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Telehealth, Patient Reviews, and Retailization – 2024 Healthcare Digital Marketing Trends

MedCity News

Here are 5 healthcare marketing trends to pay attention to in 2024. To meet evolving consumer expectations, providers must have a strong digital marketing strategy and user experience online.

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US Healthcare Industry Sectors: Facts, Trends, & Statistics

Medico Reach

Infographic content: The onset of the COVID-19 pandemic has pushed significant growth in the US Healthcare Industry, with 2022 being the year of consumer influence. With higher interoperability levels and significantly better price transparency for medical bills and drugs, the US healthcare industry is dead set on growth.

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Improving Patient-Physician Interaction with AI-Enhanced Data

PM360

In the rapidly evolving global healthcare landscape, the relationship between patients and healthcare professionals (HCPs) remains crucial for effective treatment and care delivery. Another survey found that only 12% of adults felt healthcare was handled ‘extremely’ or ‘very’ well in the U.S.,

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Is digital the future of medicine?

World of DTC Marketing

SUMMARY: McKinsey estimates that global digital-health revenues—from telemedicine, online pharmacies, wearable devices, and so on—will rise from $350bn last year to $600bn in 2024. Digital healthcare will increase, but the idea that it could increase so quickly is myopic. I’m not so sure. EHR’s have been a failure.

Medicine 201
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In-person, hybrid, or digital? State of Pharma meetings and events in 2024

Impetus Digital

In the era of digital transformation, it is predicted that 2024 will be the year that finally cements hybrid meetings as the norm (1), with all-virtual meetings continuing to be a popular option. In this article, we’re diving into the state of pharmaceutical meetings and events in 2024 and–once and for all–put this idea to rest.

Pharma 84
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Physician Burnout: Knowing Your Audience 

InCrowd

Physician Engagement in a Time of Accelerated Professional Burnout As burnout remains a significant challenge for healthcare professionals (HCPs), emerging research indicates a potential shift in this landscape. Access the report now to delve into our discoveries and gain a deeper understanding of the state of physician burnout.

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Services for Vulnerable Patients Included in the Final 2024 Medicare Physician Fee Schedule

Nixon Gwilt Law

Reimbursement for Community Health Integration, Social Determinants Risk Assessment, and Principal Illness Navigation On November 2, the Centers for Medicare and Medicaid Services (“CMS”) released the 2024 Medicare Physician Fee Schedule (“2024 MPFS”) final rule.