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Medical Devices Are Evolving Toward Specialized Solutions

MedCity News

As medical devices evolve and become more sophisticated, we are seeing a trend toward specialization. Building customized solutions for specialized disease states creates a nimbleness to respond to new conditions and develop a platform uniquely suited for that condition. It will become commonplace to see devices that break new ground.

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Lazurite is Recognized in the 2022 Medical Device Network Excellence Awards & Rankings for its ArthroFree™ System

Legacy MEDSearch

The company hit an important milestone in March 2022 when it received U.S. This was followed in September 2022 by another important step as the first surgery using the system was performed by orthopedic surgeon Laith M. Food and Drug Administration market clearance for the ArthroFree System. Lazurite is located in Cleveland, OH (est.

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Fewer Prescribers Are Driving NBRx Than You Think—Here’s Why

PM360

2 and over a million actively licensed physicians 3 are available to prescribe them? Pharma companies have shifted their focus to specialized conditions such as multiple sclerosis and ulcerative colitis. 4 The drug market for specialized conditions is small, but it’s where pharma companies can generate the most revenue.

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The Caregiver Vertical: How Pharma Engages

Pharma Marketing Network

Members of a multidisciplinary care team may include physicians, nurses, pharmacists, radiologists, dieticians…the list goes on. Sunny’s healthcare marketing agency, Xavier Creative House, specializes in pharmaceutical, biotech, and medical device. Accessed March 21, 2022. Accessed March 12, 2022. Accessed March 15, 2022.

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Preventive Care Awareness and Access is Lagging for LGBTQ+ Patients—But Pharma Can Help

PM360

Physicians Need More Education. As healthcare marketers, we can support physicians in this effort by raising awareness of the LGBTQ+ screening gap and by providing tactical support,” she says. “For There is a special kind of access to consider that is specific to the LGBTQ+ community,” Briggs says.

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Beyond Birth: Improving the Maternal Mental Health Crisis

MedCity News

In response to the urgent need for support, the federally funded National Maternal Mental Health Hotline was launched in 2022, In its first year, the hotline for new and expectant parents received more than 12,000 calls and texts, underlining the depth of the crisis affecting millions of Americans.

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Digital health investors getting choosier as sector matures

pharmaphorum

Despite the well-documented retreat from record levels of funding for digital health ventures during the pandemic, the sector remains resilient with regulatory filings and partnering activity well up in 2022 on the previous year. billion) led by a $300 million Series E for connected kidney care specialist Somatus.