Pharmaceutical Representative Training

OCTOBER 9, 2024

In the competitive world of pharmaceutical sales, effectively handling customer objections is crucial for success. 3 By actively listening to providers and addressing their objections with tailored solutions, sales professionals can cultivate strong relationships that lead to success in this competitive field. 2024, August 27).

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Sales Pharma Pharmaceutical Sales Prospecting 52

PM360

MAY 21, 2024

CTV also enables the application of data-driven strategies, allowing healthcare providers to deliver more personalized messaging, versus linear TV, to resonate with consumers. Some of the key advantages of CTV include its cost-effective and targeted approach, making it a more accessible offering for healthcare providers versus linear.

Media 105

Media Healthcare Healthcare Marketing 105

pharmaphorum

JANUARY 24, 2023

In this final instalment of IQVIA EMEA Thought Leadership’s Nine for 2023 three-part series, focusing on issues that will change the direction of healthcare and the pharmaceutical industry this year, three key competitive issues for pharmaceutical companies in 2023 are assessed.

Medicine 91

Medicine Healthcare Healthcare Pharma 91

Pharmaceutical Technology

SEPTEMBER 26, 2022

Strong competition limits Sandoz's growth. Sandoz has faced and may in the future face strong competition from other generic and biosimilar pharmaceutical companies, which aggressively compete for market share, including through significant price competition. stake in their consumer healthcare joint venture for $13bn.

Competition 64

Competition Manufacturing Marketing Distribution 64

Clarivate

DECEMBER 6, 2022

In a fiercely competitive U.S. healthcare provision landscape, integrated delivery networks, or IDNs, are differentiating their offerings by adding outpatient treatment centers, pursuing National Cancer Institute designations and investing in value-based care. Christopher Silva, Senior Healthcare Research Analyst.

Networking 52

Networking Healthcare Healthcare Competition 52

PM360

MARCH 22, 2024

Without the imperative of immediate commercial outcomes, Field Medical Affairs also exists as a trusted relationship-builder in which medical science liaisons (MSLs) and healthcare providers (HCPs) can discuss treatment possibilities and scientific concerns candidly.

Medical 52

Medical Education Sales Medical science 52

PM360

MAY 21, 2024

During the COVID-19 pandemic, pharma organizations built new digital and virtual channels to communicate with healthcare providers (HCPs) outside of their offices. The channels alone aren’t going to produce the desired uptick in engagement without content that’s customized for each channel and personalized for each provider.

Manufacturing 59

Manufacturing Marketing Distribution Pharma 59

PM360

APRIL 22, 2024

It covers the product lifecycle in its entirety by delivering innovative approaches to anticipate and address the needs of patients, healthcare providers, and payers alike. By harnessing this wealth of information, companies gain a competitive edge, adapting swiftly to evolving market demands and stakeholder expectations.

Medical 52

Medical Healthcare Healthcare Education 52

PM360

APRIL 22, 2024

Professionals such as clinical nurse educators and nurse navigators are well positioned to provide information to physicians, often having priority access to community practices to share information with the healthcare provider team. Gamification and simulation-based training modules foster active learning experiences for HCPs.

Education 59

Education Physicians Healthcare Healthcare 59

Healthcare Success

OCTOBER 31, 2024

Whenever we partner with multilocation healthcare providers, we know that some of their locations will need more marketing “nutrition" than others. To help you, I thought I would recreate a speech I just delivered at the 2024 Senior Care Marketing Summit in Las Vegas (SMASH). All these journey. just double that.

Marketing 62

Marketing Media Patients Competition 62

Evolve Your Success

APRIL 11, 2023

We had some great responses because it solves some problems on the clinician side, the patient side and the healthcare provider side. It’s a competitive field but if you’re in sales, don’t be afraid of competition. It’s very competitive. We are launching it here in the US. It is crowded.

Sales 52

Sales Medical Media Medical sales 52

Evolve Your Success

JANUARY 10, 2024

One thing that is not talked about enough, and I’m going to have some guests on here in 2024, is that there are a lot of people who get into this space and then quit 5 or 6 months in. If you’re not very proactive in your career, it’s too competitive. It’s double-sided. He doesn’t do it every week.”

Sales 52

Sales Medical Medical sales Doctors 52

Pharmaceutical Technology

JANUARY 6, 2023

The alleged actions violated the Hatch-Waxman Act, formally known as the “Drug Price Competition and Patent Term Restoration Act of 1984,” which allows generic manufacturers to market their generic versions of previously approved generic medications. These actions allegedly led to the extension of Novartis’ patents.

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Pharmaceutical Doctors Healthcare Provider Prescription 97