Pharmaceutical Technology

SEPTEMBER 8, 2022

Speciality pharmacies play a crucial role in medication dosing, disease and side effects management, and patient care. Speciality pharmacies provide comprehensive medications for individuals with serious medical conditions requiring complex treatments, including cancer, cystic fibrosis, haemophilia, hepatitis, HIV, and others.

Specialization 45

Specialization Leads Pharma Side effects 45

PM360

SEPTEMBER 15, 2022

People get tired of feeling that they are their sickness; they’re tired of carrying the baggage of being a “patient,” and they want to be seen and treated like the person they are, not the prescription they take. In order to improve patient inclusivity in clinical trials, the biopharma industry must incorporate DEI in all processes.

Patients 98

Patients Healthcare Healthcare Marketing 98

Eversana Intouch

FEBRUARY 23, 2023

Biopharma valuations are down, especially for public and earlier-stage companies. Talent shortages continue, particularly in executive and specialized R&D roles, while simultaneously layoffs , especially in biotech, are on the rise. The time is now to improve patient services, and communications about those services.

Marketing 52

Marketing Pharma Patients Insurance 52

Eversana Intouch

FEBRUARY 23, 2023

Biopharma valuations are down, especially for public and earlier-stage companies. Talent shortages continue, particularly in executive and specialized R&D roles, while simultaneously layoffs , especially in biotech, are on the rise. The time is now to improve patient services, and communications about those services.

Marketing 52

Marketing Pharma Patients Insurance 52

Clarivate

MAY 11, 2023

Mainland China has streamlined regulatory protocols for testing and approving prescription drugs in recent years, making dozens of urgently needed treatments, from domestic and international manufacturers alike, available to patients in the process. In parallel, the CDE also established a special channel to facilitate these approvals.

Marketing 52

Marketing Patients Management Insurance 52

PM360

AUGUST 7, 2024

Christoph Bug Vice President of Global Medical Veeva christoph.bug@veeva.com Functional silos can create tunnel vision and cause misalignment of strategy, objectives, and transparency of interactions with biopharmas and their customers like HCPs. To best align success measures and unify systems (and people) start with the end goal in mind.

Media 52

Media Education Physicians Marketing 52

PM360

JUNE 11, 2022

To help pharma to form better working relationships with patients, we asked patients who have experience working with the industry, pharma marketers who have partnered with patients, and agencies and other companies who specialize in patient engagement to tell us: What do you look for in a partnership with a pharma company/patient?

Patients 59

Patients Pharma Education Media 59