Pharma Marketing Network

MARCH 5, 2025

Engaging Patients Without Violating Privacy Regulations Unlike HCPs, patients search for symptoms, treatment options, and medication side effects. Instead: Use disease-awareness campaigns focused on education rather than direct product promotion. blogs or webinars). The challenge?

Pharma 52

Pharma Networking Medical Healthcare 52

Rep-Lite

APRIL 3, 2024

This includes: Benefits and Risks: Clearly communicating both the potential benefits and risks associated with a product is essential. Exaggerating the positive effects or downplaying potential side effects undermines trust and can have serious health consequences. Protecting patient confidentiality is paramount.

Ethics 52

Ethics Medical sales Competition Sales 52

Pharma Marketing Network

JANUARY 7, 2025

Paid search ads, educational blogs, and virtual conferences have become essential components of marketing plans. From detailed product information to open dialogue about potential side effects, transparency fosters trust and credibility. Additionally, digital campaigns enable precise targeting.

Marketing 52

Marketing Pharma Side effects Education 52

Pharma Marketing Network

JUNE 11, 2020

I landed on John Mack’s blog, as I’ve done many, many times in the past to look up something. What do you what are you doing with the blog? I didn’t ask them to make a blog about it or anything, go back to the FDA, you thought about wearing the Hawaiian shirt. And he said I’m not sure.

Media 52

Media Pharma Ethics Consulting 52