Pharma Marketing Network

JANUARY 12, 2023

FAIRFIELD, NJ (12 January, 2023) – The Healthcare Businesswomen’s Association (HBA) announces the 2023 Woman of the Year, Honorable Mentor, and STAR. Christi Shaw, Chief Executive Officer, Kite, a Gilead Company, was selected as the 2023 Woman of the Year. Jag Dosanjh, President, U.S. Honorable Mentor—Jag Dosanjh, AbbVie.

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Legacy MEDSearch

OCTOBER 27, 2023

an innovator in the field of orthopedic surgical robots, today announced that its TMINI Miniature Robotic System has received Special 510(k) clearance from the U.S. FDA in April 2023 for use with an implant from a single implant manufacturer. THINK Surgical, Inc., For additional product information, please visit www.thinksurgical.com.

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Healthcare Success

MAY 22, 2024

Most healthcare marketers are unaware that seemingly innocuous patient email marketing campaigns are yet another area where you could inadvertently run afoul with HIPAA regulations, or, even worse, suffer a breach. From the moment someone interacts with your healthcare organization, you must inform them of your communication methods (e.g.,

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Healthcare Success

DECEMBER 14, 2022

I’ve compiled some of our most significant posts here, so you can easily reference them as you move into 2023. This past year, we covered healthcare consumerism from nearly every angle. For example, did you know that women make 90 percent of all healthcare decisions? Yet 66% feel largely misunderstood by marketers. Generation X.

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Healthcare Success

NOVEMBER 7, 2022

Best-in-class healthcare marketers are already planning for next year. They’re researching key trends that will attract new high-intent audiences, increase engagement, drive revenue, and reinforce patient loyalty in 2023. 4 Advertising Planning Strategies for 2023. Shift your focus to social media videos in 2023.

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Infuse Medical

DECEMBER 17, 2024

Maintaining high standards of patient care in the healthcare scene of today depends on operational efficiency and exact administration of medical devices. Leading change in these processes is virtual reality (VR), which provides creative ideas for fleet management of medical equipment and operational optimization in healthcare.

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LEVO Health

JUNE 14, 2024

The healthcare industry – along with the rest of the modern world – is witnessing a transformative shift with the integration of artificial intelligence (AI), reshaping the way providers interact with and care for patients.

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Clarivate

DECEMBER 6, 2022

healthcare provision landscape, integrated delivery networks, or IDNs, are differentiating their offerings by adding outpatient treatment centers, pursuing National Cancer Institute designations and investing in value-based care. Christopher Silva, Senior Healthcare Research Analyst. Pillo, Senior Healthcare Research Analyst.

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pharmaphorum

JANUARY 10, 2023

As two in five pharma leaders say that moving to a consumer-first mindset is a priority for the next two years, digital customer experience agency Graphite Digital is to publish a special edition of its Contradiction Conundrum whitepaper report, released in partnership with Reuters Events Pharma last year.

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European Pharmaceutical Review

FEBRUARY 21, 2023

Crucially, January 2023 marked a key moment: the Medicines and Healthcare products Regulatory Agency (MHRA) granted Celadon Pharmaceuticals the first good manufacturing practice (GMP) registration since legalisation in 2018 for high Δ9-tetrahydrocannabinol (THC) cannabis active pharmaceutical ingredient (API).

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Prognos Health

MAY 31, 2023

Todd Somsel , Commercial Lead, RWD Marketplace The acceptance and application of real-world evidence (RWE) by stakeholders across the healthcare industry continues its rapid pace of growth. There was a special all-day session dedicated to this topic on Sunday, with a scattering of sessions throughout the week that touched on Quality.

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Prognos Health

MAY 31, 2023

Todd Somsel , Commercial Lead, RWD Marketplace The acceptance and application of real-world evidence (RWE) by stakeholders across the healthcare industry continues its rapid pace of growth. There was a special all-day session dedicated to this topic on Sunday, with a scattering of sessions throughout the week that touched on Quality.

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MedTechVets

MARCH 31, 2023

“ The great thing about working in the MedTech/Healthcare industry is the mission-driven culture.” Thank you to everyone who attended our Winter 2023 Networking Conference. A special thank you to our Company Sponsors who made it possible and our Keynote Speakers. Wrapping Up!

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PM360

OCTOBER 13, 2023

This product launch is exciting because in the hands of the DPC community, we believe AI has the potential to help restore trust and integrity in our healthcare systems.” Introducing iCliniq Engage Telehealth Advertising Solutions iCliniq , a healthcare resource provider operating in the U.S.,

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Contrarian Sales Techniques

FEBRUARY 24, 2023

Key Initiatives for Public Healthcare, Education, And Infrastructure The Malaysian government just re-announced its Budget 2023 , highlighting various initiatives aimed at boosting the country's economy and providing support to its citizens. billion, with a focus on improving public healthcare, education, and infrastructure.

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Spotio

FEBRUARY 6, 2023

In this post, we’ll talk about what sales enablement is and why it’s important, then we’ll share our list of the 62 best sales enablement tools available in 2023. Content analytics platforms solve that problem by measuring user heatmaps, copy effectiveness, and other metrics beyond the scope of a non-specialized tool like Google Analytics.

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MedTechVets

JUNE 22, 2023

Marani is a healthcare technology start-up focused on commercializing innovative, wearable, digital products aimed at empowering women to understand their health and improve fetal and maternal outcomes. Thank you to everyone who attended our Spring 2023 Networking Conference.

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PM360

AUGUST 24, 2023

Each of their trailblazing efforts result in much more than personal or organization success, it results in better quality of life for patients, better care options for healthcare providers, and happier and healthier people around the world.” Weiss has also made substantial efforts to give back to the community at large.

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PM360

OCTOBER 5, 2023

Now, Real Chemistry is at the forefront of applying analytics, data, and artificial intelligence to the biopharma and healthcare industry and, in 2022, the company achieved its 21st consecutive year of double-digit growth. Weiss has also made substantial efforts to give back to the community at large.

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PM360

OCTOBER 13, 2023

At Meta Connect 2023, held on September 27, the company announced its new Meta Quest 3 headset along with an AI chatbot with 25 different personalities that will debut on WhatsApp, Messenger, and Instagram, but will eventually make its way to the metaverse in the form of an avatar users can talk to, according to Zuckerberg. billion—and $21.3

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PM360

DECEMBER 20, 2023

At the close of Q3 2023, the SPDR S&P Biotech ETF (XBI), which tracks small and mid-size biotechs, was down 12% compared to the previous year while the S&P 500, an index tracking the stock performance of 500 of the largest companies in the U.S. and 10X Capital Venture Acquisition Corp.

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PM360

SEPTEMBER 8, 2023

from 2020 to 2023. This commitment to objectivity, close attention to health literacy and user experience, and breadth of topics and services across the healthcare journey is part of what has made GoodRx a top consumer digital health platform in the U.S. Diabetes: a defining disease of the 21st century,” The Lancet , June 24, 2023.

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pharmaphorum

NOVEMBER 17, 2022

For DHSC at least, a lower payment percentage was a temporary measure and the payment percentage for 2023 looks like it could be 26%, in part to help recoup monies not paid in 2022. According to a briefing from Williams, the forecasted payment rate for 2023 (at the time the 2019 VPAS was negotiated) was 31%. Annual payment percentage.

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PM360

MAY 23, 2024

With over 20 years of experience in the life science industry, he is constantly looking to the future, envisioning how emerging technologies and data-driven insights can reshape healthcare delivery and patient care, driving positive change on a broader scale. True North Solutions was acquired by JPA Health in 2023.

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Clarify Health

JANUARY 23, 2024

Finding and maintaining affordable healthcare plans is challenging for businesses that lack the expertise and resources to navigate a complicated landscape. That’s why organizations are turning to third-party administrators (TPAs), licensed entities that help administer healthcare benefits for self-funded plans.

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Clarify Health

SEPTEMBER 29, 2023

With an eye toward curbing healthcare costs while improving quality, many organizations are investing in Centers of Excellence (CoEs). Healthcare Centers of Excellence are recognized for their commitment to quality, expertise, and the pursuit of the best possible outcomes for patients. Feeling inspired?

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pharmaphorum

JANUARY 11, 2023

The prevailing trend – that looks set to continue into 2023 and beyond – is the direction of a smaller pot of money towards digital health ventures that can offer “clinical strength”; in other words, those that can demonstrate an evidence-based approach drawing on clinical trials, regulatory filings, and/or peer-reviewed publications.

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Spotio

FEBRUARY 9, 2023

The OECD recently said that spending on healthcare across the globe is now 8.8% You must adopt omnichannel medical device sales strategies to succeed in 2023 and beyond. An omnichannel approach is key to a strong medical device sales process in 2023. The medical field is growing. This is great news for those in medtech sales!

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PM360

OCTOBER 13, 2023

Will Big Tech’s moves within healthcare force the industry to change how it operates? AI is also making waves in how to find and target patient communities as healthcare privacy legislation continues to expand in the United States. What technology will have the biggest impact on the industry within the next three years?

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European Pharmaceutical Review

DECEMBER 19, 2023

16 Vaccines and other drugs for rapid and safe worldwide distribution should be free from the need for special storage conditions” Vaccines and other drugs for rapid and safe worldwide distribution should be free from the need for special storage conditions. Trehalose has a half-life of spontaneous hydrolysis of 6.6

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pharmaphorum

NOVEMBER 15, 2022

On 14th November, investors and life science & healthcare executives descended on London’s famed Old Billingsgate building to attend LSX’s Inv€$tival Showcase, part of Europe’s biggest dedicated healthcare investment week. How healthcare innovators are weathering market conditions. Taking risks is important here, he said.

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Medgadget

AUGUST 25, 2023

The COVID-19 pandemic highlighted the need for safe and effective decontamination technologies for both public spaces and healthcare facilities. Medgadget: What are the most common air decontamination solutions for healthcare facilities at present? without the limitations imposed by the hazards of UV light exposure.

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Impetus Digital

NOVEMBER 23, 2023

With the end of the year quickly approaching, you will likely see multiple articles on the key trends of 2023 and predictions for 2024 start popping up. A version of this article was previously published in the Journal of mHealth. Many of these will discuss the expanding role and capabilities of AI and machine learning in the Pharma space.

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PM360

SEPTEMBER 21, 2023

As a mission-driven company and digital healthcare leader, GoodRx has helped patients obtain an estimated 80 million prescriptions they otherwise may not have been able to afford. Households in 2022,” May 2023. These users visit the 500+ drug pages on the GoodRx platform for products that are specially distributed or administered.

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Rep-Lite

JUNE 28, 2023

In today’s ever-evolving healthcare landscape, the demand for skilled medical sales professionals is skyrocketing. According to recent statistics, the global medical technology market is projected to reach a staggering US$570.70bn in 2023. A career in medical sales offers a unique blend of fulfillment and financial rewards.

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PM360

JULY 13, 2023

Launched in April 2023, BrightInsight’s PSP+ Companion App, built on the compliant BrightInsight Platform, connects patients to the resources they need to complete prior authorization, register for financial assistance, understand and track their therapies, and much more. But outdated manual processes are complex and leave many patients out.

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Eversana Intouch

FEBRUARY 23, 2023

We heard it from pharmaceutical executives, who see inflation as their top concern in 2023; from economists we interviewed; and most importantly, from patients, in a recent survey of 200 American patients that EVERSANA INTOUCH conducted. Healthcare delivery was unable to recover after the peak of the pandemic, and is still limping.

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