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Overcoming Sales Objections Part 1: Pharma Sales Challenges

Pharmaceutical Representative Training

They may have valid concerns about the product’s cost, potential side effects, or its suitability for their patients. 4 Acknowledge the validity of their concerns and assure them that their input is valued. 2024, August 27). 2024, September 20). 2024, August 28). link] Jacoby, D. SBI Growth. link] Morton, R.

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Choosing the Right Prospects: A Sales Rep’s Guide

Pharmaceutical Representative Training

Often times they are referred to as key opinion leaders (KOLs), they are held in high regard among patients in the community and frequently serve as referral points for other physicians. When developing your outreach strategy, explore your prospects’ websites and social media to understand their brand voice and values.