World of DTC Marketing

JUNE 8, 2021

Instead of pulling away from the amyloid theory, or going past it, they are now giving it a tremendous boost, despite a mountain of data that proves it’s the wrong path — at least on its own” Ultimately, this is a disaster that will once again create a serious atmosphere of financial toxicity, for everyone in biopharma.

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Pharmaceutical Technology

JUNE 29, 2022

Continuing advancements within this field deliver new hope to doctors and patients, transforming disease outcomes for previously incurable indications. The impact could be huge for the biopharma industry. Novo Nordisk Pharmatech is excited to support the new modalities at the very forefront of the biopharma industry.

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European Pharmaceutical Review

AUGUST 22, 2022

However, the biopharma industries realised that traditional vaccine development and manufacturing techniques, which take around five to 10 years for initial development to large-scale distribution, 1 were inadequate to meet the growing demand for COVID-19 vaccines. The future of platform-based vaccine technology and manufacturing.

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PM360

SEPTEMBER 21, 2023

This “synchronization” helps biopharmas such as Pfizer maximize marketing and field efforts across their organizations to improve engagement with healthcare professionals (HCPs). However, many biopharmas fail to synchronize engagement and digital touchpoints in a timely manner for 73% of HCPs.

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PM360

NOVEMBER 21, 2022

When Marc’s doctors discovered he had a rare liver condition, it almost felt like a relief. That’s what doctors are taught, so we can’t be surprised that many patients with a “zebra” condition get the “horse” treatment. It’s also in these communities where biopharma finds the best opportunities to connect with their stakeholders.

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Patients Medicine Biopharma Media 52

Clarify Health

MAY 19, 2020

There is also a looming, time-sensitive reality that biopharma companies face once their products hit the market: they need to recoup the costs of development as quickly as possible before drug patents expire and generics threaten sales. sales, medical science liaisons, etc.).

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European Pharmaceutical Review

OCTOBER 19, 2023

billion deal, in which Eli Lilly agreed to acquire two of POINT Biopharma Global’s late-stage radioligand therapies for oncological indications. He attended the College of the Holy Cross studying Mathematics and Physics and went on to receive his doctorate from the University of Arizona in Applied Mathematics under Professor Harrison H.

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Food and Drug Administration Manufacturing Side effects Doctors 105

pharmaphorum

SEPTEMBER 12, 2022

Dr Prasanth Reddy, head of oncology at LabCorp, tells us how the company works with cancer care teams, biopharma partners, and patients as an integral part of the patient journey from testing to treatment. Across LabCorp , we innovate through science and technology, with access to approximately 2,500 [doctors] and PhDs and over 700 patients.

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Patients Medicine FDA Healthcare 105

PM360

NOVEMBER 27, 2023

I recently sat down with Erica Taylor, PhD, Vice President and Chief Marketing Officer at Genentech, to talk about the future of biopharma marketing and creating more meaningful content.

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pharmaphorum

SEPTEMBER 15, 2022

The company has long argued that the current need to use multiple meningococcal vaccines to provide coverage has resulted in confusion among consumers and doctors, leading to poor compliance and low sales.

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Sales Biopharma Marketing Doctors 52

PM360

JUNE 24, 2024

One step in this direction is DrugGPT, a tool that has been rolled out to doctors in the UK. Yet from a risk-mitigation perspective, we anticipate a cautious, measured approach by most biopharma companies. It provides guidance and acts as a safety net for prescribers. In the patient engagement space, the potential is immense.

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PM360

JUNE 24, 2024

This fuels an enormous need for effective patient communication and education as new therapies move through the biopharma pipeline. Those of us in the biopharma industry know how fraught drug development can be. As the saying goes, they are individually rare but collectively common. Many people, cumulatively, are affected.

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Marketing Patients Food and Drug Administration Digital Media 52

Impetus Digital

JANUARY 26, 2023

He also explored how to create equitable access to advanced AI-based diagnostics and treatment pathways, how biopharma companies can leverage federated learning to overcome the challenges of accessing real-world data, and more. They could have the ability to rediscover their identity by a hospital based on need.

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PM360

JANUARY 24, 2025

FiercePharma: The drive to digital in pharma marketing is overwhelming doctors, 2022hys.org/news/2024-06-surveyperception-scientists-credibility.html This synergy has deepened the connection between Sales and Marketing in the Life Sciences industry, with HCPs at the center. Veeva Pulse Field Trends Report, 2023 2.

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Clarivate

DECEMBER 14, 2021

Patients are most active searching for online health information when preparing for a doctor visit, when 19% do so; after a doctor’s appointment (20%); and after receiving a prescription but before getting it filled (19%).More More patients are using both pharma and third-party online info sources.

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Veeva

AUGUST 15, 2021

Veeva OpenData provides additional insight into registrars and new doctors. Some of the largest pharmaceutical companies in the world, as well as emerging biopharma, use Veeva OpenData to increase field force effectiveness, boost productivity and enhance customer engagement. 43% said they do not have robust data management processes.

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PM360

JULY 21, 2022

Veradigm provides biopharma marketers an opportunity to deliver awareness messages directly to the HCPs of interest, during their point of care workflow. No biopharma or device advertisements appear during the prescribing workflow. Try Veradigm Digital Health Media for Highly Targeted Messages.

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PM360

SEPTEMBER 15, 2022

While I like traditional blinded market research projects or online virtual panels, the participants tend to be the “engaged patients” and may not account for the doctor-dependent patients needed to reach to move the market. However, I don’t believe there is, or should be, only one way of gathering patient feedback.

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Patients Healthcare Healthcare Marketing 98

Silver Line CRM

SEPTEMBER 24, 2020

Reading time: 4 minutes A patient support network isn’t made up of just doctors or nurses. VMS biopharma clients expect them to move quickly — and to do so, the company saw an opportunity to streamline processes, drive efficiencies, and make it more seamless for its team to work together. .

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Education Healthcare Healthcare Patients 52

Clarivate

DECEMBER 9, 2021

I think one of the mistakes that we made collectively is assuming that with telehealth, we can just turn on a switch and everybody’s going to access the internet and start to see their doctor. That’s not necessarily true. Through telehealth, more barriers became more apparent. “I That’s not necessarily true.”.

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Healthcare Healthcare Medicine Doctors 52

European Pharmaceutical Review

DECEMBER 21, 2022

After earning his MSc in Chemistry, he worked at the Robert Koch Institute in Berlin (German Federal Health Office) and completed his doctorate at Berlin Free University. Biopharma successful in achieving climate-related goals, report finds … . Hoffmann-La Roche Ltd based in Basel, Switzerland. Ramboll website.

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European Pharmaceutical Review

JANUARY 27, 2025

His career has spanned various roles including brand protection utilising novel technologies at De La Rue, to numerous QC, scientist and project management roles in Eli Lilly, Patheon (now Thermo Fisher), Catalent and Porton Biopharma. Neil obtained a degree in medicinal and pharmaceutical chemistry from Loughborough University.

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Manufacturing Engineering Management Government 52

Clarivate

JUNE 23, 2022

She has a particular interest and expertise in immuno-oncology and received her doctorate from the University of Oxford. Rachel has more than a decade of experience in market forecasting and a broad knowledge of oncology indications and markets.

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Food and Drug Administration Marketing Patients Doctors 52

PM360

JUNE 11, 2022

Regardless of the tactics and strategies employed, I would encourage more biopharma professionals to get personally involved in patient engagement programs. Typically, we think of patient partnerships in terms of their external impact—for example, to help educate doctors and payers. Different patients have unique needs. Anthony Yanni.

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Patients Pharma Education Media 59

PM360

MARCH 24, 2025

As we continue to learn and develop innovative analytics solutions that empower better business, customer, doctor, and patient decisions, this philosophy creates a positive closed loop and drives the analytics learning culture forward. Finally, you worked in both the CPG/Retail and Biopharma industries.

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Retail Biopharma Doctors Training 52

MedCity News

JUNE 26, 2023

New York Governor Kathy Hochul signed new legislation that will protect the state’s doctors, medical providers and facilitators who prescribe abortion care telehealth services to patients outside of New York from litigation in states where abortion services are banned or restricted.

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European Pharmaceutical Review

NOVEMBER 21, 2024

Prior to his work in the biopharma industry, Dr Boshoff was founding Director of the University College London (UCL) Cancer Institute. He earned his medical degree from University of Pretoria in South Africa, a doctorate PhD from the Institute of Cancer Research in London.

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Medicine Medical science Biopharma Medical 59

PM360

JUNE 24, 2024

For example, a biopharma may want to track the improvement in patient adherence to a therapy pre- and post-launch of a PSP across regions to gauge its impact. A system that connects patients with their entire care team—doctors, specialists, therapists—ensures everyone is on the same page. Our programs can be the map that guides them.

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Patients Education Healthcare Healthcare 118

Clarivate

DECEMBER 7, 2021

For some patients, pandemic-related disruptions have perhaps meant an elective surgery deferred or a follow-up doctor visit done through an app rather than in person. patients were asked how they saw their use of virtual doctor visits changing once pandemic mitigation measures have lifted. In a recent Clarivate survey, U.S.

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Healthcare Healthcare Transportation Physicians 52

pharmaphorum

AUGUST 23, 2022

With no specific medication available, doctors are likely to recommend exercise and self-management of the condition, through rest and reduced workload. Anyone living with Long COVID would likely be interested in knowing why the same urgency is not being shown to develop a treatment for this condition.

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Patients Biopharma Pharma Management 134

European Pharmaceutical Review

DECEMBER 23, 2022

His areas of focus are R&D acceleration, commercial excellence, creating engaging digital experiences for patients, doctors and pharmacists, and running the business more efficiently. Brendan O’Callaghan leads an international network of manufacturing sites.

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Clarivate

AUGUST 17, 2022

I worked as a hospital doctor for several years and then as a GP for several years, and it became very apparent that there was not enough information for patients to help them to better understand their illnesses, better understand their treatment [and] what to do with their medications. Dr. Grace Lomax : Yes, happily.

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Healthcare Healthcare Patients Physicians 52

Clarivate

FEBRUARY 8, 2022

As you know, you couldn’t go and see your doctor in the clinic. That was a classic example where their business really boomed because of that type of activity.The other area was that, we were investors in MD Live, which is the second-largest telehealth company. They really came into their own last year with that scope of activity.

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