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B2B Sales Prospecting: What You Need To Know

Spotio

Business-to-business (B2B) prospecting is the pillar of lead generation. However, B2B sales prospecting strategy is not as easy as it sounds. According to Technology Advice , 70% of marketers at B2B companies reported that “improving lead quality” was the primary concern. Did they have a referral for you?

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14 Best Sales Podcasts for Inside and Outside Reps

Spotio

Each episode covers a unique aspect of sales, from cold-calling strategies to effective time management. This resource is one of the best sales podcasts of 2023 because it offers a unique blend of actionable strategies, thought leadership, and real-world stories—all of which will help you build and maintain a healthy sales pipeline.

Sales 52
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12 Essential Sales Challenges and How To Overcome Them

Integrity Solutions

Accessing Decision-Makers In B2B sales, getting to the decision maker is one of the big challenges salespeople grapple with. Traditionally, B2B salespeople have approached sales by casting the proverbial wide net.

Sales 237