Nixon Gwilt Law

JUNE 24, 2024

The Digital Therapeutics Alliance Summit 2024 , held in Washington, D.C., Research indicates that patient outcomes significantly improve when patients feel like they have an important role in their healthcare journeys. One of the most compelling aspects of DTx is its potential to transform the patient-provider relationship.

FDA 52

FDA Education Healthcare Healthcare 52

Nixon Gwilt Law

JANUARY 16, 2024

What can digital health innovators and investors anticipate for the industry in 2024? What can digital health innovators and investors anticipate for the industry in 2024? We asked our team to share their insights on healthcare innovation, new regulations, and trends we expect to impact your business this year. We know a few!

Healthcare 52

Healthcare Healthcare Management Insurance 52

Nixon Gwilt Law

JUNE 24, 2024

The Digital Therapeutics Alliance Summit 2024 , held in Washington, D.C., Research indicates that patient outcomes significantly improve when patients feel like they have an important role in their healthcare journeys. One of the most compelling aspects of DTx is its potential to transform the patient-provider relationship.

FDA 52

FDA Education Healthcare Provider Patients 52

Nixon Gwilt Law

JANUARY 16, 2024

What can digital health innovators and investors anticipate for the industry in 2024? We asked our team to share their insights on healthcare innovation, new regulations, and trends we expect to impact your business this year. Read on to find out what else is on our Legal Vision Board for 2024! A close second would be Anthropic.”

Healthcare 52

Healthcare Healthcare Management Insurance 52

Clarivate

DECEMBER 19, 2022

Expansion opportunities for 2024 are relatively obvious, since the partners could expand to the three states with Walmart Health locations (Arkansas, Illinois, Texas ). Either way, competition over employed providers among Medicare Advantage plans has only begun to heat up and UnitedHealth remains the plan to beat.

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Competition Retail Insurance Marketing 52

Healthcare Success

SEPTEMBER 6, 2024

On August 14, 2024, the Federal Trade Commission (FTC) introduced a rule banning fake reviews and misleading testimonials to improve marketing transparency and authenticity. As a healthcare organization, you already prioritize ethical practices and HIPAA compliance due to the nature of your business.

Ethics 62

Ethics Media Training Healthcare 62

Clarivate

SEPTEMBER 17, 2024

In the first half of 2024, the biotech industry is witnessing early signs of a rebound in financing and dealmaking activities. However, the industry must continue to navigate the challenges posed by shifting regulatory landscapes, increased competition, and mounting pricing pressures. Please join us – you can register here.

Pharma 59

Pharma Competition Healthcare Healthcare 59

European Pharmaceutical Review

OCTOBER 10, 2024

Feedback on the draft strategy can be submitted online here until 30 November 2024. The final strategy is anticipated to be adopted by March 2025, according to EMA and HMA. The post EMA publishes EU strategy to 2028 appeared first on European Pharmaceutical Review.

Medicine 98

Medicine Networking Competition Pharmaceutical 98

PM360

NOVEMBER 13, 2023

Improving healthcare and patient outcomes requires that stakeholders communicate and collaborate, and GoodRx is one of the few places where providers, patients, and pharma can connect every single day. That’s rare in healthcare, and we believe it likely improves communication and joint decision making along their health journey together.

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Media Prescription Healthcare Provider Patients 52

LEVO Health

APRIL 18, 2024

At Levo Health, we’re always on the lookout for opportunities to push the boundaries of healthcare marketing and support innovations that can transform the industry. This year, we’re thrilled to take our commitment a step further by sponsoring the 2024 HealthTech|X Accelerator program hosted by Tampa Bay Wave.

Healthcare 98

Healthcare Healthcare Competition Training 98

Clarify Health

APRIL 5, 2024

Having this data in hand during negotiations can help justify proposed rates and incentives, ensuring contracts are both competitive and fair – from both the payer’s and provider’s perspective. This helps identify those providers who are outliers and pinpoint where costs may be higher than average.

Networking 52

Networking Competition Healthcare Healthcare 52

Medico Reach

APRIL 21, 2022

Are you a healthcare marketer looking to promote your products? And in this competitive digital era, email marketing is still one of the best strategies to boost your sales. Healthcare email marketing allows you to reach out to your target audience and develop a relationship with them. Helps Set Your Brand Apart.

Marketing 52

Marketing Healthcare Healthcare Sales 52

Cesare Ferrari

SEPTEMBER 14, 2024

If you’re one of those asking what skills a medical sales rep will need to have to successfully navigate the complexity in today’s highly competitive medical market , you’ve arrived at the answer. Clearly, the competitiveness of the medical market demands more of a sales rep. Let me know in the section below.

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Medical sales reps Medical sales Sales Medical 52

PM360

MAY 10, 2024

May 9, 2024 /PRNewswire/ — VUE Health, a Boston-based healthcare advertising agency, has hired Zara Baker as Chief Digital Innovation Officer. Before that, she was the head of omnichannel strategy at Ionis Pharma and held senior digital roles at various healthcare and biopharma companies. SOURCE VUE Health

Healthcare 52

Healthcare Healthcare Biopharma Engineering 52

Clarivate

AUGUST 7, 2024

The three largest pharmacy benefit managers (PBMs) in the United States—Express Scripts, OptumRx and CVS Caremark—control more than 80% of the market share (per Clarivate data, as of January 2024). This market dominance, coupled with other concerns, particularly around pricing opacity, has made PBMs a target of regulators and politicians.

Retail 59

Retail Marketing Competition Biopharma 59

pharmaphorum

JANUARY 24, 2023

In this final instalment of IQVIA EMEA Thought Leadership’s Nine for 2023 three-part series, focusing on issues that will change the direction of healthcare and the pharmaceutical industry this year, three key competitive issues for pharmaceutical companies in 2023 are assessed.

Medicine 91

Medicine Healthcare Healthcare Pharma 91

Clarivate

JULY 3, 2024

However, to realize the promise of these and other innovations, MedTech companies must navigate a fast-changing clinical, competitive and regulatory environment that presents a complex web of challenges. but factors such as an aging global population and increased access to healthcare bode well for future activity.

Competition 52

Competition Medical Government Marketing 52

Clarify Health

DECEMBER 5, 2023

hospitals must share clear, accessible information online about the standard charges for the services provided to improve healthcare price transparency. They will help strengthen efforts to access and analyze this valuable healthcare price data for patients and other stakeholders. Since January 2021, U.S.

Healthcare 52

Healthcare Healthcare Competition Marketing 52

PM360

SEPTEMBER 21, 2023

As many in the industry now know, the Inflation Reduction Act (IRA) is the most significant reform of Medicare prescription drug coverage since the creation of Part D and has wide-ranging implications for the healthcare industry. They do not have biosimilar or generic competition available in the market.

Manufacturing 111

Manufacturing Marketing Competition Physicians 111

Clarify Health

JANUARY 16, 2024

Employers are struggling under the weight of increasing healthcare costs for their employees — and are turning to third-party administrators to help. in 2024, according to a report from Mercer — and that projection includes changes employers plan to make to hold down costs.

Networking 52

Networking Healthcare Healthcare Insurance 52

Pharmaceutical Representative Training

OCTOBER 9, 2024

In the competitive world of pharmaceutical sales, effectively handling customer objections is crucial for success. 1 Salespeople often encounter various objections from healthcare professionals (HCPs) during the sales process, ranging from budget constraints to skepticism about the product’s efficacy. 2024, August 27).

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Sales Pharma Pharmaceutical Sales Prospecting 52

Healthcare Success

APRIL 8, 2024

As an engineering undergrad, I took a Marketing 101 class on a lark, seeking to better understand the psychology behind consumer behavior and developing products with a competitive edge. The 7 tactics of marketing can help you: Develop a competitive advantage. My favorite example of packing in healthcare is “The Mommy Makeover.”

Marketing 113

Marketing Competition Patients Healthcare 113

Clarivate

AUGUST 27, 2024

FDA approval in January 2024. Based on brisk uptake in the latter half of the first quarter, it appeared that PFA would account for at least 30% of the ablation market and $1 billion in sales by the end of 2024. Based on that adoption rate, year-end 2024 projections increased PFA market share to 40% with a market value of $1.5

Marketing 52

Marketing Competition FDA Electronics 52

PM360

MAY 21, 2024

beatriz.gonzalez@teads.com BEATRIZ GONZÁLEZ CASAURRÁN Senior Global Industry Director CPG at Teads In healthcare, streaming platforms, Connected TV (CTV), and omnichannel strategies are offering a myriad of new, efficient, and effective advertising opportunities.

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Media Healthcare Healthcare Marketing 105

Clarivate

DECEMBER 6, 2022

In a fiercely competitive U.S. healthcare provision landscape, integrated delivery networks, or IDNs, are differentiating their offerings by adding outpatient treatment centers, pursuing National Cancer Institute designations and investing in value-based care. Christopher Silva, Senior Healthcare Research Analyst.

Networking 52

Networking Healthcare Healthcare Competition 52

Clarivate

MAY 14, 2024

The company filed for marketing approval of their semaglutide biosimilar for the treatment of T2D with the National Medical Products Administration (NMPA) in April 2024, and this is expected to amplify clinical development of semaglutide biosimilars from domestic manufacturers in the next two to three years.

Manufacturing 52

Manufacturing Marketing Leads Medicine 52

PM360

DECEMBER 20, 2023

listed on the stock exchanges, is up 13%, according to Leerink Partners’ “Navigating the Complex Terrain: Healthcare and Biotech Markets in Q3 2023” report. Learn more about why each company went with its respective strategy and the current outlook for each company in 2024 and beyond. The deal is expected to close in 2024.

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Management Marketing Pharmaceutical Healthcare 109

Pharmaceutical Representative Training

OCTOBER 9, 2024

Introduction In today’s competitive business environment, sales professionals face the challenge of optimizing their time and resources to achieve success. In this competitive world of sales, especially in pharmaceuticals, the mantra “quality over quantity” holds true. 2024, August 22). link] Boggs, L.

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Prospecting Sales Pharmaceutical Sales Leads 52

PM360

JUNE 24, 2024

How the platform is embracing influencer marketing and what healthcare can do about it. Pay Attention, Healthcare LinkedIn is an established player in healthcare communications, strengthened by the turmoil surrounding what once was Twitter and the great migration away from it. What Are Thought Leader Ads?

Media 52

Media Healthcare Healthcare Marketing 52

PM360

FEBRUARY 1, 2024

As we step into 2024, these insights pave the way for understanding the industry’s trajectory in the near future. This confidence, coupled with strategic planning and collaborative efforts, stands poised to drive the biotech sector towards ground breaking innovations that could redefine the future of healthcare.

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Recruitment Healthcare Healthcare Management 52

Star OUTiCO

DECEMBER 11, 2023

I started out in non-industry specific high street recruitment where I cut my teeth and then moved on to specialising in pharmaceutical recruitment and healthcare comes. Going forward into 2024 there are some exciting things which I’m keen to get stuck into. Candidates really need to set themselves apart from their competition.

Recruitment 52

Recruitment Consulting Competition Specialization 52

Legacy MEDSearch

MARCH 7, 2024

Dexcom disclosed its plans to make Stelo available for purchase online without the need for a prescription, starting in summer 2024. The company aims to offer the device at a competitive price point, but further pricing details will be shared closer to the product’s release date.

Food and Drug Administration 52

Food and Drug Administration FDA Food Management 52

Pharmaceutical Technology

SEPTEMBER 26, 2022

Strong competition limits Sandoz's growth. Sandoz has faced and may in the future face strong competition from other generic and biosimilar pharmaceutical companies, which aggressively compete for market share, including through significant price competition. stake in their consumer healthcare joint venture for $13bn.

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Competition Manufacturing Marketing Distribution 64

PM360

SEPTEMBER 30, 2024

Over more than 25 years in healthcare advertising, Dominic has built a consistent track record of success in building, growing, and accelerating value for 50+ healthcare companies and 75 brands across industry areas including Rx, device, diagnostics, payer, digital therapeutics, and health systems.

Marketing 52

Marketing Pharma Healthcare Healthcare 52

PM360

MAY 21, 2024

Gone are the days of relying solely on direct sales representatives and mass advertising to reach healthcare professionals (HCPs) and consumers. Healthcare professionals and consumers have diverse needs and preferences. Marketers can create modules that remain relevant over time and develop new modules quickly.

Marketing 52

Marketing Pharmaceutical Distribution Healthcare 52

PM360

AUGUST 7, 2024

In his current role, he leads the Johnson & Johnson Technology organization, a team of more than 4,000 professionals across 50 countries passionate about combining deep scientific expertise with the latest digital solutions to confront some of humanity’s most complex healthcare challenges. What role does technology play in J&J’s work?

Training 52

Training Healthcare Healthcare Manufacturing 52

PM360

APRIL 22, 2024

In the rapidly evolving landscape of healthcare, where breakthrough therapies and treatments emerge at an unprecedented pace, conventional boundaries are rapidly shifting. It covers the product lifecycle in its entirety by delivering innovative approaches to anticipate and address the needs of patients, healthcare providers, and payers alike.

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Medical Healthcare Healthcare Education 52