MedCity News

MARCH 28, 2023

Aneesh Chopra, president and co-founder of CareJourney, predicted accelerated enrollment in value-based care models in 2024 and 2025.

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Impetus Digital

JUNE 17, 2024

However, more and more companies are realizing the benefits of VR/AR for teaching healthcare providers (HCPs) about complex biological processes and novel drug classes’ mechanisms of action. It encourages collaboration and understanding of each role, ultimately improving patient care outcomes.

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pharmaphorum

JUNE 29, 2022

The NHS App will be updated over the next couple of years to include a series of new features, including the ability to offer remote video consultations between patients and GPs, according to the Department of Health and Social Care. ” The post NHS App could offer video consultations by 2024 appeared first on.

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PM360

MARCH 22, 2024

AI-driven healthcare is making its way into our lives and with it comes positive changes Imagine a world where my AI emails your AI and they join forces to schedule our coffee chat. Welcome to the future, where AI in healthcare marketing isn’t just a concept— it’s the new normal.

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LEVO Health

DECEMBER 28, 2023

As we look toward 2024, video marketing is set to become a critical component of a comprehensive marketing strategy. Therefore, healthcare marketers seeking to stay ahead of the curve must keep their fingers on the pulse of emerging video marketing trends.

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PM360

DECEMBER 20, 2024

DxCheck Launched in 2023, DxCheck is an AI-powered digital health platform that has swiftly emerged as a leader in personalized patient engagement across rare diseases, chronic conditions, and oncology. update in 2024 introduced enhanced diagnostic tools and personalized health assessments, further elevating its capabilities.

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Penrod

JANUARY 12, 2024

While this Bulletin was issued at the end of 2022, OCR and the FTC jointly issued a letter to over 130 companies in mid-2023 to notify them of these obligations, drawing widespread notice within the healthcare industry and broader business community. In addition to these states, several more have privacy laws set to go into effect in 2024.

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Nixon Gwilt Law

MAY 17, 2024

ATA Nexus 2024: 4 Game-Changing Takeaways for Healthcare Innovators The ATA Nexus 2024 Conference , one of the largest gatherings of virtual healthcare experts and thought leaders, just took place in Phoenix last week. Our 4 Game-Changing Takeaways for Healthcare Innovators 1.

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PM360

MARCH 19, 2024

While everyone was talking about the transformative power of data and AI, the healthcare track repeatedly brought the conversation back to what matters most: patients. Patients were the lens through which all innovation was filtered, and rightly so. Bartie stressed that healthcare must be equitable to be considered quality care.

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Nixon Gwilt Law

MAY 17, 2024

ATA Nexus 2024: 4 Game-Changing Takeaways for Healthcare Innovators The ATA Nexus 2024 Conference , one of the largest gatherings of virtual healthcare experts and thought leaders, just took place in Phoenix last week. Our 4 Game-Changing Takeaways for Healthcare Innovators 1.

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World of DTC Marketing

DECEMBER 4, 2020

SUMMARY: McKinsey estimates that global digital-health revenues—from telemedicine, online pharmacies, wearable devices, and so on—will rise from $350bn last year to $600bn in 2024. Some 70% of American hospitals still fax and post patient records, and patients don’t have one record to share among all their doctors.

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Impetus Digital

FEBRUARY 16, 2024

In the era of digital transformation, it is predicted that 2024 will be the year that finally cements hybrid meetings as the norm (1), with all-virtual meetings continuing to be a popular option. In this article, we’re diving into the state of pharmaceutical meetings and events in 2024 and–once and for all–put this idea to rest.

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PM360

FEBRUARY 12, 2024

Created by The European Organization for Rare Diseases (EURORDIS) , this globally coordinated event brings together industry stakeholders to advocate for increased access to medical treatment for patients, caregivers, and their families.

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Pharma Marketing Network

JUNE 18, 2024

Are you listening to your patient community? We must step forward and be visible, actively engaging in patient communities and embedding the patient voice internally. Show that pharma is driven by more than profit – to build a world that empowers all patients and leaves no one in the dark. It’s not enough.

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PM360

DECEMBER 20, 2024

Swoop Launched in September 2024, the Swoop HCP Pro Suite is revolutionizing how pharmaceutical marketers engage with healthcare providers (HCPs). This innovation equips marketers with the tools to deliver personalized, omnichannel communications and foster meaningful interactions that enhance patient care.

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PM360

DECEMBER 20, 2024

After nearly five years of mounting pressures on the American healthcare system, providers and patients are confronting another challenge that shows no signs of slowing down: skyrocketing medical costs. Patients with low incomes are especially vulnerable.

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PM360

OCTOBER 31, 2024

[Cedar Knolls, 10/29/2024] — A recent study conducted by PURE , the industry’s premier benchmark for evaluating patient support programs (PSPs), has named the best-in-class PSPs across key therapeutic areas. Kulstad commented: “These results provide an insightful roadmap for the future of patient support programs.

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Pharma Marketing Network

DECEMBER 6, 2023

Pioneer healthcare’s transformation.   Healthcare reforms are finally paving the way to affordable access to medicines, yet this progress threatens the development of future life-saving therapies. The  The moment is now to prove ourselves as a trusted industry ally and the ultimate safe harbor for patients. 

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PM360

DECEMBER 20, 2024

Bloqcube To accelerate clinical trials, enhance data integrity, recruit diverse patients, and reduce the risk of ransomware attacks, Bloqcube developed BloqWeb for small to midsize Sites, and CROs. As an innovative eClincial software company, Bloqcube aims to improve the efficiency of clinical trials. Essentiallycheaper, faster, better.

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European Pharmaceutical Review

AUGUST 5, 2022

Clinigen Healthcare is recalling three batches of Mexiletine hydrochloride hard capsules, indicated for the treatment of documented arrhythmias, due to a potential risk of under- or overdose, which could have consequences for the safety of patients. This could result in potential underdosing and overdosing. First distributed.

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Penrod

MAY 24, 2024

Inefficient Appointment Scheduling An inefficient appointment scheduling system can lead to long wait times, double booking, and limited appointment availability, frustrating your existing and potential patients. These issues can disrupt the flow of your practice, causing dissatisfaction and potentially leading to a loss of patients.

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European Pharmaceutical Review

MARCH 1, 2024

The Medicines and Healthcare products Regulatory Agency (MHRA) has authorised the first product via its new International Recognition Procedure (IRP). Launched in January 2024, the IRP enables the MHRA to accelerate the assessment of new medicines and thus allow patients in the UK to access treatments earlier.

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PM360

MAY 23, 2024

Karin Hayes SVP, Analytics Products and Services OptimizeRx Innovation Data Connection to Fuel Patient Centricity Karin Hayes is a transformative leader who combines her strong pharmaceutical background with deep expertise in longitudinal healthcare data and advanced analytics to bring strategic data solutions to pharmaceutical marketing.

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Nixon Gwilt Law

AUGUST 9, 2023

healthcare system is access to equitable care for our most vulnerable patient populations. In cases where the patient suffers from a “serious, high-risk illness” like cancer and is limited by SDOH, a practitioner must dedicate significant time and resources to ensure the patient can access the right care.

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Nixon Gwilt Law

DECEMBER 3, 2024

November 2024 marks 20 months since the venture debt markets were shaken up by a string of notable technology bank struggles (think Silicon Valley Bank, among others), where some expected venture debt financing to disappear. in H1 2024 compared to $27.1B in H1 2024 compared to $27.1B raised in the U.S. raised in the U.S.

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PM360

FEBRUARY 23, 2024

The greatest healthcare and life sciences creatives of 2023, chosen by the people who know this industry best, are unveiled in this issue. The votes have been tallied and the people have spoken. We are proud to present your 15th Annual Pharma Choice Award winners.

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Clarivate

JANUARY 8, 2024

The annual Clarivate Drugs to Watch report for 2024 features 13 new therapeutics with standout commercial and/or clinical potential. These new treatments hold tremendous promise to advance patient care and fuel the next generation of medical breakthroughs. and predict $1.77 billion in revenues for the G7 markets by 2029.

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PM360

DECEMBER 20, 2024

Swoop Generative artificial intelligence (GenAI) platform Swoop Piper allows healthcare marketers to interact with target audiences, test new creative strategies, and obtain feedback from patients and healthcare providers in AIgenerated focus groups.

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Healthcare Success

NOVEMBER 1, 2024

Our Senior Marketing Strategist, Kathy Gaughran, recently shared invaluable insights at the 2024 Mental Health Marketing (MHM) conference about how to reach consumers during their healthcare journey. Centralized, well-trained, and empathetic call centers can drastically improve patient experience and satisfaction.

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PM360

DECEMBER 20, 2024

In the high-stakes world of healthcare, the relationship between pharmaceutical advertising and the people it aims to reach is at a critical crossroads. For far too long, underserved communities have seen little in these ads that speak to their lives let alone their unique healthcare journeys.

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European Pharmaceutical Review

APRIL 17, 2024

Roche’s twice-yearly, 10-minute subcutaneous injection of OCREVUS ® (ocrelizumab) has shown significant promise for patients with either with relapsing or primary progressive multiple sclerosis (RMS or PPMS). percent had no relapse) in patients through 48 weeks of the treatment. No new safety signals were identified for OCREVUS SC.

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Penrod

MARCH 7, 2024

Digital patient forms offer a superior solution for the healthcare sector, swiftly supplanting traditional paperwork. Paper Forms are Inefficient Manually filling out, sorting, and storing paper forms is a time-consuming task that hampers the efficiency and productivity of healthcare professionals. Here’s why.

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European Pharmaceutical Review

MAY 10, 2024

These advanced medical treatments provide hope for patients suffering from conditions that have historically been poorly understood and widely considered incurable, including genetic diseases and cancers. Preventative measures should be implemented to reduce any potential delays which could prove disastrous for patients.

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European Pharmaceutical Review

DECEMBER 13, 2023

The list contains more than 200 active substances that are considered “critical for healthcare systems” across the EU/EEA. The list will be expanded further in 2024 and updated annually. This prompted EC/HMA/EMA to publish recommendations for avoiding antibiotic shortages in 2023-2024 season.

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Clarify Health

JANUARY 5, 2024

Welcome to our new podcast, Healthcare Unbound , where healthcare leaders and changemakers discuss ways to advance healthcare outcomes, costs, and affordability. Healthcare changemakers and guests The podcast showcases an extraordinary array of guests.

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Infuse Medical

DECEMBER 17, 2024

Maintaining high standards of patient care in the healthcare scene of today depends on operational efficiency and exact administration of medical devices. Leading change in these processes is virtual reality (VR), which provides creative ideas for fleet management of medical equipment and operational optimization in healthcare.

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Pharmaceutical Commerce

MARCH 20, 2024

In an interview with Pharma Commerce Associate Editor Don Tracy, Monique French, MPH, Senior Director, Patient Advocacy, Health Policy & Communications, Rx4Good provides insight on engaging multiple healthcare groups.

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