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The Evolution of Analytics in CRM: Trends and Best Practices for 2025 and Beyond

Close-Up CRM

As the world of Customer Relationship Management continues to change at breakneck speed, analytics, and business intelligence (BI) have become critical components for organizations seeking to gain a competitive edge. The Shifting Paradigm of Analytics in CRM The role of analytics in CRM has undergone a significant transformation.

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Pharma Marketing Resources

Pharma Marketing Network

Customer Relationship Management (CRM) Systems Pharma marketers need robust CRM systems to manage interactions with HCPs, track engagement, and personalize outreach efforts. Organizations like Pharma Marketing Network offer in-depth articles that help marketers tailor their strategies to real patient needs.

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How to Choose a Good Healthcare CRM

Referral MD

While electronic health records (EHRs) allow us to respond to some of these demands, we have entered into a new era of managing patient satisfaction and providing them with the kind of customer service they demand through customer relationship management (CRM) platforms. What Is a CRM? Enhance patient experience.

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Why Customer Centricity Is More Than Having A CRM And Using Few Customer Centric Metrics

Cesare Ferrari

After publishing a couple of articles on what is customer centricity and how to increase customer centricity , I’ve been discussing the topic with some good friends and these conversations inspired me to write again on this subject. Is Customer Centricity Related To A CRM System? A CRM is an advantageous tool, but it is ONLY a tool.

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7 Best Roofing CRM Software For 2023

Spotio

You want to grab as big a piece of that pie as you can, which means investing in a roofing CRM. In this article, we’ll explain what roofing CRM software is, how it can benefit businesses like yours, specific features to look for, and the best roofing CRMs on the market in 2023. What’s A Roofing CRM?

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CRM Mapping Software: 11 Ways to Accelerate Outside Sales Performance

Spotio

CRM mapping software can give your outside sales team a major competitive advantage. Thankfully, there’s a solution that will save both field reps and managers a lot of time and effort: CRM mapping software. What is CRM Mapping? CRM mapping makes it easier for field sales teams to spot trends, too.

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The Field Sales Mobile CRM: Benefits And Features For Reps And Managers

Spotio

It goes without saying, but we’ll say it anyway: your outside sales team needs a field sales CRM. The question is, which field sales mobile CRM is right for your department? What Is A Mobile CRM? A mobile CRM is any customer relationship management (CRM) tool used on a mobile device.

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