Healthcare Healthcare Food and Drug Administration Government 227

MedCity News

MARCH 10, 2023

Healthcare companies seeking to remain competitive must reset their playbooks to become more resilient in the face of unforeseen challenges and to be prepared for a more connected and digital world.

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Competition Healthcare Healthcare 305

Healthcare Success

MARCH 25, 2025

Forward by Stewart Gandolf, Chief Executive Officer At Healthcare Success, we understand that a patients journey often beings with a search query. This fundamental shift in behavior presents both a challenge and an opportunity for healthcare organizations. Decision: They select a healthcare provider for evaluation and treatment.

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Healthcare Healthcare Healthcare Provider Medical 95

European Pharmaceutical Review

DECEMBER 4, 2024

Events in recent years, such as becoming a sovereign regulator post-Brexit, COVID-19 pandemic and its organisational restructure, “have tested [the Medicines and Healthcare products Regulatory Agency (MHRA’s)] resilience and capabilities,” Richard Torbett , ABPI’s Chief Executive commented.

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Competition Medicine Leads Pharmaceutical 52

MedCity News

NOVEMBER 23, 2023

But the consequences of failing to address pharmacy benefit managers’ use of market power to block competition and extract monopoly profits from payers and consumers will not be limited to drug costs – it will change all of healthcare for generations.

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Competition Management Healthcare Healthcare 312

Pharma Marketing Network

MARCH 20, 2025

Introduction The healthcare industry is undergoing a significant transformation, and ad budgeting is at the center of this shift. But what is driving this surge in healthcare ad spend? These drivers are reshaping how pharma companies and healthcare organizations allocate their marketing funds.

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Healthcare Healthcare Pharma Marketing 59

MedCity News

SEPTEMBER 9, 2022

Healthcare stakeholders across the entire industry — including hospitals, payers, device companies, drugmakers and tech vendors — can use the tool to inform their strategies for things like competitive analysis, clinical quality program management, mergers, acquisitions and product sales.

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Competition Sales Management Healthcare 288

MedCity News

MARCH 11, 2024

Episode 2 of the Debunked (audio) show focuses on how hospitals are inflating prices for outpatient procedures and how California is looking at healthcare M&A and trying to address price increases and anti-competitive behavior.

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Competition Healthcare Healthcare 276

MedCity News

MARCH 29, 2024

Given the increasing competition and rising back-office costs, embracing AI-powered revenue cycle automation to boost profitability and achieve operational excellence is more crucial than ever.

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Healthcare Provider Competition Healthcare Healthcare 223

MedCity News

AUGUST 8, 2022

Payers, providers, financial institutions and tech innovators – often known as “frenemies” – need to set aside their old competitive spirit and come together as one team for the healthcare industry to be truly interoperable.

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Networking Competition Healthcare Healthcare 262

PharmaVoice

JANUARY 24, 2024

Executives on the healthcare giant’s full-year earnings call highlighted a strong cash position and incremental dealmaking as a way to get past incoming competition.

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Competition Healthcare Healthcare 246

MedCity News

AUGUST 17, 2023

Femtech is the theme for the INVEST Digital Health Pitch Perfect competition in Dallas October 26. Seven startups will share the spotlight and present their approaches to improving women’s healthcare. Register today!

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Competition Healthcare Healthcare 246

Pharma Marketing Network

APRIL 18, 2025

The pace of transformation in healthcare marketing has accelerated dramatically in recent years. As we dive deeper into 2025, the convergence of digital technology, patient-centric strategies, and precision targeting is redefining how pharma brands communicate with both healthcare professionals and patients.

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Marketing Healthcare Healthcare Pharma 52

MedCity News

SEPTEMBER 30, 2022

Employers are having a difficult time navigating all the point solutions in healthcare. But it’s not necessarily a bad thing, as its generating more competition and forcing companies to get creative. Several experts discussed the topic at MedCity’s Invest Digital Health conference.

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Competition Healthcare Healthcare 246

pharmaphorum

DECEMBER 14, 2022

But increased competition is on the horizon. Competition starts to heat up. In a case filed in California in 2021, Molina Healthcare claimed Jazz Pharmaceuticals engaged in a “comprehensive anticompetitive scheme to suppress generic competition for Xyrem,” abused the REMS program, and “engaged in sham patent litigation.”.

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Competition FDA Pharmaceutical Marketing 117

European Pharmaceutical Review

OCTOBER 27, 2023

According to The Biosimilar Medicines Group, part of Medicines for Europe, a new report by IQVIA indicates there is a window of opportunity for the EU to foster future-proof biosimilar competition. Failure to attract biosimilar competition The report emphasised that there is a “huge” biosimilar void to 2032, the group shared.

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Competition Medicine Marketing Pharmaceutical 105

Axxelus

DECEMBER 13, 2021

From advertising job openings to creating competitive compensation packages, vetting prospective employees, and onboarding new hires, there are many time-consuming (and potentially expensive) steps to consider. Hiring a healthcare sales rep can be especially challenging.

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Healthcare Sales Sales Healthcare Healthcare 130

European Pharmaceutical Review

JULY 7, 2023

New recommendations to boost the competitiveness in UK biopharma and Medtech sectors have been published by Imperial College London. The ‘Sectoral Systems of Innovation and the UK’s Competitiveness’ reports assess the value-added per capita of each sector and how they compare internationally.

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Competition Biopharma Government Manufacturing 104

MedCity News

JANUARY 11, 2024

Generic competition has eroded sales of multiple sclerosis drug Ampyra, marketed as Fampyra outside the U.S. Biogen told Acorda Therapeutics that it’s terminating its ex-U.S. rights to Fampyra in order to focus on other priorities, which include expanding beyond MS.

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Competition Sales Marketing Biopharma 315

Healthcare Success

DECEMBER 6, 2022

Healthcare consumers continue to move swiftly down the paths of least resistance toward quality care. This spells trouble for healthcare organizations that cannot change with the times. 9 Healthcare Marketing Trends 2023. 9 Healthcare Marketing Trends 2023. Focus on these key audiences to stay competitive: a.

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Healthcare Healthcare Marketing Competition 109

LEVO Health

JANUARY 10, 2025

In an increasingly digital healthcare landscape, keeping patients engaged has become a top priority for providers. One emerging strategy thats proving effective is gamification in healthcare. But how does gamification work in healthcare, and what are its benefits? It transforms how healthcare is delivered and experienced.

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Healthcare Healthcare Patients Education 52

Fierce Pharma

SEPTEMBER 13, 2023

The evolution of clinical research has been dependent on the conversion of Healthcare Organizations (HCOs) to clinical research sites, along with the conversion of Healthcare Providers (HCPs) to Pr | Effective site enablement must address several factors, including protocol design, training, patient recruitment and enrollment, and more.

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Competition Healthcare Provider Recruitment Training 130

Healthcare Success

DECEMBER 2, 2024

And when woven into your content marketing strategy, a strong value proposition becomes essential for increasing patient volume and revenue in the healthcare industry. Here are seven ways a solid value proposition can propel your organization forward amid mounting competition for consumer attention.

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Patients Marketing Competition Healthcare 59

Healthcare Success

FEBRUARY 24, 2025

This week's podcast dives into successful sales leadership and is relevant to most healthcare verticals, including B2B sales in SaaS, pharmaceuticals, medical device, hospitals, etc. My guest, Chris Jennings , CEO of Chris Jennings Group , reveals the essential traits of successful healthcare sales leadership. Why Listen?

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Sales Healthcare Healthcare Prospecting 65

Fierce Pharma

JANUARY 9, 2024

Morgan Healthcare Conference. The rise of hemophilia A blockbuster Hemlibra and antibody-drug conjugate Polivy have helped stem the tide. Newer T-cell engagers Lunsumio and Columvi, both approved over the last 14 months, will continue to fuel the turnaround, Roche said Tuesday at the J.P.

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Competition Sales Healthcare Healthcare 186

Healthcare Success

OCTOBER 30, 2023

Do you want to position your healthcare products and services where your target audience actively seeks them? Focus on reputation-building digital marketing strategies to build healthcare consumer confidence in your providers, products, and services. Do you want to compete in each of your local markets? Why is this so important?

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Marketing Healthcare Healthcare Media 114

MedCity News

MAY 19, 2023

They alleged that the health system has prevented its workers from being able to advocate for themselves and their patients through “a draconian system of mobility restrictions and widespread labor law violations that lock in sub-competitive pay and working conditions.”

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Competition Patients Healthcare Healthcare 279

LEVO Health

MAY 23, 2023

In the dynamic world of healthcare marketing, understanding your audience and optimizing your strategies are key to staying ahead of the competition. Practices can use healthcare data analytics to gain insights that can transform their marketing efforts in the digital age.

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Healthcare Healthcare Media Marketing 97

PM360

AUGUST 24, 2023

This can be a considerable asset for almost all we do in healthcare marketing and communications whether for brands, disease awareness, corporate communications, R&D, thought leadership, or HR. We have in front of us a unique opportunity to not only appreciate but harness the power of generational diversity as a competitive advantage.

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Competition Marketing Healthcare Healthcare 98

LEVO Health

JANUARY 31, 2023

As the healthcare industry continues to evolve, digital marketing strategies, such as search engine optimization (SEO), have become increasingly crucial for healthcare organizations. Search engine optimization sits at the heart of any successful healthcare marketing strategy. This is especially true for SEO in healthcare.

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Healthcare Healthcare Marketing Engineering 96

Healthcare Success

APRIL 3, 2025

Trimming your marketing budget might seem like a quick way to cut costs, but it can hurt your healthcare business more than you thinkespecially during economic uncertainty. With uncertainty surrounding impending tariffs, inflation, a tightening labor market, and rising healthcare costs, consumer confidence is beginning to dip.

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Marketing Healthcare Healthcare Media 59

Healthcare Success

OCTOBER 17, 2024

Struggling with burnout while maintaining high-quality healthcare services that patients love? Tune in to our latest podcast as Lee Aase, founder of HELPCare, LLC, shares how he transitioned from his pioneering social media work at Mayo Clinic to lead an innovative membership-based direct-to-patient healthcare business.

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Healthcare Healthcare Patients Insurance 109

Evolve Your Success

OCTOBER 16, 2024

From an internship to a full-time role at GE Healthcare, Marie Robert’s journey is anything but typical. The podcast takes a fascinating turn when we explore Marie’s insights into the supportive, non-competitive environment at GE’s commercial leadership program, especially during the tumultuous COVID pandemic.

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Sales Medical sales Competition Sales experience 130

Pharma Marketing Network

MARCH 12, 2025

In a highly regulated industry, choosing the right keywords can determine whether your ads reach healthcare professionals, patients, or caregivers effectively. Understanding how patients and healthcare professionals search for medical information is key. This makes keyword selection even more critical.

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Marketing Pharma Prescription Competition 59