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B2Bsales has evolved over the years. Cold calling and direct mail are still useful for some sales processes, but the way in which we do business has changed a lot. More companies are investing in B2Bsales teams — inside and outside — across a range of industries. What Is B2B (Business-to-Business) Sales?
Business-to-business (B2B) prospecting is the pillar of lead generation. However, B2Bsales prospecting strategy is not as easy as it sounds. According to Technology Advice , 70% of marketers at B2B companies reported that “improving lead quality” was the primary concern.
Want to succeed in B2Bsales ? A tech stack full of top-rated B2Bsalestools wouldn’t hurt either. We know what you’re thinking, “I already invest in a bunch of B2Bsalestools. According to Salesforce , 66% of sales reps say they’re drowning in tools.
Sales Referral Statistics Referrals are gold. Getting a referral from a happy client is stronger than any salespitch you could make. Despite the bottom line value of weaving referrals into the fabric of your sales process, very few reps are actively asking for them. With so much potential, comes a lot of competition.
But, as the need for this type of outside sales software has continued to increase, the number of available options has as well. So, if you are trying to pinpoint the field salestool that might be the best fit for your team, it’s understandable to be slightly overwhelmed by the variety. What is Badger Maps Exactly?
Cons: Compared to other options for a field salestool, Maptive can be expensive for smaller organizations/sales teams. Map My Customers performs route optimization, workflow tools, in depth reporting and management functions. Map My Customers is a great alternative to Badger Maps.
You may be tired of hearing the old adage “work smarter, not harder” But in the digital business environment that today’s field sales teams are working in, it is still very relevant. Data visualization and location intelligence are now absolutely essential for outside sales reps to be successful.
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