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Navigating the rapidly changing oncology treatment landscape: how digital tools can help

Impetus Digital

In 2022, global spending on cancer medicines was approximately 196 billion USD, and this number is forecasted to reach $375 billion by 2027. In turn, these insights can be used as a basis for digital education initiatives for other healthcare providers and patients on the currently available treatment choices and therapies in development.

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Shionogi starts pivotal Japanese trial of Akili’s ADHD app

pharmaphorum

“ADHD has a significant impact on children and their families in Asia, and caregivers and healthcare providers are looking for innovative non-drug treatment options,” said Takeki Uehara, head of drug development and regulatory science at Shionogi. Image by Gemma Moll from Pixabay .

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9 Steps to Build Digital Healthcare Solutions that Meet Patient’s Growing Expectations

PM360

Patients now demand greater access to their health information, desire more communication with their healthcare providers, and seek personalized care tailored to their individual needs. Patients increasingly expect a seamless healthcare experience in which all their health information is integrated and easily accessible.

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Benefits and Challenges of Telehealth to Consider in Healthcare

Medico Reach

However, over 95% of healthcare providers use this technology after the global viral outbreak. Adopting this technology can offer numerous benefits to healthcare companies and professionals. Hence, organizations can utilize cost savings to plan more effective healthcare marketing campaigns. Benefits of Telehealth.

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FOCUS ON: Connected TV

PM360

CTV also enables the application of data-driven strategies, allowing healthcare providers to deliver more personalized messaging, versus linear TV, to resonate with consumers. Some of the key advantages of CTV include its cost-effective and targeted approach, making it a more accessible offering for healthcare providers versus linear.

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How to Successfully Market Your GLP-1 Program: Strategies for Standing Out

LEVO Health

billion by 2027. This growth presents a significant opportunity for healthcare organizations and businesses, but it also means the market is becoming increasingly saturated. Expand Service Offerings Providing a holistic approach to weight management and diabetes care can set your GLP-1 program apart.

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4 Ways to Meet the Needs of an Increasing Health-conscious Audience

PM360

What if you scan a QR code on the box or bottle and it would trigger an approval from your healthcare provider? Healthcare has been expanding beyond the walls of traditional health systems for years, and this change has only been accelerated by COVID-19. Additionally, Walgreens Boots Alliance (WBA) has made a $5.2

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