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Are new weight loss drugs an answer or problem?

World of DTC Marketing

A Harvard study found that almost half of Americans are expected to be obese by 2030, accounting for up to 18 percent of healthcare spending on related conditions, ranging from heart disease and stroke to osteoarthritis. . Even if Novo Nordisk can win doctors over, it faces a more significant challenge in convincing reluctant payers.

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Body positive for obesity?

World of DTC Marketing

When obesity has become a national health crisis caused by overeating and lack of exercise, a body positivity website has created free “Don’t Weigh Me” cards for patients who find stepping on the scale at the doctor’s office stressful. ” An analysis predicts that by 2030, 48.9% will be severely obese.

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Obesity: Is killing us all

World of DTC Marketing

The new Inflation Bill will not reduce healthcare costs in the U.S. An analysis predicts that by 2030, 48.9% If doctors, obesity researchers, and health journalists would honestly but respectfully communicate the risks of obesity to the public, which they increasingly refuse to do , Maher wouldn’t have any material.

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Can AI Help Fix Our Demographic Time Bomb?

MedCity News

By 2030, the U.S. Here’s how to build and train a modern healthcare workforce in the age of AI The post Can AI Help Fix Our Demographic Time Bomb? expects shortages of 200,000 nurses and 124,000 physicians snd similar shortages are already being felt in the U.K. and elsewhere. appeared first on MedCity News.

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Healthcare Marketing Trends in 2024: How to StayAhead

Healthcare Success

Now that the holidays have drawn to a close, it’s time to return to your 2024 marketing plan and make adjustments that ensure your business is taking advantage of the latest trends in healthcare marketing to reach patients and HCPs more effectively and make a lasting impression.

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Medical Video Production: Enhancing Healthcare Communication and Training

Infuse Medical

This media becomes especially important in healthcare since it enables the clear, concise, and efficient communication of difficult medical ideas, techniques, and patient education resources. Medical video production is producing excellent videos, especially for the demands of the pharmaceutical, medical device, and healthcare sectors.

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Top healthcare digital transformation trends of 2023

Clarify Health

Despite the rapid adoption of digital technology in other industries, healthcare has been a bit slower to transform. This shift in healthcare focuses on treating patients more like consumers , giving them more control and options in their healthcare decisions.