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B2B Sales Prospecting: What You Need To Know

Spotio

Business-to-business (B2B) prospecting is the pillar of lead generation. However, B2B sales prospecting strategy is not as easy as it sounds. According to Technology Advice , 70% of marketers at B2B companies reported that “improving lead quality” was the primary concern.

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6 Sales Pitch Ideas to Better Connect with Prospects

CloserIQ

The art of the sales pitch is not easy to master. We’ve all been on the receiving end of a sales pitch that was simply painful to sit through—either because it was boring, pushy, or both. As a sales representative , you want to craft truly compelling pitches. Sales isn’t only about speaking.