Clarivate

JULY 21, 2022

In this blog post, we discuss our free courses in the Web of Science Academy, new features including ‘retraction alerts’ and share some practical tips for researchers to help uphold research integrity in their everyday work and research community. Ethical publishing: an introductory course. Check out our Research Smarter blog.

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Rep-Lite

APRIL 3, 2024

While the goal is ultimately to improve patient outcomes, the competitive nature of the industry can sometimes lead to ethical dilemmas. Ethical considerations in medical sales require constant vigilance and a commitment to putting patient well-being at the forefront of every interaction. Building an Ethical Medical Sales Team?

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Pharma Marketing Network

JULY 27, 2023

In this blog, we will explore five effective strategies to enhance your relationship-building efforts with HCPs and ultimately achieve better healthcare outcomes. Compliance and Ethical Transparency: Adhering to high ethical standards is paramount in the healthcare industry. Transparency is also key.

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The Brooks Group

NOVEMBER 30, 2010

During the presentation, one of the students – Nathan Welsch – asked about the ethical dilemmas that arise during the course of selling. Nathan’s question got me thinking about the ethics for the sales profession. > Accountants have their Code of Ethics , too. It’s about time to develop a Code of Sales Ethics.

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Integrity Solutions

FEBRUARY 1, 2019

You’ll see words like “Integrity,” “Ethical” and “Client First.” The key, though, is turning these important values and ethical standards into the foundation of the client conversation in a way that’s visible to clients. These are admirable and essential qualities for a financial services organization. Upgrade your questioning model.

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Pharma Marketing Network

MAY 6, 2023

While AI can be a powerful tool for creating effective marketing campaigns, it also poses significant ethical challenges. One of the main ethical concerns with using AI in pharmaceutical marketing is the potential for the technology to perpetuate biases and discrimination. AI Ethics: The Importance of Fairness.” 1) Danks, D. “AI

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Pharma Marketing Network

APRIL 4, 2025

These often involve real patients who use branded medications such as Dupixent or Cosentyx sharing their journeys through video testimonials, blogs, or social media. Companies must be transparent, ethical, and patient-centric to foster genuine referral activity. Digital referral solutions are also on the rise.

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Integrity Solutions

DECEMBER 19, 2018

Ethical sales practices matter. Not only that, 65% of the survey respondents said their purchasing decisions are influenced by t he words, values and actions of the company’s leaders.

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Integrity Solutions

SEPTEMBER 1, 2020

From ethics and integrity to tenacity and drive, these power skills are critical for individual and organizational success, but because they’re rooted in behaviors, mindsets and attitudes, they take a lifelong commitment to develop and reinforce. If anything, it will only make them more pivotal.

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World of DTC Marketing

AUGUST 8, 2021

It was more of a casual conversation when I mentioned that I was the author of this BLOG. When I was hired to first work in ethical pharmaceutical marketing, I brought two key attributes. Last week I was pitching our business to a Director at one of the top pharma companies in the US.

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Pharma Marketing Network

MARCH 13, 2025

These tools: Generate SEO-friendly blog content on medical topics. Ethical AI principles for fair and unbiased marketing. AI-driven ad targeting with ethical marketing considerations. Identify high-performing keywords for search ads. Enhance pharma brand credibility through authoritative medical writing.

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Pharma Marketing Network

FEBRUARY 27, 2025

Blogs, whitepapers, webinars, and infographics can help position your brand as a trusted authority. Compliance & Ethical Marketing Navigating the regulatory landscape in pharma digital marketing is challenging. Content Marketing: Educate, Dont Just Sell Patients and HCPs are constantly searching for medical information.

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Pharma Marketing Network

DECEMBER 31, 2024

Follow FDA guidelines on advertising to ensure your messaging is accurate and ethical. Develop blogs, white papers, and videos that educate and engage. Platforms like LinkedIn and Twitter are ideal for reaching HCPs, while Instagram works well for patient-focused campaigns. Invest in Content Marketing Quality content is king.

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Sales Talent

APRIL 15, 2021

Although it’s important to know the difference between software sales and SaaS sales, we will use SaaS and software interchangeably throughout this blog as you will take the same steps to get into either. Let’s go back to the example we gave at the beginning of this blog. Paths into Software or SaaS Sales.

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Integrity Solutions

OCTOBER 28, 2020

Focus on building a values-driven culture, grounded in business integrity and ethics. The “culture champions” — those organizations that make integrity a way of doing business — are the ones that stand apart from the rest. It’s the best way to keep your employees engaged and your customers loyal.

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Integrity Solutions

MARCH 30, 2020

In this kind of an environment, it’s also clear how important ethical selling practices are. We communicate when we understand people’s unique levels, and then show them how they can move to the next ones. Many salespeople, not understanding this, tend to sell from their own level of needs.

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Pharma Marketing Network

JULY 12, 2023

PGC is content that is created by patients themselves, such as blogs, videos, and social media posts. Enhanced brand reputation: Pharmaceutical companies that adopt a patient-centric approach are seen as more trustworthy and ethical. There are a number of ways to create patient-centric pharmaceutical marketing.

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Integrity Solutions

MARCH 11, 2019

As Gallup pointed out in an article exploring the potential trust crisis many companies are facing, “Strong ethical leadership is a big part of what gives employees and customers the confidence to invest in long-term relationships with organizations.” Communicating your sincere interest in that person’s development.

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Integrity Solutions

JULY 20, 2021

Being honest, transparent and ethical also takes strong self-belief. Something as seemingly basic as asking good, probing questions isn’t always so straightforward. It requires that salespeople show a willingness to help buyers think differently or consider things they’ve never even thought about before.

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Pharma Marketing Network

JULY 26, 2023

In this blog post, we will explore the potential reasons behind this trend and its implications for the pharmaceutical industry and public health. One of the FDA’s enforcement mechanisms is the issuance of marketing violation letters to pharmaceutical companies found in violation of advertising and promotion regulations.

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Integrity Solutions

AUGUST 28, 2019

For example, someone with high values and ethics but a low view of what selling is will create a low commitment to activities due to a perception that selling is a manipulative or ‘sleazy’ profession that focuses on getting people to buy things they don’t need.

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Integrity Solutions

DECEMBER 13, 2019

In addition to having one of the highest Net Promotor Scores of any Australian financial institution, TMB has been recognized for the last five years by the Ethisphere Institute as one of the world’s most ethical companies. In fact, TMB is the only Australian company on the list and one of only five banks globally to receive this recognition.

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Integrity Solutions

DECEMBER 13, 2019

In addition to having one of the highest Net Promotor Scores of any Australian financial institution, TMB has been recognized for the last five years by the Ethisphere Institute as one of the world’s most ethical companies. In fact, TMB is the only Australian company on the list and one of only five banks globally to receive this recognition.

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Clarivate

APRIL 6, 2022

It will also help you identify potential breaches of normal ethical practice. Other peer review resources, blogs, and guidelines. Other peer review resources, blogs, and guidelines. Ethical guidelines for peer review from COPE. And finally, we’ve written a number of blogs about handy peer review tips.

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Integrity Solutions

DECEMBER 4, 2020

The takeaway: Integrity, values and ethics are what build rapport, especially in a virtual world where it can be difficult to do so but is often even more important. They might go into presenter/lecturer mode or get off track with questions that don’t really add value.

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Pharma Marketing Network

OCTOBER 14, 2023

Companies must ensure that they are using customers’ data in an ethical and legal manner. Companies must ensure that they are using customers’ data in an ethical and legal manner, while also recognizing the potential benefits of personalized ads. At the same time, companies must also recognize the potential benefits of targeted ads.

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Integrity Solutions

NOVEMBER 22, 2022

Meanwhile, Gen X (born between 1965 and 1980) value stability, a strong work ethic, and are mostly company loyal. This blog is based on an article originally contributed to CU Today. Knowing what each generation values can help leaders set expectations and coach employees with these values in mind. Behavior Style.

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Pharma Marketing Network

MARCH 5, 2025

blogs or webinars). By optimizing bids, testing ad variations, and using ethical retargeting , pharma brands can increase ROI without regulatory risks. Implement in-session retargeting , which suggests related content before users leave a page. Leverage email remarketing for patients and HCPs who have opted into your mailing list.

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Integrity Solutions

DECEMBER 10, 2018

Values: The moral and ethical beliefs that guide your behavior. Our research has shown that there are five factors that affect whether or not someone achieves their goals: Goal Clarity: Having clear, specific, written goals of what you want to accomplish. View of Possibilities: Believing that your goals are possible for you to attain.

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Sales goal Sales Training Ethics 177

Pharma Marketing Network

JANUARY 9, 2025

Educational Content: Beyond promoting products, offer valuable resources like blogs, webinars, and infographics. Blogs optimized for keywords like “pharmaceutical marketing” or “innovative drug strategies” attract attention from both patients and HCPs. Trust isnt built overnight.

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Contrarian Sales Techniques

FEBRUARY 23, 2023

I want you to consider the long-term consequences of your actions and always prioritize your ethical standards and personal well-being. Consider the potential long-term consequences of your actions, and always prioritize your personal ethics and values. Do you value a company with a strong ethical reputation?

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Healthcare Success

NOVEMBER 28, 2022

Private blog networks (PBNs). Now that we’ve covered the most common black hat SEO techniques, and answered the question, “What is black hat SEO,” let’s take a look at how it differs from white hat, or ethical, SEO practices. What is White Hat or Ethical SEO? It’s okay to have a series of websites linking to each other (e.g.,

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Contrarian Sales Techniques

DECEMBER 31, 2023

On this blog, we've explored and implemented cutting-edge sales strategies and techniques that have redefined how we approach selling. From personal growth to global events, this year has taught us resilience, patience, and the importance of cherishing every moment.

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Close-Up CRM

JANUARY 9, 2025

This reduces the risk of misinformation and ensures ethical marketing practices. Approval Workflows Modern CLM platforms integrate approval processes, ensuring that only medically reviewed and regulatory-compliant materials are shared. Consent Management With data privacy regulations like GDPR, obtaining and managing consent is critical.

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Pharma Marketing Network

OCTOBER 29, 2024

Blogs, whitepapers, and eBooks on disease management or treatment tips enhance credibility and patient loyalty. Ethics and Transparency in Pharma Ads Today’s patients value transparency and authenticity. In a field where trust is paramount, ethical advertising not only meets regulatory standards but also earns patient loyalty.

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Pharma Marketing Network

OCTOBER 29, 2024

Blogs, articles, and infographics on disease prevention, medication use, or lifestyle tips help your audience make informed decisions. Emphasizing Compliance and Ethical Standards Maintaining compliance with regulatory bodies like the FDA is crucial in healthcare marketing. All promotional materials must be transparent and ethical.

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Contrarian Sales Techniques

FEBRUARY 12, 2024

Ethical Considerations: NAPSRx emphasizes ethical practices in pharmaceutical sales, an aspect that's critically important in the healthcare industry. Understanding and committing to ethical sales practices can not only enhance your reputation but also contribute to the overall credibility of the pharmaceutical sales profession.

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