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Atropos Health Launches Evidence Network to Back Its Physician Consult Service

MedCity News

Atropos Health — a company that delivers clinical data to physicians at the point of care to help them treat complex patients — recently launched a clinical advisory board and new evidence network.

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9 Healthcare Marketing Trends to Embrace in 2023

Healthcare Success

In this blog, I share nine healthcare marketing trends you need to embrace in 2023 to remain competitive in today’s ever-changing healthcare marketplace. 9 Healthcare Marketing Trends 2023. Patients Consumers are researching online, and their searches are becoming more sophisticated. Consumer-First Content is Essential.

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Curavit’s crystal ball – how will 2023 drive meaningful changes in clinical research

pharmaphorum

The life sciences industry is flexing towards innovation in new areas, faster than ever before, and increasing patient care in astonishing ways. We can now measure patient activity, steps, and movement continuously and in real time, which serves as a new potential indicator of treatment effectiveness.

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Use Your Physician Directory to Increase Patient Conversion

LEVO Health

Pharmaceutical brands often take a backseat role in patient health by encouraging patients to talk to their healthcare provider about treatment options. One way to do this is through a physician directory. Physician directories allow consumers to discover and compare provider ratings and reviews.

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Reimbursement for Chronic Pain Management in the 2023 Medicare Physician Fee Schedule: New Opportunities for Patients and Providers

Nixon Gwilt Law

As part of its ongoing effort to expand access to evidence-based treatments for acute and chronic pain and to improve the care experience for individuals suffering from pain, CMS introduced new CPT codes for Chronic Pain Management (“CPM”) services in the 2023 Medicare Physician Fee Schedule Final Rule (the “2023 MPFS”).

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EACS 2023: Gilead shares real-world evidence for Biktarvy®

European Pharmaceutical Review

These findings presented at the 2023 European AIDS Conference (EACS 2023) were based on the ongoing Bictegravir Single Tablet Regimen (BICSTaR) study. First paediatric EC approval of HIV drug The post EACS 2023: Gilead shares real-world evidence for Biktarvy® appeared first on European Pharmaceutical Review.

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New cancer drug clinical trials struggling

World of DTC Marketing

But as hospitals brace for an onslaught of critically ill patients and laboratories worldwide are disrupted, researchers have had to shelve clinical trials of therapies for other illnesses. In addition, some cancer researchers found the number of patients enrolling in new clinical trials dropped by more than half during the pandemic peak.

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