LEVO Health

DECEMBER 28, 2023

As we look toward 2024, video marketing is set to become a critical component of a comprehensive marketing strategy. Therefore, healthcare marketers seeking to stay ahead of the curve must keep their fingers on the pulse of emerging video marketing trends.

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PM360

OCTOBER 31, 2024

[Cedar Knolls, 10/29/2024] — A recent study conducted by PURE , the industry’s premier benchmark for evaluating patient support programs (PSPs), has named the best-in-class PSPs across key therapeutic areas. Kulstad commented: “These results provide an insightful roadmap for the future of patient support programs.

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Nixon Gwilt Law

MAY 17, 2024

ATA Nexus 2024: 4 Game-Changing Takeaways for Healthcare Innovators The ATA Nexus 2024 Conference , one of the largest gatherings of virtual healthcare experts and thought leaders, just took place in Phoenix last week. Our 4 Game-Changing Takeaways for Healthcare Innovators 1.

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Penrod

JANUARY 12, 2024

While this Bulletin was issued at the end of 2022, OCR and the FTC jointly issued a letter to over 130 companies in mid-2023 to notify them of these obligations, drawing widespread notice within the healthcare industry and broader business community. In addition to these states, several more have privacy laws set to go into effect in 2024.

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PM360

MARCH 19, 2024

While everyone was talking about the transformative power of data and AI, the healthcare track repeatedly brought the conversation back to what matters most: patients. Patients were the lens through which all innovation was filtered, and rightly so. Bartie stressed that healthcare must be equitable to be considered quality care.

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Pharma Marketing Network

JUNE 18, 2024

Are you listening to your patient community? We must step forward and be visible, actively engaging in patient communities and embedding the patient voice internally. Show that pharma is driven by more than profit – to build a world that empowers all patients and leaves no one in the dark. It’s not enough.

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Eversana Intouch

NOVEMBER 20, 2023

As we step into 2024, the realm of market access undergoes dynamic shifts influenced by technological advancements, policy changes, and evolving consumer behaviors. Artificial Intelligence will also facilitate the implementation, interpretation of results and generation of personalized healthcare recommendations.

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Impetus Digital

JUNE 17, 2024

However, more and more companies are realizing the benefits of VR/AR for teaching healthcare providers (HCPs) about complex biological processes and novel drug classes’ mechanisms of action. It encourages collaboration and understanding of each role, ultimately improving patient care outcomes.

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Pharma Marketing Network

DECEMBER 6, 2023

Pioneer healthcare’s transformation.   Healthcare reforms are finally paving the way to affordable access to medicines, yet this progress threatens the development of future life-saving therapies. The  The moment is now to prove ourselves as a trusted industry ally and the ultimate safe harbor for patients. 

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Penrod

MAY 24, 2024

Inefficient Appointment Scheduling An inefficient appointment scheduling system can lead to long wait times, double booking, and limited appointment availability, frustrating your existing and potential patients. These issues can disrupt the flow of your practice, causing dissatisfaction and potentially leading to a loss of patients.

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MedCity News

NOVEMBER 3, 2024

The post 3 Types of Startups that Healthcare Leaders Want to See More Of appeared first on MedCity News. During HLTH, I spoke with some investors and digital health executives about the types of startups that they haven’t encountered yet — but would like to.

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PM360

OCTOBER 22, 2024

Improving our collective understanding of the patient’s overall healthcare experience is necessary to effectively deliver prescription support. How can we ensure that vital prescription information reaches patients when they need it? Where and how you message HCPs and patients must synchronize with when they are engaged.

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PM360

MARCH 22, 2024

AI-driven healthcare is making its way into our lives and with it comes positive changes Imagine a world where my AI emails your AI and they join forces to schedule our coffee chat. Welcome to the future, where AI in healthcare marketing isn’t just a concept— it’s the new normal.

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PM360

FEBRUARY 23, 2024

The greatest healthcare and life sciences creatives of 2023, chosen by the people who know this industry best, are unveiled in this issue. The votes have been tallied and the people have spoken. We are proud to present your 15th Annual Pharma Choice Award winners.

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PM360

MAY 23, 2024

Karin Hayes SVP, Analytics Products and Services OptimizeRx Innovation Data Connection to Fuel Patient Centricity Karin Hayes is a transformative leader who combines her strong pharmaceutical background with deep expertise in longitudinal healthcare data and advanced analytics to bring strategic data solutions to pharmaceutical marketing.

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PM360

SEPTEMBER 30, 2024

In this issue, we take a closer look at the patient experience and how it is constantly evolving in the pharma industry. From conducting an easier process of scheduling doctors appointments to how patient feedback plays an important role in enhancing the experience, here is what our specialists had to say. It’s the wrong start-point.

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Penrod

MARCH 7, 2024

Digital patient forms offer a superior solution for the healthcare sector, swiftly supplanting traditional paperwork. Paper Forms are Inefficient Manually filling out, sorting, and storing paper forms is a time-consuming task that hampers the efficiency and productivity of healthcare professionals. Here’s why.

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MedCity News

MARCH 28, 2023

Aneesh Chopra, president and co-founder of CareJourney, predicted accelerated enrollment in value-based care models in 2024 and 2025.

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PM360

JUNE 24, 2024

But the role of AI in healthcare will go beyond this. healthcare, with its 17% share of GDP, is “the most disruptable industry in the world,” and “the first big carcass that AI is going to start to feed on.” Patients can look forward to electronic assistance that can return their voice or other lost abilities.

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Healthcare Success

NOVEMBER 1, 2024

Our Senior Marketing Strategist, Kathy Gaughran, recently shared invaluable insights at the 2024 Mental Health Marketing (MHM) conference about how to reach consumers during their healthcare journey. Centralized, well-trained, and empathetic call centers can drastically improve patient experience and satisfaction.

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Clarivate

JANUARY 8, 2024

The annual Clarivate Drugs to Watch report for 2024 features 13 new therapeutics with standout commercial and/or clinical potential. These new treatments hold tremendous promise to advance patient care and fuel the next generation of medical breakthroughs. and predict $1.77 billion in revenues for the G7 markets by 2029.

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Impetus Digital

FEBRUARY 16, 2024

In the era of digital transformation, it is predicted that 2024 will be the year that finally cements hybrid meetings as the norm (1), with all-virtual meetings continuing to be a popular option. In this article, we’re diving into the state of pharmaceutical meetings and events in 2024 and–once and for all–put this idea to rest.

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pharmaphorum

JUNE 29, 2022

The NHS App will be updated over the next couple of years to include a series of new features, including the ability to offer remote video consultations between patients and GPs, according to the Department of Health and Social Care. ” The post NHS App could offer video consultations by 2024 appeared first on.

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Nixon Gwilt Law

NOVEMBER 30, 2023

Reimbursement for Community Health Integration, Social Determinants Risk Assessment, and Principal Illness Navigation On November 2, the Centers for Medicare and Medicaid Services (“CMS”) released the 2024 Medicare Physician Fee Schedule (“2024 MPFS”) final rule.

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Nixon Gwilt Law

NOVEMBER 30, 2023

Reimbursement for Community Health Integration, Social Determinants Risk Assessment, and Principal Illness Navigation On November 2, the Centers for Medicare and Medicaid Services (“CMS”) released the 2024 Medicare Physician Fee Schedule (“2024 MPFS”) final rule.

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Pharmaceutical Commerce

MARCH 20, 2024

In an interview with Pharma Commerce Associate Editor Don Tracy, Monique French, MPH, Senior Director, Patient Advocacy, Health Policy & Communications, Rx4Good provides insight on engaging multiple healthcare groups.

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Eversana Intouch

SEPTEMBER 27, 2024

With the theme “Shaping the Future of Anticancer Therapies,” ESMO 2024 saw record crowds and focused on advancements across immuno-oncology, antibody drug conjugates (ADCs) and numerous malignancies. And I am on site at ESMO 2024 in sunny Barcelona. This could represent a potential new standard of care for this rare cancer.

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Clarify Health

JANUARY 5, 2024

Welcome to our new podcast, Healthcare Unbound , where healthcare leaders and changemakers discuss ways to advance healthcare outcomes, costs, and affordability. Healthcare changemakers and guests The podcast showcases an extraordinary array of guests.

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PM360

MAY 23, 2024

With over 20 years of experience in the life science industry, he is constantly looking to the future, envisioning how emerging technologies and data-driven insights can reshape healthcare delivery and patient care, driving positive change on a broader scale. True North Solutions was acquired by JPA Health in 2023.

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PM360

SEPTEMBER 30, 2024

Practices HCPs should follow to ensure patient confidence and success. The need for patient centricity is ubiquitous, yet the patient journey is still daunting for most and impossible for some. Many patients fail to reach an accurate diagnosis for their condition, or if diagnosed, fail to adhere to their prescribed treatment.

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PM360

JUNE 24, 2024

In the rapidly evolving global healthcare landscape, the relationship between patients and healthcare professionals (HCPs) remains crucial for effective treatment and care delivery. Another survey found that only 12% of adults felt healthcare was handled ‘extremely’ or ‘very’ well in the U.S.,

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PM360

OCTOBER 22, 2024

In the pharmaceutical industry, patient support programs (PSPs) and brand teams often work in silos, despite their shared goal of helping patients achieve a certain health outcome. Pharma brands work diligently to win the trust of key stakeholders—namely patients, caregivers, and healthcare providers (HCPs).

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Nixon Gwilt Law

JUNE 24, 2024

The Digital Therapeutics Alliance Summit 2024 , held in Washington, D.C., One of the most compelling aspects of DTx is its potential to transform the patient-provider relationship. One of the most compelling aspects of DTx is its potential to transform the patient-provider relationship.

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Nixon Gwilt Law

JANUARY 16, 2024

What can digital health innovators and investors anticipate for the industry in 2024? What can digital health innovators and investors anticipate for the industry in 2024? We asked our team to share their insights on healthcare innovation, new regulations, and trends we expect to impact your business this year. We know a few! )

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PM360

JUNE 23, 2023

Press Release Contact: Kayla Walsh Awards Coordinator, PM360 646-300-8114 kayla.walsh@pm360online.com PM360 Now Accepting Entries for 2024 Pharma Choice Awards Call for the Best Healthcare Creative from the Past Year NEW YORK, NY, June 22, 2023 : The 2024 PM360 Pharma Choice Awards are officially open for entries.

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Nixon Gwilt Law

JANUARY 16, 2024

What can digital health innovators and investors anticipate for the industry in 2024? We asked our team to share their insights on healthcare innovation, new regulations, and trends we expect to impact your business this year. Read on to find out what else is on our Legal Vision Board for 2024! A close second would be Anthropic.”

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PM360

MAY 23, 2024

Ramaa Nathan Vice President, Data Science & RWE Insights EVERSANA Using Data to Enhance Patient Outcomes In the vast landscape of healthcare data, where numbers often resemble uncharted territories, Dr. Ramaa Nathan, PhD, Vice President of Data Science and RWE Insights at EVERSANA, emerges as a true pioneer.

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