Penrod

JUNE 6, 2024

Health Cloud was a version of Salesforce CRM tailored to healthcare providers, insurance companies, and other organizations’ unique needs with patient-focused business models. To some extent, this patient model fits the requirements of med dev and pharma pretty well, but it wasn’t one-size-fits-all.

CRM 52

CRM Food and Drug Administration Healthcare Provider Management 52

PM360

JULY 13, 2023

The global healthcare IT market was valued at $280.3 billion by 2025, growing at a compound annual growth rate of 6.7%. The global healthcare IT market was valued at $280.3 billion by 2025, growing at a compound annual growth rate of 6.7%. billion in 2020 and is expected to reach $381.7 fitness trackers).

Healthcare 98

Healthcare Healthcare Consulting Healthcare Provider 98

PM360

JUNE 29, 2022

Consumers want companies to help them meet their health and wellness needs, including providing access to innovative products and services that will allow them to live healthier lives. Healthcare and pharma companies are watching this trend and refining their strategies to meet tomorrow’s health consumer.

Retail 97

Retail Marketing Healthcare Healthcare 97

Referral MD

MAY 19, 2023

Healthcare organizations are considering blockchain to secure data due to the value of healthcare data and other international laws governing cloud data storage. Blockchain may help organizations securely share healthcare data while protecting patient privacy. Blockchain would revolutionize healthcare here.

Healthcare 84

Healthcare Healthcare Medical Distribution 84

Medico Reach

AUGUST 18, 2022

Tempus began with the goal of incorporating artificial intelligence and data science into the healthcare industry. By leveraging deep research and employing efficient testing techniques, Tempus has managed to help thousands of patients find the correct clinical trials. In doing so, it helps to make each cancer patient’s story count.

Healthcare 98

Healthcare Healthcare Medical Doctors 98

LEVO Health

MAY 7, 2024

By collaborating with influencers, healthcare brands can share their message with humanity, connect with consumers personally, and establish credibility within their target communities. This helps healthcare organizations break through the traditional barriers of trust and establish a more relatable presence in the eyes of potential patients.

Healthcare 52

Healthcare Healthcare Marketing Healthcare Provider 52

pharmaphorum

JANUARY 10, 2023

Approximately 30% of global data volume is generated by the healthcare industry and it will continue to expand with a compound annual growth rate predicted to reach 36% by 2025, according to research by RBC Capital Markets. And he has a unique view of how data and health combine. References. About Treasure Data.

Marketing 98

Marketing Pharma Healthcare Healthcare 98

Impetus Digital

JANUARY 13, 2023

Patient-centricity taking center stage. Further, based on over a decade of feedback from thousands of healthcare provider (HCP) advisors, across all therapeutic areas, we are consistently hearing that asynchronous engagements are the #1 preferred way of engaging with Big Pharma. . Product launches going virtual.

Pharma 95

Pharma Medical Patients Healthcare 95

Eversana Intouch

SEPTEMBER 27, 2024

Here are a few of the things we learned and some associated implications heading into 2025. Both manufacturers and marketers need to understand how HCPs make these decisions and which patients are likely to benefit from one type of treatment over another. EVERSANA was there with teams from across the U.S.

Patients 59

Patients Medical Healthcare Healthcare 59

Clarivate

APRIL 18, 2024

While the key players’ strategies differ, all are focused on bending the cost curve while increasing patient touchpoints and engagement. Strategy #1: innovate and create Amazon founder Jeff Bezos has said that overnight success takes about 10 years — and that ramp-up period may be what’s playing out for the ecommerce giant in healthcare.

Retail 52

Retail Healthcare Healthcare Physicians 52

Rep-Lite

JULY 27, 2023

In today’s fast-evolving world, the medical sales industry stands at the forefront of innovation, with medical devices playing a pivotal role in patient care and treatment. billion by 2025. They serve as the primary link between healthcare providers and cutting-edge medical solutions.

Sales 52

Sales Medical Medical sales Sales Strategy 52

Impetus Digital

APRIL 24, 2023

A Vision for Medical Affairs In A Vision for Medical Affairs in 2025 –a recent McKinsey & Company report–the authors provided thought-provoking insights into the evolution of MA, mirroring what we have been hearing first-hand. It also highlighted that digital provides new ways for MA members to connect and engage with stakeholders.

Medical 52

Medical Education Physicians Healthcare 52

pharmaphorum

OCTOBER 10, 2022

However, the global lockdown forced many Americans to utilise telehealth, with many patients, doctors, and hospitals realising the benefits after using it first-hand—and almost 88% of Americans want it to stay for non-urgent appointments. Customer demands encouraged new partnerships among healthcare providers and technology companies.

Food 106

Food Marketing Healthcare Healthcare 106

PM360

JUNE 16, 2023

The Role of the COVID-19 Pandemic on the Diagnostics Market Landscape Diagnostic testing has always been seen as a valuable tool for healthcare providers (HCPs) to accurately diagnose illness and ensure that patients receive necessary medical care.

Marketing 52

Marketing Healthcare Healthcare Medical 52

Clarivate

APRIL 24, 2023

Health systems will buy or establish an insurance plan to serve as an extension of their continuum of care, a means of directing referral streams to increase revenue and securing control over clinical and formulary decisions for patients.

Healthcare 89

Healthcare Healthcare Marketing Physicians 89

PM360

AUGUST 9, 2022

With these launches came more complex science, which pushed biopharma’s evolution to integrate more medical engagement alongside the existing commercial focus for healthcare providers and payers. Despite the rapid advances that have enabled these innovations, healthcare systems and commercial infrastructure aren’t keeping pace.

Biopharma 69

Biopharma Marketing Healthcare Healthcare 69