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Ethical Selling: How to Embrace Transparency and Win More Sales

Integrity Solutions

Originally published as a guest blog contribution for SellingPower.com by Steve Schmidt. At a fundamental level, ethical selling is about being transparent — even when it feels risky or uncomfortable. As they weigh purchase options and evaluate vendors, B2B buyers expect sales teams and their companies to behave in ethical ways. .

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The Ethical Challenges for Pharmaceutical Marketers in Using AI to Write Marketing Copy or Creative

Pharma Marketing Network

While AI can be a powerful tool for creating effective marketing campaigns, it also poses significant ethical challenges. One of the main ethical concerns with using AI in pharmaceutical marketing is the potential for the technology to perpetuate biases and discrimination. AI Ethics: The Importance of Fairness.” 1) Danks, D. “AI

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Collaborative Learning Is A Major Benefit Of Virtual Training

Integrity Solutions

In the past, getting top-level buy-in for virtual training was often an uphill battle. It wasn’t easy to convince leaders that training, particularly in soft skills areas like sales and service, could be conducted effectively without everyone being in the same room together. by Steve Schmidt.

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How to write a peer review: practical templates, expert examples, and free training courses

Clarivate

It will also help you identify potential breaches of normal ethical practice. There are plenty of peer review templates, resources and experts out there to help you, including: Peer review training courses and in-person workshops. Other peer review resources, blogs, and guidelines. Ethical guidelines for peer review from COPE.

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Research integrity: five tips for authors, editors and reviewers

Clarivate

In this blog post, we discuss our free courses in the Web of Science Academy, new features including ‘retraction alerts’ and share some practical tips for researchers to help uphold research integrity in their everyday work and research community. Ethical publishing: an introductory course. Check out our Research Smarter blog.

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5 Strategies to Strengthen Relationships with HCPs

Pharma Marketing Network

In this blog, we will explore five effective strategies to enhance your relationship-building efforts with HCPs and ultimately achieve better healthcare outcomes. This could include access to educational resources, evidence-based studies, or training opportunities. Offer value-added support that helps them in their daily practice.

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The Role of Certified Pharmaceutical Representatives in the Shifting Sales Landscape

Pharmaceutical Representative Training

Ethical Conduct: In pharma sales, ethical conduct and behavior is crucial. Ethical conduct helps maintain the company’s integrity and foster trust with HCPs and patients. Ethical marketing is essential to maintain the trust and integrity within the industry.

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