Pharma Marketing Network

OCTOBER 17, 2024

In an increasingly competitive pharmaceutical landscape, the significance of healthcare branding has never been more pronounced. As we approach 2025, the ability of pharmaceutical companies to effectively craft and communicate their brand identity will play a pivotal role in determining their market success.

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Pharma Marketing Network

JANUARY 7, 2025

In 2025, pharma marketing news is filled with innovation, disruption, and opportunities to grow your business. In 2025, digital channels dominate marketing strategies as companies shift from traditional campaigns to online platforms. What are the biggest challenges in pharma marketing in 2025?

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Pharma Marketing Network

APRIL 10, 2025

Patients today interact with healthcare brands across multiple digital avenues. Similarly, healthcare providers expect personalized, timely communications that complement their clinical priorities. Case studies featured on Pharma Marketing Network show how brands are creating seamless journeys with measurable results.

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Legacy MEDSearch

FEBRUARY 26, 2025

The medical device industry has long been a globalized ecosystem, with raw materials, components, and finished products crisscrossing international supply chains before reaching healthcare providers. Tariffs Will Impact Medical Device Sales and Manufacturing in 2025 appeared first on Legacy MEDSearch.

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Prognos Health

NOVEMBER 18, 2021

This in-person event brought healthcare leaders together to discuss emerging opportunities and challenges around the use of health data to improve patient outcomes. Summit is a wonderful opportunity for them to share their learnings with the broader healthcare ecosystem.”

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Pharma Marketing Network

OCTOBER 17, 2024

As we approach 2025, the pharmaceutical industry is witnessing a seismic shift in marketing strategies, driven by technological advancements and evolving consumer expectations. This level of personalization not only increases the effectiveness of marketing campaigns but also builds stronger connections with patients and healthcare providers.

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PM360

OCTOBER 8, 2024

Enhancing communication across care teams and improving multi-site operations with features such as video conferencing, a digital whiteboard and RxVantage calendar integration to more efficiently connect healthcare providers with relevant pharma reps. Learn more at patientpoint.com.

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Medico Reach

AUGUST 18, 2022

Now, the organization is looking at opening over 500 to 700 new doctors’ offices in collaboration with Walgreens by 2025. Collective Healthcare develops intelligent solutions to help US organizations provide better employee healthcare coverage. Collective Health. Verge Genomics.

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Clarivate

APRIL 24, 2023

These developments, together with Walgreens’ recent rollout of Health Corners that help patients manage chronic conditions and its October 2022 announcement that it would fully acquire CareCentrix (a platform that coordinates post-acute and home care), underscore Walgreens’ plans to become a leading healthcare provider.

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Pharma Marketing Network

MARCH 20, 2025

This guide explores essential strategies to ensure your team is prepared for the shifting dynamics of healthcare marketing in 2025 and beyond. New digital tools, regulatory adjustments, and emerging consumer trends constantly reshape the way healthcare brands engage with their audiences. This content is not medical advice.

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Referral MD

MAY 19, 2023

Blockchain technology addresses patients’ and medical staff’s need for secure data recording, transmission, and consultation over networks. This gives patients greater privacy control and the ability to participate actively in their healthcare decisions. Personalized medicine and wearables raise data protection concerns.

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Pharmaceutical Representative Training

JANUARY 30, 2025

By learning these concepts, healthcare professionals can: Develop safer and more effective drugs. Improve communication between healthcare providers, patients, and pharmaceutical stakeholders. By applying the principles of PK and PD, we can continue to make advancements in healthcare and improve patient outcomes.

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Pharma Marketing Network

APRIL 13, 2025

In this article, well unpack the most effective SEO marketing strategies that align with pharma brands and the 2025 shifting strategyhelping you drive organic traffic while remaining compliant and trusted. Studies show over 70% of patients start researching symptoms or conditions online before speaking to a healthcare provider.

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Eversana Intouch

SEPTEMBER 27, 2024

Here are a few of the things we learned and some associated implications heading into 2025. These booths were where attendees were learning about pipelines, what’s happening next and what people expect to hear in Berlin in 2025. Like transcribing, what’s happening in the clinic that can save hours on healthcare provider’s day. .

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Pharma Marketing Network

APRIL 20, 2025

While AIDS was once synonymous with a death sentence, the narrative in 2025 tells a different storyone of progress, persistence, and possibility. Current Life Expectancy with AIDS in 2025 So, what do current statistics say about Survival Rates for AIDS ? But what do the numbers say today? And how does modern medicine impact outcomes?

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PM360

JUNE 29, 2022

Consumers want companies to help them meet their health and wellness needs, including providing access to innovative products and services that will allow them to live healthier lives. Healthcare and pharma companies are watching this trend and refining their strategies to meet tomorrow’s health consumer.

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Pharma Marketing Network

JANUARY 7, 2025

Because the way your company communicates its value to patients, healthcare providers, and stakeholders can mean the difference between success and failure. This article explores top strategies that can help you lead with confidence and achieve executive success in 2025.

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